Pop Modern Design High-Tech Iessberäich by Studio Tali Gotthilf

Pop Modern Design High-Tech Iessberäich by Studio Tali Gotthilf is a highly esteemed winner of the very prestigious 2021 A' Design Award an Bronze in Inneraum an Ausstellungsdesign Competition Category.

BronzeInterieur· 2021

Pop Modern Design High-Tech Iessberäich

by Studio Tali Gotthilf

Client: Studio Tali Gotthilf

A' Design Award an Bronze Winner in Interieur Category

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Verified Award Winner

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Colors

The Design

About Pop Modern Design High-Tech Iessberäich

Dëst Iess-Erliefnis an engem High-Tech Aarbechtsëmfeld am Süde vun Israel bitt eng Flucht vun der alldeeglecher Bürokultur an eng entspaanend Erhulung ouni d'Gebai ze verloossen. Den Design-Thema gouf inspiréiert vu dräi Stiler: Pop Art, Art Deco a Modern, kombinéiert zu enger eenzeger visueller Botschaft vu Recreatioun. Dësen Raum-Design entsprécht de Firmewäerter: ze woen an ze dreemen. D'Beweegungsachs vun der Entrée féiert de Besucher an e 40 Meter laangen Korridor, definéiert duerch de Buedem, d'Plafong an d'Beliichtungskierper. Natierliicht war e wichtegt Element deen berücksichtegt gouf.

The Recognition

About the A' Design Award an Bronze

Pop Modern Design High-Tech Iessberäich ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Pop Modern Design High-Tech Iessberäich e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Pop Modern Design High-Tech Iessberäich erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: An innovative dining experience within a Hi-Tech work environment in Southern Israel, offering escape from everyday office culture to a relaxing get-away without leaving the building.
This space design matches the company values: to dare and to dream.
Axis of movement from the entrance leads the visitor into a 40-meter length corridor, defined by the floor, ceiling and lighting fixture extension.
Dimensions & Packaging: 1200 Sq.meter space, length 80 meters, width 15 meters, height 6 meters.
Tags: A. Office Design, B. Interior Design, C. Studio Tali Gotthilf, D. Israel, E. Commercial Design
Production Technology: Metal, glass and wood uniquely combine together and function as definitive wall petitions running the full length of the dining space passageway, creating a sculpture-type room divider.
Design Challenge: The large, empty, open space was allocated for dining purpose design during the building construction. This space needed to include an industrial kitchen alongside a dining compound. Natural light was a vital element component taken into consideration, the challenge being a long and narrow space providing light outlets at the extreme ends only. Light compensation was provided in the form of bright neon signs attached to the walls, in addition to the warm Led light fixtures.
The long and narrow shape of the room was dramatized using Art Deco slab dividers, marking the division between corridor and dining areas.
Research: Design research consisted of planning the number of daily users, calculating the kitchen capacity to provide sufficient dishes, sitting accomodation and time settings. One thousand meals is the limited kitchen capacity, providing for two hundred diners at a time. The company has seven hundred employees with a three-hour lunch break allowance. The research was built upon past documentation from previous company locations.
Inspiration: The design theme was inspired by three distinct styles: Pop Art, Art Deco and Modern, combined into a single visual message of recreation.
A hint of the American vintage Diner period is portrayed by neon signs placed casually on the walls, the tall Art Deco dividers extend the entire length of the eatery and combine with the modern concrete floor and wall tiling.
The furniture chosen is of understated design blending amongst the various design statements.
Project Duration: The project started in February 2019 in Sderot, Israel and finished in February 2020, and was open to the public in February 2021 in response to the pandemic restrictions.
Operation Flow: Upon entering, the visitor instantly recognizes the functional layout, with a clearly defined path. The user initially encounters the hand-washing niche, followed by various buffet stations leading to the sitting area. Exit from the dinery is equally practical and defined.
Team Members: Head Designer: Tali Gotthilf.
Designer: Liron Kaleve
Graphic Design: SRVC visual Communications
Image Credits: Photographer: Yanai Deitsch