Absolut Lab Interieurdesign fir e Pop-Up Store vum Moneys Studio

D'Wierk Absolut Lab Interieurdesign fir e Pop-Up Store vum Designer Moneys Studio ass en héich geschätzten Gewënner vum prestigiéisen 2023 A' Design Award an Bronze an der Wettbewerbskategorie Inneraum an Ausstellungsdesign.

BronzeInterieur· 2023

Absolut Lab Interieurdesign fir e Pop-Up Store

vum Moneys Studio

Client: Moneys Studio

A' Design Award an Bronze Gewënner an der Kategorie Interieur

12,755

Verifizéierte Präisgewënner

Präisstatus fir #147287 verifizéieren

Säit besichen Kuckt beim A' Design Award Pressemëtteelung Award Badge

Faarwen

Den Design

Iwwer Absolut Lab Interieurdesign fir e Pop-Up Store

Absolut Lab ass e Pop-Up Store an Ausstellungsraum a Shanghai, China. D'Interieur gouf aus modulare Komponenten geschaf, déi et erméiglechen, dass den Raum ofgebaut, recycléiert a widderverwent ka ginn. D'Design-Inspiratioun koum vum Möbius-Band. Den Entréebereich weist e kurve Gank aus Polycarbonatplacke a verspigelte Materialien op, deen eng fléissend Circulatiounsstreck bildt. Eng verspigelt Plafong reduzéiert d'Gefill vun der Engegkeet. Recycléierbaart Kraftpabeier, rostfräien Stol a Polycarbonatplacke si d'Haaptmaterialien. All Modulle goufen virfabrizéiert, an d'Konstruktioun op der Plaz gouf a 60 Stonnen fäerdeggestallt.

D'Unerkennung

Iwwer den A' Design Award an Bronze

Absolut Lab Interieurdesign fir e Pop-Up Store ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Absolut Lab Interieurdesign fir e Pop-Up Store e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Absolut Lab Interieurdesign fir e Pop-Up Store erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften: ABSOLUT's century-old brand culture was communicated in this space through a low-carbon and environment-friendly way. Formed by modular components, the space showed a sense of lightness and fluidity. The modular elements are reusable, which transcend time and echo the everlasting charm of the century-old brand. Besides, the modular design approach created a modern shopping experience, and produced a space featuring a distinctive style and a sense of free fusion just like the Mobius Strip.
Dimensiounen & Verpackung: Low-carbon and eco-friendly design was highlighted in the project. Recyclable kraft paper, stainless steel, and polycarbonate sheets were chosen as the main materials. Papers rolls were used for a large area of walls, which avoided pollution brought by oil painting. Modules in the interior space were mainly made of stainless steel. The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials. All the props could be recycled after the temporary space was dismantled.
Tags: Sustainable materials, Green, Recyclable kraft paper, Modular design, Classless space, Innovation, Diversity, Equality, Mobius Strip
Produktiounstechnologie: The entrance featured a corridor made of curved polycarbonate sheets and mirrored materials, which extended from the indoors to the public outdoor spaces. It formed a structure similar to the Mobius Strip, which broke the spatial boundary and created a curving circulation route. A mirrored ceiling was adopted in the interior, to erase the sense of narrowness in the space and showcase a new and diversified image of the brand. All modules were prefabricated, which were efficient and eco-friendly.
Design Erausfuerderung: Creating a pop-up store that reflects the brand's features in a space less than 150 square meters through a low-carbon and environment-friendly way was a big challenge. Besides, the tight construction schedule made the task even challenging.

In response, the designers innovatively adopted modular components to construct the space. The modular approach maximized the protection of environment while satisfying functional needs. Finally, the construction of the store was completed in just 60 hours.
Fuerschung: This pop-up store was transformed from a narrow space, and was required to finish on-site construction in merely five days. At the beginning of the project, the designers envisioned a new space image that echoed with the surrounding neighborhood and community, and reconsidered the social boundary between people from the perspective of contemporary art and creative culture.
Inspiratioun: ABSOLUT LAB is a global program of Sweden vodka brand Absolut, and this project was the first experiential store of ABSOLUT LAB. Renovated from an existing site, this pop-up store showcased a free and artistic lifestyle through a modular system. Drawing design inspiration from the Mobius Strip, the space created a fluid shopping experience and conveyed the brand's spirit of striving for excellence to Chinese consumers.
Projetdauer: The project started in May 2019 and finished in July 2019 in Shanghai, China.
Operatiounsablaf: The image of Absolut's typical bottles was refreshed in the space through new materials and forms. The multiple curved surfaces expressed a sense of infinity of the iconic bottles. Stainless steel, which features a sense of technology, endowed the space with a unique temperament. The material was hollowed out, producing an integration of lightness and solidness and creating open views in the space. The formal design of details fully manifested the characteristics of the brand.
Teammemberen: Joyce Dong
Yue Qian
Wenhao Liu
Shijie Li
Ting-yu Chen
Bildnoweis: YKS