Chongqing Bowchuang Interieurdesign fir en Autoshaus by Horace Davids Engineering Design is a highly esteemed winner of the very prestigious 2024 A' Design Award an Sëlwer in Inneraum an Ausstellungsdesign Competition Category.
SëlwerInterieur· 2024
Chongqing Bowchuang Interieurdesign fir en Autoshaus
by Horace Davids Engineering Design
Client: Chongqing BowChuang Automobile Sales Service Co., Ltd.
A' Design Award an Sëlwer Winner in Interieur Category
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About Chongqing Bowchuang Interieurdesign fir en Autoshaus
Chongqing Bowchuang ass den Interieurdesign vun engem Autoverkafs- an Servicegeschäft zu Chongqing, China, mat enger gesamter Baufläch vu 25.000 Quadratmeter. De Raum vereent Gefierausstellung, Entspanungs- a Sozialberäicher, sou datt d'Clienten hir Waardezäit a Komfort verbrénge kënnen. Den Design bezitt sech op déi lokal Landschaft a Kultur, mat Kolonnen a Form vu Beemstämm an niwwelegen visuellen Effekter. Am Atrium verbannen e Lift an Trapen d'Stäck. Polymer-Modelléiermass, liicht Konschtsteenplacken an ultradënn flexibel Steefurnéier reduzéieren de Gebrauch vun Natursteen.
The Recognition
About the A' Design Award an Sëlwer
Chongqing Bowchuang Interieurdesign fir en Autoshaus ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Chongqing Bowchuang Interieurdesign fir en Autoshaus e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Chongqing Bowchuang Interieurdesign fir en Autoshaus ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Located in Chongqing, the 4S store boasts an interior design that defies conventional spatial aesthetics and moves beyond the space design serving just one purpose. Instead, it creates an holistic space that encompasses shopping, entertainment, and socializing. Rooted in the rich cultural heritage of Chongqing, this design emanates a distinctive regional allure. Furthermore, diverse functional zones provides customers with an array of services, enrich their experiences in the 4S store.
- Dimensions & Packaging
- The total construction area of the 4S shop is 25,000 square meters
- Tags
- Interior design for a 4S store, Urban culture, Natural landscape, Diverse scenes, Comprehensive services
- Production Technology
- With a focus on environmental protection, this project opts for innovative materials, such as polymer clay, lightweight PU faux stone siding panel, and ultra thin flexible stone veneer, minimizing the demand for natural stone.
- Design Challenge
- In an effort to integrate urban culture and natural landscape into the 4S store while striking a balance between aesthetics and functionality, this interior design incorporates various elements for an ethereal allure, evoking the foggy atmosphere of Chongqing. In some areas, the columns are shaped like tree trunks, conjuring the imagery of an ecological forest. Moreover, efficient traffic flow planning among various zones ensures that consumers can easily access a diverse range of services.
- Research
- Many 4S stores lack creativity in their interior design and are somewhat limited in functionality. In addition to vehicle sales, customers also crave an inviting environment to occupy themselves during maintenance and repair periods, rather than enduring dull waiting sessions. Recognizing this need, this interior design breaks free from conventional spatial constraints. It integrates diverse functional zones for practicality and delivers a truly memorable and distinctive aesthetic experience.
- Inspiration
- Drawing inspiration from the natural landscape and rich culture of Chongqing, this design creates an interior space characterized by visual depth, dynamic energy, and vibrancy. By integrating distinctive features of Chongqing, such as its foggy atmosphere, urban traffic flow planning evocative of a 8D cyberpunk world, ecological forest concept, and karst landform, this 4S store stands as a pioneering urban art landmark.
- Project Duration
- The design phase for the 4S Store started in Shanghai in October 2022, followed by refurbishment starting in Chongqing in June 2023. The entire project was completed in November 2023.
- Operation Flow
- Inspired by the unique style of Hongyadong in Chongqing, the atrium has undergone a transformation: the original staircases have been replaced with a lift accompanied by staircases. This change not only optimizes space utilization but also offers customers multiple options to access different floors. Moreover, each floor has been thoughtfully planned with comprehensive functional zones for display, relaxation, and interaction, enhancing the overall customer experience with improved engagement.
- Team Members
- Design Director: Fuming Tang
Design team members: Dayuan Wang, Bingtian Yan, Fang Xu, Kangying Xu, Xin Xiang
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