Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum by MAG studio

Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum by MAG studio is a highly esteemed winner of the very prestigious 2020 A' Design Award an Gold in Inneraum an Ausstellungsdesign Competition Category.

GoldInterieur· 2020

Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum

by MAG studio

Client: MAG studio

A' Design Award an Gold Winner in Interieur Category

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Verified Award Winner

Verify Award Status for #104291

View at A' Design Award Press Release Award Badge

Colors

The Design

About Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum

D'Renovatioun vum Yongqing Fang Grand Theater ass en Interieurdesign fir en Ausstellungs- an Investitiounsfërderungszentrum zu Guangzhou. Den Theater ass e Wahrzeeche vum Yongqing Fang op der Enning Road, enger renovéierter aler Strooss, déi fir hir traditiounsräich Marken an den Tourismus bekannt ass. Den Design setzt al an nei Elementer a Kontrast. Këschtenaarteg Volumen strukturéieren den irregulären Raum vun 334 Quadratmeter. Um Rez-de-chaussée ginn Projeten ausgestallt, während den ieweschte Stack fir Verhandlunge genotzt gëtt. Zu de Materialien zielen Holzfurnéier, wäiss Faarf, schwaarz Aluminiumsplacken a groe Fliesen. Matéiert Stol- a Glasdiere verbannen den Interieur mat der Strooss.

The Recognition

About the A' Design Award an Gold

Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Yongqing Fang Grand Theater Renovation Interieurdesign vun engem Ausstellungsraum erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Yongqing Fang islocated in Enning Road, the core area of old Guangzhou. In recent years, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". As the Grand Theateris one of the landmarks of Yongqing Fang, the client expected to revitalizeit and make it serve as the investment promotion center of the whole renovation project.
Dimensions & Packaging: Area: 334 square meters.
Category: Exhibition
Tags: Renovation, old street, revitalize, exhibition, contrast
Production Technology: Main materials: wood veneer, white paint, rust-like paint spray, black aluminium panel, grey tile and stretch ceiling, etc.
Design Challenge: There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape.
Research: Yongqing Fang islocated in Enning Road, once the core area of old Guangzhou. In recent years, however, Enning Road has been renovated, and gradually developed into a famous street full of time-honored brands that focuses on the tourism industry, even claimed as "the most beautiful old street in Guangzhou". And Enning Road is also the soul of Qilou buildings in Sai Kwan.As the Grand Theater is one of the landmarks of Yongqing Fang, the client expected to revitalize it and make it serve as the investment promotion center of the whole renovation project.
Inspiration: The designers used the contrast of the old and the new, the past and the present to renovate the interior space. At the same time, various elements like light and shadow, and reality and fantasy are applied into the design.
In terms of space planning, boxes are used to form different functional divisions that can present changeable space structures while unifying the irregular spaces. The 1F is mainly used for project exhibitions. While the second floor is primarily designed for negotiation.
Project Duration: The project started in September 2019 and finished in November 2019 in Guangzhou.
Operation Flow: There were several door openings at the entrance of the original building, which were decorated with traditional wooden screen doors with Chinese characteristics before renovation. Since the designers hope to impress visitors with greater visual impact, frosted steel is put into use as the door frame combined with transparent glass, thereby combining the indoor and outdoor landscape. Especially at night, the pedestrians on the street would be easily attracted by the indoor space when the light is on.
Team Members: Chief designer: Jan Mok
Designer: Eric Zhou
Image Credits: Image #1: Photographer Shi Guan
Image #2: Photographer Shi Guan
Image #3: Photographer Shi Guan
Image #4: Photographer Shi Guan
Image #5: Photographer Shi Guan
Main image is Image #1, Optional Image #1 is Image #2, Optional Image #2 is Image #3, Optional Image #3 is Image #4, Optional Image #4 is Image #5