Hug Me Fotell by Zipeng Zhou is a highly esteemed winner of the very prestigious 2025 A' Design Award an Gold in Miwwelendesign Competition Category.

GoldMiwwelen· 2025

Hug Me Fotell

by Zipeng Zhou

Client: Steel-Land

A' Design Award an Gold Winner in Miwwelen Category

222,517

Verified Award Winner

Verify Award Status for #163159

View at A' Design Award Press Release Award Badge

Colors

The Design

About Hug Me Fotell

Hug Me ass e Fotell, deen fir e relaxt Sëtzen doheem entworf gouf. D'Äerm strecke sech no baussen an enger Form aus, déi vun enger Ëmäermelung inspiréiert ass. Eng déck, robust Basis gëtt dem Fotell e massiivt a stabilt Ausgesinn. D'Réckelehn ass op 105 Grad geneigt, fir de Kurve vum Kierper ze folgen, wat sech gutt fir d'Liesen, d'Rouen a Familljentreffen eegent. Eng integréiert Struktur kombinéiert en agebaute Metallkader mat lues zréckfiederendem Formschaum, an den Iwwerzuch ass mat der Hand genäit, ouni Pech. Versioune mat Polyesterfaser a Lammwoll ginn a verschiddene Faarwen ugebueden, mat enger waasser- a fleckenofweisender Finitioun.

The Recognition

About the A' Design Award an Gold

Hug Me Fotell ass e Gewënner vum A' Design Award an Gold, enger héich prestigiéiser Unerkennung, déi un éischtklassesch, wonnerbar an erausragend Designe vergi gëtt. Gold-Gewënner si ganz innovativ, visionär a blendend glänzend Kreatiounen, déi d'Talent, d'Wäisheet an d'Fäegkeete vun hire Designer reflektéieren. Et gëtt erwaart, datt Hug Me Fotell eng héich gelueften, trendsetzend a monumental Erfindung ass, déi beispillosen Wäert liwwert. Dëst mam Gold ausgezeechent Design ass e spektakuläert, respektéiert Projet, dat d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweidert. Hug Me Fotell erzeegt intensiv Wënsch, erweckt Leidenschaft, encouragéiert Kreativitéit a faszinéiert eis.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The naturally extending arm design, inspired by a warm embrace, carries two layers of meaning:
It imbues the "hug me" with deep affection and the warmth of love.
It more profoundly conveys STEEL-LAND's gratitude for 30 years of support.
The thick and sturdy base design:
Highlights the solid quality and heritage of the product.
Symbolizes SteeloLand's firm foundation in the industry, standing firmly like Mount Tai, reliable and steadfast, providing every user with a sense of security and trust.
Dimensions & Packaging: 800mm*600mm*500mm
Tags: Chair, Steel-land, Hug, Furniture
Production Technology: The "hug me" is designed with ergonomics, offering a bouncy and soft seating experience. The 105-degree reclining backrest perfectly conforms to the body's curves, providing comprehensive relaxation and support. Whether for reading, napping, or family gatherings, users will enjoy an unparalleled comfort experience.
Design Challenge: If the product is comfort and how to make it more durable while remain the unique appearance.
Research: The "hug me" excels in craftsmanship. The overall design features an integrated molding structure with a built-in metal framework paired with slow-rebound molded foam. Hand-stitched showcases the exquisite craftsmanship. Without the need for glue, which make the chair be stable, comfortable to sit and also eco-friendly. Additionally, the chair utilizes lotus leaf bionic technology, making the fabric water and stain-resistant, which facilitates easy daily cleaning and maintenance.
Inspiration: On the glorious milestone of steel-land's thirtieth anniversary, an original “hug me” Chair has emerged, serving not only as a heartfelt tribute to the past years but also as a warm expectation for the journey ahead. Looking back to 1993, steel-land, like a toddler taking its first steps, embraced the market with pure longing, seeking the recognition and warm embrace of every customer. Over the years, through trials and perseverance, it has transformed into a shining star in China's high-end home furnishing industry, yet it has never forgotten its original aspirations and dreams.
Project Duration: It is published on 4th, May, 2024 in Guangdong, China.
Operation Flow: This product offers a variety of materials and colors, providing users with both visual delight and excellent tactile experiences. The polyester fiber version utilizes advanced 3D technology, with its unique dense fiber layers delivering softness and a skin-friendly feel, along with exceptional deformation resistance. The lambswool series mimics the natural curl and texture of wool, offering a soft and delicate touch. Meanwhile, both materials are durable and resistant to wear and pilling, maintaining a fresh appearance even after long-time use. Additionally, The product is available in multiple colors, each seamlessly blending into various home environments, creating a simple and cozy atmosphere.
Team Members: Zhou Zipeng