Panlong Tiandi Mtpt Verkaafsbuttek by Minghong Ou

Panlong Tiandi Mtpt Verkaafsbuttek by Minghong Ou is a highly esteemed winner of the very prestigious 2025 A' Design Award an Bronze in Inneraum an Ausstellungsdesign Competition Category.

BronzeInterieur· 2025

Panlong Tiandi Mtpt Verkaafsbuttek

by Minghong Ou

Client: ImSD

A' Design Award an Bronze Winner in Interieur Category

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Verified Award Winner

Verify Award Status for #167435

View at A' Design Award Press Release Award Badge

Colors

The Design

About Panlong Tiandi Mtpt Verkaafsbuttek

Dëse Projet läit zu Panlong Tiandi, am nordëstleche Beräich vun Xujing Town, Qingpu District, Shanghai. De Raum kombinéiert dat déift kulturellt Ierwen vun der Panlong Ancient Town mat de Charakteristike vun de Mtpt Produkter, andeems Materialien, Formen, Kläng, a Liicht a Schied benotzt ginn fir d'Grenze tëschent bannen a baussen, kënschtlech a natierlech ze verwëschen, mat dem Thema Touching Nature, wat d'Schéinheet vun der Natur erlaabt an de Raum anzegoen an eng symbiotesch Fusioun tëschent Architektur a Landschaft erreechen.

The Recognition

About the A' Design Award an Bronze

Panlong Tiandi Mtpt Verkaafsbuttek ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Panlong Tiandi Mtpt Verkaafsbuttek e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Panlong Tiandi Mtpt Verkaafsbuttek erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Centered around the project's core concept and the texture of the water town environment, we understand the symbiotic relationship between outdoor experiences and the natural environment. It has a morning glory-shaped sound installation. It draws people into a mysterious world of sound and light, allowing them to touch the sounds of nature in an unprecedented state, bringing people closer to nature.
Dimensions & Packaging: Width 14100mm x Depth 8400mm x Height 4100mm
Tags: "sound, installation, symbiosis, retail, micro-cement"
Production Technology: The space overall adopts raw wood and micro-cement materials to create a basic natural atmosphere indoors, blending seamlessly with the water town scenery through large floor-to-ceiling windows, allowing natural elements to run through and flow freely between indoors and outdoors.
Design Challenge: The most difficult part of this design was the sloping wooden planks above the display area. The thickness of the board is only 20mm. It hangs in the air and will not deform. Solution: Use aluminum alloy frame internally and wood veneer on the surface.
Research: The design of retail stores has been the subject of considerable research in disciplines such as marketing and consumer behavior. In this project, through the methods of dialogue, tropes and defamiliarization, we create a space that already exists in memory but is not yet fully present in reality. We hope that customers can have a different experience and give the retail design a new look. For example, tropes are used to represent abstract streams, ponds, and forests of light.
Inspiration: Inspired by my experience of hiking outdoors, I wanted to integrate outdoor forests, streams, ponds, stones, mountain huts and sounds into this space to blur the boundaries between indoors and outdoors, artificial and natural, with the theme of "Touching Nature", allowing the flexible beauty of nature to flow freely within the space and achieving a symbiotic fusion between architecture and landscape.
Project Duration: The project started in June 2024 in Shanghai and finished in November 2024 in Shanghai
Operation Flow: We designed a sound installation in this space. We collect outdoor water sounds, bird sounds, wind sounds, etc., to increase the interaction between people and nature.