Regeneration Munus Primarium: Identitas Visualis Exhibitionis by Weiquan Long

Regeneration Munus Primarium: Identitas Visualis Exhibitionis by Weiquan Long is a highly esteemed winner of the very prestigious 2020 Praemium A' Design Award Ferreum in Graphica Competition Category.

FerrumGraphica· 2020

Regeneration Munus Primarium: Identitas Visualis Exhibitionis

by Weiquan Long

Client: Guangzhou zhengdian advertising co. LTD

Praemium A' Design Award Ferreum Winner in Graphica Category

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Verified Award Winner

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View at A' Design Award Press Release Award Badge

Colors

The Design

About Regeneration Munus Primarium: Identitas Visualis Exhibitionis

Textus Libri: Regeneratio est identitas visualis exhibitionis creata pro exhibitione artis environmentalis, quae in arcis chartaceis fundatur. Haec exhibitio pars est seriei quae custodiam environmentalem et artem coniungit. Comma tamquam elementum visuale centrale adhibetur, quia comma et pausam et novum initium significat. Comma in campo viridi collocatur, quod ad circulum recyclationis refert. In hoc designo charta viridis et cutis chartacea adhibentur. Motivum commatis etiam in libellis, tunicis chartaceis (T-shirts), et in involucris applicatur.

The Recognition

About the Praemium A' Design Award Ferreum

Regeneration Munus Primarium: Identitas Visualis Exhibitionis victor est Praemii A' Design Award Ferreum, honoris amplissimi formis bonis dati, quae postulatis professionalibus et industrialibus ab creationibus bene formatis exspectatis satisfaciunt. Victores Ferrei magnam peritiam, altam specializationem, intellectum periti et facultatem creandi auctorum suorum ostendunt. Exspectatur Regeneration Munus Primarium: Identitas Visualis Exhibitionis creationem multum aestimatam, admiratam et carissimam, practicam et novam fore. Haec forma Ferreo victa optimas industriae consuetudines integrat et proprietates technicas idoneas, cum scientia et talento coniunctas, habet. Regeneration Munus Primarium: Identitas Visualis Exhibitionis ob diligentiam suam honoratur et ad vitae qualitatem emendandam formatum est, ut mundum meliorem reddere iuvet.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is one of a series of Environmental Protection and Arts exhibitions. Regeneration is an environmental art exhibition based on cardboard boxes. The comma is a symbolic element for both a pause and a start, so it is used visually and on brochures, T-shirts and packaging. The color and green of the cartons reflect the purpose of the exhibition and the concept of environmental protection.
Dimensions & Packaging: DIMENSION: 210mm x 190mm x 24mm
Tags: Environmental Protection + Arts / Exhibition + Visual/Recycling
Production Technology: Green paper
The paper skin
Design Challenge: We plan Environmental Protection + Arts series of exhibitions, hoping to explore the concept of environmental protection of contemporary art works by different artists, convey environmental issues through art, and call people's attention to environmental protection. Finding such artists and art forms, and then designing them to show the intent of the exhibition, is a challenge.
Research: The Chinese government attaches great importance to environmental protection, and the project is supported by the publicity and education center of the Guangdong provincial environmental protection department. It uses the artistic form dissemination environmental protection consciousness, calls on the public to join the action, causes the environmental protection propaganda to get the dissemination.
Inspiration: It comes from the thinking of the exhibition planning of Environmental Protection and Arts, an exhibition of works created through paper skins, cartons and so on. A comma, which is connected before and after a sentence, is both an end and a beginning. It expresses the ecological phenomenon of recycling.
Project Duration: June 2017 Guangzhou, China
Team Members: Weiquan Long/Xueqiong Guo