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Afterimages Magazin by Przemek Hajek

Afterimages Magazin by Przemek Hajek is a highly esteemed winner of the very prestigious 2022 A' Design Award an Sëlwer in Drock a Publizéiert Medien Design Competition Category.


SëlwerDrock· 2022

Afterimages Magazin

by Przemek Hajek

A' Design Award an Sëlwer Winner in Drock Category

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The Design

About Afterimages Magazin

D'Grafikkonzept an d'visuell Kommunikatioun fir den Afterimages Konschtmagazin ass kohärent: vum Logo, Identitéit bis zum Layout. D'Haaptziel vum Projet war et mat der Ierfschaft vun der Strzeminski Academy of Fine Arts zu Lodz unzegoen an eng modern Versioun dovun ze kreéieren déi aus der avantgardistescher Traditioun staamt. Rau Qualitéit Pabeier, dréchen-Stamping Technik, Dréckerei Faarf (Pantone) op de Cover ugewandt, entsprécht dem Thema vun all Ausgab. D'Magazin ass räich illustréiert, mat Qualitéitsfotoen gefëllt, an an deem Sënn gläicht e Lifestyle Magazin.

The Recognition

About the A' Design Award an Sëlwer

Afterimages Magazin ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Afterimages Magazin e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Afterimages Magazin ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Bigger format, rough high quality paper from the 'csm' collection, dry-stamping technique, the printing color (Pantone) applied to the cover corresponds to the topic of each issue. The magazine is richly illustrated, filled with high-quality photos, and in this respect it resembles life style magazines. It is the first printed magazine published by the Strzeminski Academy of Fine Arts in Lodz and it is available not only for students and teaches, it is distributed nationwide.
Dimensions & Packaging
230 x 300 mm, about 250-300 pages
Tags
Art Magazine, Print Design, Graphic design, Cover Design, Publication, Visual communication
Production Technology
High quality offset print Pantone (cover) Cmyk (inside)
Design Challenge
The challenge was to create a design of the magazine, on the one hand, referring to the avant-garde tradition, and on the other, creating its modern, fresh version. It was a challenge to reach interested recipients, create a platform and a community around the magazine and create a magazine with premium design, content and paper on a limited budget and with a small team.
Research
The artistic and scientific, thematic magazine Powidoki (Afterimages) is published by the Strzeminski Academy of Fine Arts in Lodz (Poland). The periodical is devoted to significant artistic and scientific events. It contains critical texts about art and design as well as interviews with prominent figures of the world of culture and higher education from Poland and abroad.
Inspiration
The inspiration of the project was the heritage of the Strzeminski Academy of Fine Arts Lodz and their great artists: Strzeminski, Kobro, Hiller, the avangarde, which was established over one hundred years ago. An afterimage is an image that continues to appear in the eyes after a period of exposure to the original image. Our brain produces it when we stare at something for a long time. This image is not as obvious as it seems at first glance. It is blurred and not clear.
Project Duration
The first issue of the magazine was created and published in 2019. By mid-2021 it has been published five issues of 'Afterimages' (two issues per year). Place of the creation of the magazine: Lodz, Poland.
Operation Flow
Interaction with the magazine: high quality print and paper, stamping can be felt under your finger, qr codes.
Team Members
Marta Ostajewska
Mariusz Wlodarczyk
Ryszard W. Kluszczynski.
Image Credits
© Powidoki (Afterimages)

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