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Life Cube Flaachpak-Sofa by Hongwang Zhu

Life Cube Flaachpak-Sofa by Hongwang Zhu is a highly esteemed winner of the very prestigious 2025 A' Design Award an Sëlwer in Miwwelendesign Competition Category.


SëlwerMiwwelen· 2025

Life Cube Flaachpak-Sofa

by Hongwang Zhu

Client: Jason Furniture (Hangzhou) Co.,Ltd.

A' Design Award an Sëlwer Winner in Miwwelen Category

Colors

The Design

About Life Cube Flaachpak-Sofa

Dëst ass e Flaachpak-Sofa, deen fir einfach Assemblage an Demontage entwéckelt gouf. Seng eenzegaarteg Eegeschaft läit doran, datt Deeler vun der Sofa-Struktur an hir eegen Verpackung transforméiert ginn, wat d'Benotzung vu Verpackungsmaterial wesentlech reduzéiert. Mat ofneembaren Réckeleenen a Sëtzkëssen kënnen dës Komponenten komplett an der Basis gespäichert ginn, wat dat verpackte Volumen op nëmmen 1/3 vum fäerdege Produkt reduzéiert. Dës Innovatioun senkt déi Gesamtkäschten, déi mat Verpackung, Lagerung an Transport verbonne sinn, staark.

The Recognition

About the A' Design Award an Sëlwer

Life Cube Flaachpak-Sofa ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Life Cube Flaachpak-Sofa e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Life Cube Flaachpak-Sofa ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is a flat package sofa designed for easy assembly and disassembly. Its unique feature lies in transforming parts of the sofa is structure into its own packaging, significantly reducing the use of packaging materials. With detachable backrests and seat cushions, these components can be fully stored within the base, reducing the packaged volume to just 1/3 of the finished product. This innovation greatly lowers the overall costs associated with packaging, storage, and transportation.
Dimensions & Packaging
The dimensions of the finished sofa are 1100mm 1030mm 700mm. After placing the soft components into the base, the dimensions are reduced to 1100mm 870mm 270mm, significantly minimizing the sofa's volume. This greatly reduces the overall costs of packaging, storage, and transportation.
Tags
Flat package, Detachable sofa, Assemble easily,assemble Rapidly,sustainable design
Production Technology
The sofa base is crafted from recyclable plastic using a one piece molding process, ensuring durability and environmentally friendly. The backrest securely interlocks with the base through a cruciform tenon joint, providing stability, while the cushion is fastened to the base via elastic straps, offering easy assembly and disassembly while maintaining comfort and safety.
Design Challenge
There are many flat package and detachable products on the market, but designs that integrate product and packaging functionality are relatively rare. The most challenging aspect lies in creating an innovative solution that can perfectly store the product, eliminate the need for complex assembly structures, and differ significantly from traditional frame style bases. To achieve this, we needed to conceptualize a base suitable for mass production that efficiently stores the product. After extensive research, we ultimately drew design inspiration from the technology of recyclable plastic one piece molding.
Research
Our research is aimed at the furniture market, and we hope to get an innovative sofa product through our project. We Collected information through our research department, including user is evaluation, Logistics distribution evaluation and other information. Learned that many sofa products are now large in size, difficult to assemble, difficult to storage and other problems, so we designed this sofa to solve these problems.
Inspiration
Traditional sofa bases often use wooden frames, leaving internal space unused. During packaging and transportation, this space is not utilized and occupies extra volume, often requiring additional wooden frames for protection. To address this, I optimized the design by integrating part of the sofa into its packaging, allowing the base shell to serve a dual protective function. This maximizes space efficiency, reduces packaging steps, improves operational efficiency, and lowers costs.
Project Duration
This project commenced in Hangzhou in November 2024 and is scheduled to conclude in March 2025, with an expected market launch in July 2025.
Operation Flow
The base features square holes for connecting the backrest and round holes for securing the elastic straps of the cushion. During assembly, the elastic straps on the cushion are fastened into the round holes, while the L shaped component at the bottom of the backrest is inserted into the square hole and pushed backward to lock into place.

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