EN Skincare Taberna Cosmetica, Salon Pulchritudinis by Yusuke Kinoshita is a highly esteemed winner of the very prestigious 2020 Praemium A' Design Award Platinum in Designatio Interior Competition Category.
PlatinumInterior· 2020
EN Skincare Taberna Cosmetica, Salon Pulchritudinis
Client: Archiee
Praemium A' Design Award Platinum Winner in Interior Category
Verified Award Winner
Verify Award Status for #93094The Design
About EN Skincare Taberna Cosmetica, Salon Pulchritudinis
En Skincare est taberna cosmetica atque salon curationum intra aedificium saeculi duodevicesimi in media Lutetia Parisiorum collocata. Nomen En Iaponice pulchritudinem significat, atque etiam circulum et coniunctionem significare potest. Hae tres significationes consilium designandi inspiraverunt. Series parietum aeneorum circularium centum quinquaginta metra quadrata in quattuor conclavia per duo tabulata dividit. Duo conclavia gypso lucida in solo primo posita sunt, dum hypogeum parietes lapideos et cameras fornicatas retinet. Visitatores viam flexuosam ad singulas areas curationum sequuntur, quod Iaponicam hospitalitatis per inventionem notionem refert.
The Recognition
About the Praemium A' Design Award Platinum
EN Skincare Taberna Cosmetica, Salon Pulchritudinis victor est Praemii A' Design Award Platinum, honoris amplissimi formis vere eximiis, elegantibus et magnificis dati. Victores Platini miracula creationis sunt, testimonia finium ingenii inventivi, et industriam inaequabilem auctorum suorum ostendunt. Exspectatur has formas opera celeberrima fore, quae aetatis venustatem definiant, ad societatis salutem conferant et fines artis, scientiae, formandi et technologiae promoveant. EN Skincare Taberna Cosmetica, Salon Pulchritudinis excellentiam transcendentem exhibet et utilibus proprietatibus mundum meliorem reddit. EN Skincare Taberna Cosmetica, Salon Pulchritudinis opus est Praemio A' Design Award Platino victum, quod cupiditates excitat, animos incitat, delectat et magnum gaudium creat.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Designed for new Japanese cosmetics brand En, the store occupies of an 18th-century building in the centre of the French capital. The name "En" translates as "beauty" in Japanese, but can also mean "circle" and "connection". These three translations all inspired the design of the store. On the ground floor are two bright minimal spaces, furnished with curving brass partitions and furniture. Meanwhile the basement reveals the building's history, with exposed stone walls and a vaulted ceiling.
- Dimensions & Packaging
- The existing 150 square meter spaces were divided into 4 main rooms: 2 rooms with stone vaulted spaces in the basement and 2 rooms finished with white plaster on the ground floor. A different scale of circles is composed for each room to create a functional plan. Room1: the entrance and the boutique, Room2: the counseling and the treatment space, Room3: the hall and the massage space, Room4: the product gallery and the blending counter.
- Tags
- Skincare, brass, paris, japan
- Production Technology
- The external surfaces of the circle partitions are finished in polished brass to bring a distorted and warm reflection. This beautiful expanded space creates the feeling for the visitor step into an elegant and extraordinary world.
- Design Challenge
- Merging two history and culture, between French and Japanese. Mixing culture in a strong clear story is always a challenge. Once we could figure out this strong idea, then we believe this new story could attract the people.
- Research
- The site has prime Parisian location, in the 6th arrondissement steps from the Jardin de Luxembourg. We preserved most of the existing structure of the 18th-century building, adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer, enchanting them to delve deeper into the store.
- Inspiration
- Adding a series of circular partitions across four rooms and two levels to gently define the various functions of the space. This leans into the Japanese hospitality principal of discovery; patrons must wind through the store to find each treatment area, rather than walking into an obvious open-plan. The unusual geometric forms serve to spark curiosity in the customer. The concept of ‘beauty’ by choosing golden polished brass for the circular partitions and accent pieces throughout the store.
- Project Duration
- Project started in December 2017 and opened to public at July 2019 in paris. 7 Rue de Condé75006 Paris
- Operation Flow
- The space cut off by the circle partitions connects all the required functions. This remaining space between the existing walls and the integrated circle partitions creates a geometrically curious form and an original circulation with an aesthetical experience. The customer cannot get into each service rooms directly, but must walk along a winding path toward the destination. This method that let the visitors walk along and enhance his expectation is typical Japanese way of hospitality, as in the traditional tea culture.
- Patents
- Photography is by David Foessel
- Team Members
- Yusuke Kinoshita
- Image Credits
- Photography is by David Foessel
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