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Jotape 3D Duo Schlëssel Konscht Bild by Mateus Morgan

Jotape 3D Duo Schlëssel Konscht Bild by Mateus Morgan is a highly esteemed winner of the very prestigious 2023 A' Design Award an Sëlwer in Computergrafik, 3D Modelléierung, Texturéierung a Rendering Design Competition Category.


SëlwerComputergrafik· 2023

Jotape 3D Duo Schlëssel Konscht Bild

by Mateus Morgan

Client: Morgan Studio

A' Design Award an Sëlwer Winner in Computergrafik Category

Colors

The Design

About Jotape 3D Duo Schlëssel Konscht Bild

D'Iddi war e Bild ze kreéieren deen all d'Features vum Produkt duerch visuell Elementer wéi de Këssen an de Schaum bréngt. Also gëtt d'Sensatioun vu Weichheet, déi d'Produkt brauch. D'Inspiratioun war déi gemeinsam Materialien vum Dag zu Dag. Déi schwiewend Elementer bréngen duerch déi mëll a ronn Formen d'Sensatioun vu Weichheet a Liichtegkeet. Och wann et eng einfach Representatioun war, gouf d'Resultat un eppes anescht geduecht wéi dat üblech. Déi gréissten Erausfuerderung war datt duerch e puer Elementer an Texturen d'Sensatioun de Produkt brauch.

The Recognition

About the A' Design Award an Sëlwer

Jotape 3D Duo Schlëssel Konscht Bild ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Jotape 3D Duo Schlëssel Konscht Bild e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Jotape 3D Duo Schlëssel Konscht Bild ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
The idea was to create an image that brings all the features of the product through visual elements like the cushion and the foam. Thus giving the sensation of softness that the product needed.
Dimensions & Packaging
5000 x 5000px 300dpi
Tags
3d boot, cgi shoe, shoe, shoe modelling, 3d shoe
Production Technology
The boot was modeled using photographs as a reference and hard surface 3D modeling techniques. For modeling we used the software 3ds Max. All the textures made using leather texture and some photoshop brushes. Vray was used for rendering. Nothing on the scene was scanned or photoscaned.
Design Challenge
The biggest challenge was that through a few elements and textures the sensation the product needed. Never forgetting to focus on the product itself as a primary element. Another complicated point was the modeling of the shoe itself, where I had to reproduce every detail of the product.
Research
The work was executed based mainly on the previous experiences in other works for several companies of the sector footwear, in very natural way. Feedback was collected mainly online about the quality of the 3D itself as well as the sensations that people had in the first contact with the art.
Inspiration
The inspiration was the common materials of the day to day. The floating elements bring through the soft and round shapes the sensation of softness and lightness. Even though it was a simple representation, the result was thought of something different from the usuall.
Project Duration
2 months, Franca, Brazil
Team Members
Direction: Mateus Morgan
Concept: Mateus Morgan, Gabriel Longo
Modelling: Mateus Morgan, Carlos Masson
Texturing: Mateus Morgan

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