Human and Sea Digital Illustratiounsserie by Liu Xiaorong and Huo Kai

Human and Sea Digital Illustratiounsserie by Liu Xiaorong and Huo Kai is a highly esteemed winner of the very prestigious 2020 A' Design Award an Bronze in Schéi Kënschten a Konschtinstallatioun Design Competition Category.

BronzeSchéi Konscht· 2020

Human and Sea Digital Illustratiounsserie

by Liu Xiaorong and Huo Kai

Client: Northeastern University

A' Design Award an Bronze Winner in Schéi Konscht Category

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Colors

The Design

About Human and Sea Digital Illustratiounsserie

Human and Sea ass eng Serie vun digitale Konschtillustratiounen iwwer d'Bezéiung tëscht dem Mënsch an dem Ozean. D'Illustratioune benotzen e surrealistesche Stil an eng Montage-Form. Weiblech Figuren erschéngen tëscht Fësch, Korall a Seetank, zesumme mat Offall deen am Waasser hannerlooss gouf. D'Harmonie tëscht dem Mënsch an dem Ozean gëtt gefeiert, wärend d'Pollutioun an d'Zerstéierung vum Ozean kritiséiert ginn. All Bild gëtt op engem Grafiktablet mat digitaler Molersoftware gezeechent. D'Serie ass fir den Drock a fir online Medien virbereet, mam Zil, de Mieresschutz z'ënnerstëtzen.

The Recognition

About the A' Design Award an Bronze

Human and Sea Digital Illustratiounsserie ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Human and Sea Digital Illustratiounsserie e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Human and Sea Digital Illustratiounsserie erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Human beings are closely connected with the ocean. A series of digital art illustrations describe the harmonious symbiotic relationship between human beings and the ocean, which is dialectical. When human beings destroy the ocean, they also destroy their homes. When human beings care for the ocean, they can live together. Digital art illustration, in the form of surreal art, shows that human beings and the ocean are the community of destiny.
Dimensions & Packaging: The size of the illustration is 127x127 cm; 63.5x63.5cm. It is used for print and online media.
Tags: Human, Ocean, Digital art, Illustration, Destruction, Harmony
Production Technology: Digital illustration is finished by computer drawing technology. Using "Sai" software, combining with digital board for image drawing and post art processing, this is a systematic process of art processing, requiring stylized performance, surreal digital painting is very promising.
Design Challenge: The difficulty and challenge of digital art illustration is to deal with montage's artistic effect and painting form vividly. It is not easy to achieve the ultimate in the pursuit of artistry and profundity.
Research: In the context of human damage to the ocean, marine organisms and marine resources have been greatly damaged and polluted. In the long run, human destruction is possible. Digital art illustration reflects this content. In the form of montage, it praises the harmony between human beings and the ocean from the front, criticizes the behavior of human destroying the ocean from the back, and expresses human reflection.
Inspiration: The originality of digital art illustration comes from the destruction of the ocean by human beings, and the concern and protection of the ocean ecology by human beings, with the purpose of sustainable development of the ocean.
Project Duration: The project started from March 2019 and finished in September 2019. The design is done in Shenyang.
Operation Flow: The content of the illustration is that the female characters have affinity with the marine life, surrounded by fish, coral, seaweed, etc., and the garbage left in the ocean by human beings. The information that they convey to people has three points: 1. The harmony between human beings and the ocean; 2. The destruction and pollution of the ocean by human beings; 3. The consequences that human beings should bear. These contents are transmitted to the public, and the artistic concept is deeply rooted in the people's mind.
Team Members: Design Director:Huo Kai, Illustrator: Liu Xiaorong
Image Credits: Liu Xiaorong and Huo Kai, 2019.