Hch Compositio Interior Tabernae Vestimentorum Elegantium by SpActrum is a highly esteemed winner of the very prestigious 2021 Praemium A' Design Award Argenteum in Designatio Interior Competition Category.
ArgentumInterior· 2021
Hch Compositio Interior Tabernae Vestimentorum Elegantium
by SpActrum
Client: SpActrum
Praemium A' Design Award Argenteum Winner in Interior Category
Verified Award Winner
Verify Award Status for #95823The Design
About Hch Compositio Interior Tabernae Vestimentorum Elegantium
HCH est taberna vestimentorum elegantium in emporio moderno sita. Consilium ex atrio columnato symmetrico ducitur, quod formam basilicae classicae in memoriam revocat. Interior ergo pars a natura commerciali ad sacram transit. Dispositio etiam templis Graecis antiquis et principiis axium visualium Acropolis innititur. Tres pontes rosei ita disponuntur ut inter se spectent visitatoresque per spatium profundum ducant. Statuae vestibus indutae in foramina superficierum pontium inseri possunt ut ambulacrum ostentationis efficiant. Concretum fibris vitreis firmatum, terrazzo et ferrum adhibentur.
The Recognition
About the Praemium A' Design Award Argenteum
Hch Compositio Interior Tabernae Vestimentorum Elegantium victor est Praemii A' Design Award Argenteum, honoris eximie amplissimi formis summi generis, pulchris et conspicuis dati. Victores Argenti opera valde splendida et creandi ingenio praedita sunt, quae praestantem peritiam, talentum et acumen auctorum suorum ostendunt. Exspectatur Hch Compositio Interior Tabernae Vestimentorum Elegantium opus mirabile, exemplare, valde professionale et penitus novum fore. Haec forma Argento victa inventum notabile et admiratum est, quod ad fines artis, scientiae, formandi rationis et technologiae promovendos confert. Hch Compositio Interior Tabernae Vestimentorum Elegantium creatio est, quam multi invident, quae cupiditates excitat, sensus bonos affert et admirationem miraculumque movet.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a retail basilica, an altar of fashion. Surprisingly, we recognized a classic Basilica prototype in the symmetrical columnar hall of this modern commercial shopping mall during our first visit to the site. This discovery allowed us to explore the possibility of shifting the space from a commercial to a “sacred” one. We choose to highlight the ‘Basilica’ character to emphasise the status of consumption in today's society, having the same status as religion in ancient times.
- Dimensions & Packaging
- 700 sqm
- Tags
- Fashion, Basilica inspired, Pink Bridges, Customized Furniture, Modular Units
- Production Technology
- GRC, Terrazzo, Steel,
- Design Challenge
- The “bridges” are key points in the technical design and construction. The digitally designed construction ensured accuracy in the production phase. The laser-cut skeleton frame was produced under 3D computer controlled casting and assembled by expert technicians to support the complex GRC surface. Installation holes were made on the surface at certain intervals, and mannequins with stick ends can be inserted into these holes and welded into the lower supporting structure, to transform the bridges into a runway providing a vivid fashion scene to enhance the customer experience. The curved pink plates are shaped into axis-symmetrical shapes with pulled-in waists, and the bridgehead reminds people of a pink tongue, stirring the desire for fashion.
- Research
- This is a retail basilica, an altar of fashion. Surprisingly, we recognized a classic Basilica prototype in the symmetrical columnar hall of this modern commercial shopping mall during our first visit to the site. This discovery allowed us to explore the possibility of shifting the space from a commercial to a “sacred” one. We choose to highlight the ‘Basilica’ character to emphasise the status of consumption in today's society, having the same status as a religion in ancient times.
- Inspiration
- The layout is a result of learning from the ancient polytheistic temples in Greece. As a counterpart to the Polytheistic period, Greek temples in the Acropolis each had its own orientation. Inspired by the visual-axis projection principles of the Acropolis, the featured prop objects in the shop - the three “bridges” - are arranged to point to each other, to guide the visitors gradually walking through the deep space of the shop, without feeling the cashier’s desk is either too prominent or too remote.
- Project Duration
- Design: 2017-2018
Construction Completed: 2019 - Team Members
- Leading Architect: Yan Pan
Team: Zhen Li, Yu Zheng, Raz Keltsh,Ruonan Fan, - Image Credits
- Hanqi LI, Zefeng ZHANG
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