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Aesthetics of Calibration Innendesign fir de Retail-Beräich by Clement Tung Jeun Cheng

Aesthetics of Calibration Innendesign fir de Retail-Beräich by Clement Tung Jeun Cheng is a highly esteemed winner of the very prestigious 2022 A' Design Award an Eisen in Inneraum an Ausstellungsdesign Competition Category.


EisenInterieur· 2022

Aesthetics of Calibration Innendesign fir de Retail-Beräich

by Clement Tung Jeun Cheng

Client: CINCHstudio Spacial Design

A' Design Award an Eisen Winner in Interieur Category

Colors

The Design

About Aesthetics of Calibration Innendesign fir de Retail-Beräich

Ästhetik vun der Kalibréierung ass en Interieur vun engem Brëllengeschäft zu Macau mat enger Fläch vu ronn 30,3 Quadratmeter. Den oppene Plang ersetzt d'zouene Struktur vun traditionnellen Brëllengeschäfter. Eng zentral Insel mat Barhocker bréngt Clienten, Personal a Produkter méi no zesummen, wat entspaant Gespréicher erméiglecht. Holzmuster a Waasserstein ginn kombinéiert mat Edelstol-Detailer, déi d'Metall vun de Brëllen widderspigelen. All d'Produkter sinn iwwer d'Taillenhéicht op laangen a kuerzen Bretter placéiert, déi un d'Markéierunge vun enger Kalibréierungsskala erënneren.

The Recognition

About the A' Design Award an Eisen

Aesthetics of Calibration Innendesign fir de Retail-Beräich ass e Gewënner vum A' Design Award an Eisen, enger prestigiéiser Unerkennung, déi un gutt Designe vergi gëtt, déi déi professionell an industriell Ufuerderunge erfëllen, déi vu gutt gestaltene Kreatioune erwaart ginn. Eisen-Gewënner weisen déi grouss Fäegkeet, déi héich Spezialiséierung, dat Expertewëssen an d'kreativ Kapazitéit vun hire Schëpfer. Et gëtt erwaart, datt Aesthetics of Calibration Innendesign fir de Retail-Beräich eng héich geschätzt, bewonnert a beléifte Kreatioun ass, déi praktesch an innovativ ass. Dëst mam Eisen ausgezeechent Design integréiert déi beschte Praktike vun der Industrie a huet kompetent technesch Eegeschaften, déi mat Know-how an Talent verbonne sinn. Aesthetics of Calibration Innendesign fir de Retail-Beräich gëtt fir seng Grëndlechkeet respektéiert a ass gestalt, d'Liewensqualitéit ze verbesseren an ze hëllefen, d'Welt zu enger besserer Plaz ze maachen.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This project is a glasses store forfeiting the old-style glasses store type with a brand new design, thereby creating a bright and professional commercial space with open-style design as the main body, utilizing the central island bar chair design to shorten the distance between the customers, employees and products, thereby allowing for more relaxed communication without the restriction of distance.
Dimensions & Packaging
The property is about 30.3 square meters.
Tags
Interior Design, Glasses Store, Waterstone, Stainless steel, Modern style
Production Technology
As for the materials, the combination of wood patterns with waterstone endows the space with a dignified yet refreshing visual effect, which is decorated with stainless steel that corresponds to the metallic material of the glasses, further bringing out the professional and fashionable ambience. Moreover, due to the long and narrow shape of the spatial layout, the circulation and area segmentation are limited, where an open sentiment is required to be presented in the limited space while offering strong storage function in order to display the numerous branded product models.
Design Challenge
The position of the entrance is elevated, allowing sunlight to result in a greater shining angle, thereby enhancing indoor lighting; LED lights are selected for the light fixture to save energy, while eco-friendly wallpapers are adopted to reduce the burden on the environment; with the building structural technology, natural ventilation and natural lighting are further emphasized to enhance the indoor degree of comfort, thereby satisfying the indoor lighting demand.
Research
All products are displayed above the waist height to allow for more focused and clear visual effect, thereby reducing compressed visual sentiment while further adding in rhythmic long and short planks, resembling the long and short markings on the calibration, allowing the product arrangement with variation and separation without influencing the overall spatial harmony, it is a spatial design filled with ingenious ideas which combine with the product characteristics.
Inspiration
Treasure what is offered by nature via the approach of being the designer, to allow people and the environment to live sustainably with a friendlier approach.
Project Duration
The project finished in July 2020, Macau.
Operation Flow
The visual space is extended via the use of the bevel design by the entrance as well as the lines of the walls on both sides, with circulation which is designed to attract customers to go inside the store; moreover, all products are displayed above the waist height to allow reducing compressed visual sentiment while further adding in rhythmic long and short planks, resembling the long and short markings on the calibration, allowing the product arrangement with variation and separation without influencing the overall spatial harmony, it is a spatial design filled with ingenious ideas which combine with the product characteristics.
Team Members
Director: Clement Tung Jeun Cheng
Image Credits
Photo credit: Billy Yiu

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