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Rongbaohang BMW Interieur vun engem Autosdealer vum Yixian Chen

D'Wierk Rongbaohang BMW Interieur vun engem Autosdealer vum Designer Yixian Chen ass en héich geschätzten Gewënner vum prestigiéisen 2024 A' Design Award an Sëlwer an der Wettbewerbskategorie Inneraum an Ausstellungsdesign.


SëlwerInterieur· 2024

Rongbaohang BMW Interieur vun engem Autosdealer

vum Yixian Chen

Client: CX Design

A' Design Award an Sëlwer Gewënner an der Kategorie Interieur

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Den Design

Iwwer Rongbaohang BMW Interieur vun engem Autosdealer

Rongbaohang BMW ass en Autosdealer-Interieur zu Tianjin. De Layout follegt enger kontinuéierlecher, kreesfërmeger Zirkulatiounsroute. D'Plafonge vum éischten an zweete Stack si mat bloen, transparenten Acrylpanneauen iwwerdeckt, déi esou arrangéiert sinn, datt se u Fuertrajektorien a fléissend Waasserwellen erënneren. Dës Panneaue maachen en Echo op eng Waasserlandschaft, déi aus engem Waasservirhang an engem Baseng besteet. D'Nohaltegkeet leet de Projet, an d'Beliichtungssystem gouf mat Holzgitteren un den héije Fënsteren nei opgebaut. De Bürosberäich gouf verklengert, fir datt de Client-Salon vergréissert konnt ginn.

D'Unerkennung

Iwwer den A' Design Award an Sëlwer

Rongbaohang BMW Interieur vun engem Autosdealer ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Rongbaohang BMW Interieur vun engem Autosdealer e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Rongbaohang BMW Interieur vun engem Autosdealer ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Hannert dem Design

Press Kit

Credits, Teammemberen an technesch Detailer vum Designer zur Verfügung gestallt.

Eenzegaarteg Eegeschaften
It is one of BMW's regulatory requirements for global construction to adopt green, low-carbon, and sustainable energy, so this case incorporates the concept of sustainability into every detail of the entire project. The design team restructured the overall lighting system and interspersed wooden grilles at the high windows, integrating the gentle natural texture with modern technology, so that the space could show a hazy and elegant charm in light and shadow.
Dimensiounen & Verpackung
The total area of the exhibition hall is 3496 square meters, with the original office area occupying 535 square meters, customer lounge area of 568 square meters, and vehicle display area of 1105 square meters. After the renovation, the office space was reduced to 235 square meters, accounting for approximately 50% of the original area; the customer lounge area has expanded to 899 square meters, an increase of approximately 30%; while the vehicle display area now occupies 1170 square meters.
Tags
Interior, Commercial, Modern, Natural, Elegant, Store, BMW
Produktiounstechnologie
In terms of engineering costs, since the cost of the integrated acrylic board exceeds Party A's budget, after repeated verification and revisions, the designer split the version in the original draft reasonably, customized acrylic parts of different sizes, and then assembled and installed them, which not only greatly reduced the cost, but also ensured the beauty of the landscape.
Design Erausfuerderung
Large projects often face a variety of challenges, mainly reflected in two aspects: labor and cost. To set up such a massive water curtain in this project, advanced calculations are required for temperature control, flow rate, orientation, waveform, and other parameters to ensure precise control. In the actual construction process, waterproofing and moisture-proofing of the floor are of utmost importance.
Fuerschung
This case is located in Binhai New Area, Tianjin. As the pearl of Bohai Bay, the region is blessed with a unique geographical advantage. It is currently the largest and highest-level 5S store in the region, which is also of great strategic significance. Based on the environment, designers extract the element of "water", allowing the ocean imagery that symbolizes vastness and wisdom to run through the entire space. Creating a top-down water system landscape through later soft decoration.
Inspiratioun
The BMW brand advocates satisfying the greatest wishes of customers with the latest science and technology and the most advanced ideas in a vast space and time, promotes BMW joy, which is deeply compatible with the lifestyle of contemporary people who pursue vitality, passion and freedom. The designer comprehensively considered the local environment, conformed to the urban spirit, and reinterpreted the existing space with sustainability as the design principle.
Projetdauer
The project started in August 2022 in Tianjin and finished in January 2023 in Tianjin.
Operatiounsablaf
Gently touch the button in front of the niche. As the secret door opens, the new car delivery workshop reveals its true appearance, full of tension in drama sense. The designer chose to build interior walls and soft decoration with simple forms interpreting complex expressions, allowing the focus of the space return to the product itself. At the same time, the construction of a sense of ceremony also provides consumers with sufficient emotional value.
Patenten
Copyrights belong to Rex Duan, 2023.
Teammemberen
Yixian Chen
Bildnoweis
Image #1: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #2: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #3: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #4: Photographer Rex Duan, Rongbaohang BMW, 2023.
Image #5: Photographer Rex Duan, Rongbaohang BMW, 2023.

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Gutt Design verdéngt grouss Unerkennug

Den A' Design Award ass eng international, vu Jury bewäert Auszeechnung fir gutt Design. Maacht mat beim A' Design Award fir eng Chance ze kréien, meritokratesch Unerkennug ze verdéngen, Bekanntheet, Prestige an Publizitéit fir Är Aarbecht ze gewannen. Nominéiert Äert Wierk fir den A' Design Award a konkurréiert ëm de begéierten A' Design Präis.

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