Taneya Club Harie Geschäftslokal by Uds Ltd.

Taneya Club Harie Geschäftslokal by Uds Ltd. is a highly esteemed winner of the very prestigious 2026 A' Design Award an Sëlwer in Inneraum an Ausstellungsdesign Competition Category.

SëlwerInterieur· 2026

Taneya Club Harie Geschäftslokal

by Uds Ltd.

Client: UDS Ltd.

A' Design Award an Sëlwer Winner in Interieur Category

20,397

Verified Award Winner

Verify Award Status for #174322

Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Taneya Club Harie Geschäftslokal

Taneya Club Harie ass e Geschäftslokal an engem Grousskafhaus zu Kusatsu, Shiga, Japan. De Buttek bréngt déi traditionell japanesch Séisswueremark Taneya an déi westlech Patisserie-Mark Club Harie an engem Raum zesummen. Den Design follegt engem eenzege Konzept vu Schichten, dat d'Lage vun der Zäit ausdréckt. D'Plafongen an d'Mobilière si geformt duerch d'Schichte vu präzis geschniddenen Holzpanneauen, déi ëm Millimeter verréckelt sinn. Massivt Kastanjenholz a Lack markéieren d'Taneya-Säit, während hell laminéiert Spärholz d'Club-Harie-Säit markéiert. Déi fléissend Kéiere féieren d'Visiteuren méi déif an de Buttek eran a reduzéieren d'Gedrécks.

The Recognition

About the A' Design Award an Sëlwer

Taneya Club Harie Geschäftslokal ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Taneya Club Harie Geschäftslokal e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Taneya Club Harie Geschäftslokal ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: This is the design project for the Taneya Club Harie store at the Kintetsu Kusatsu department store. The uniqueness of this design lies in its function not merely as a commercial space, but as an art installation that tells the brand's philosophy. Under the single, powerful concept of "strata," it seamlessly connects the contrasting worlds of "tradition" and "innovation," inviting visitors into an immersive brand experience. In a department store environment lined with homogenous stores, it creates overwhelming originality and a memorable experiential value.
Dimensions & Packaging: Total Floor Area: 285.28sqm
Tags: RetailDesign, InteriorDesign, Conceptual, WoodInterior, Patisserie, FlagshipStore, Tradition, Innovation, Sustainability
Production Technology: This organic and complex form was realized by drawing all curved surfaces with millimeter precision and making repeated adjustments. The unique texture of the ceilings and fixtures is created by layering precisely cut wooden panels, shifting them by millimeters. For materials, solid chestnut wood and lacquer were used for the Taneya side, while light laminated plywood was used for the Club Harie side to accentuate their respective identities.
Design Challenge: The greatest challenge was to harmonize the two conflicting brand identities of "tradition" and "innovation" within a single space while enhancing the appeal of both. Another significant technical challenge was realizing the massive and complex organic form with extremely high precision under budget and time constraints. To overcome this, we achieved it by meticulously drawing all complex curved surfaces with millimeter accuracy and collaborating closely with the constructor.
Research: This is a design research project aimed at creating new brand value and improving operational efficiency within a department store environment. First, we analyzed the history and philosophy of "Taneya" and "Club Harie" to extract the essence of the brands. Next, we identified the lack of memorable experiences and inefficient customer flow in typical commercial spaces as key issues. As a result, we developed the "strata" concept, where form and function are inextricably linked, successfully enhancing customer circulation while optimizing staff workflow to create a memorable experience beyond mere convenience.
Inspiration: The starting point was the question of how to express and fuse two distinct identities-traditional Japanese confectionery "Taneya" and innovative Western patisserie "Club Harie"-within a single space. The source of inspiration was the magnificent "strata" created by nature. We aimed to express the brand's accumulated history and its vision for the future throughout the entire space with the poetic concept of the layering of time.
Project Duration: Timeline: The design was submitted to a competition in 2021. Construction began in April 2023, and the store opened to the public in June 2023.
Location: Inside Kintetsu Department Store, Kusatsu, Shiga, Japan
Operation Flow: This space interacts with the movement of its visitors. The flowing curves of the fixtures and ceiling, like strata, naturally guide customer flow deep into the store, easing congestion and creating an enjoyable sense of exploration. This allows people to unconsciously explore the worlds of both brands and interact more deeply with them. It provides a more intuitive and comfortable shopping experience than a conventional grid-like store layout.
Team Members: Designer: Norito Nakahara / UDS Ltd.
Designer: Nodoka Ide / UDS Ltd.
Image Credits: Image #1 : Nacasa & Partners, 2023
Optional Image #1 : Nacasa & Partners, 2023
Optional Image #2 : Nacasa & Partners, 2023
Optional Image #3 : Nacasa & Partners, 2023
Optional Image #4 : Nacasa & Partners, 2023
Optional Image #5 : Nacasa & Partners, 2023