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Rotass Haute Joallerie Chongqing Bijouterie Interieur Design by Xiaobing Yao
Rotass Haute Joallerie Chongqing Bijouterie Interieur Design by Xiaobing Yao
Rotass Haute Joallerie Chongqing Bijouterie Interieur Design by Xiaobing Yao
Rotass Haute Joallerie Chongqing Bijouterie Interieur Design by Xiaobing Yao
Rotass Haute Joallerie Chongqing Bijouterie Interieur Design by Xiaobing Yao

Platin Interieur · 2020

Rotass Haute Joallerie Chongqing Bijouterie Interieur Design

by Xiaobing Yao

  • A' Design Award an Platin 2020 in Interieur
  • CLIENT: Yao Xiaobing Design Studio
  • Estimated Number of Design Views: 286,579
  • Verification code EB6C7D07CD · Verify this award
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About Rotass Haute Joallerie Chongqing Bijouterie Interieur Design

De Rotass Haute Joallerie Chongqing ass en Interieur vun engem Bijousgeschäft mat 280 Quadratmeter op zwee Stäck. D'Renovatioun vun engem bestoende Gebai an enger Geschäftsstrooss benotzt Gipsplacken, Spigelstolplacken a wäiss Stolréier. Eng Gipsskulptur an der Hal vum Erdgeschoss dréckt d'Ästhetik vun der Mark aus, während Kofferstufen an eng gespigelt Plafong eng Bewegung no uewen erschafen. En erhéichten Halefstack verlängert de Raum an déngt als VIP-Empfangsberäich. Den éischte Stack benotzt architektonesch Symboler vu Kierchen, fir e Gefill vu Ritual bäizefügen, an eng facettéiert Couloirsmauer erënnert un d'Bannenzeit vun engem Diamant.

About the A' Design Award an Platin

Rotass Haute Joallerie Chongqing Bijouterie Interieur Design ass e Gewënner vum A' Design Award an Platin, enger héich prestigiéiser Unerkennung, déi un wierklech aussergewéinlech, elegant a grandios Designe vergi gëtt. Platin-Gewënner si Wonner vun der Schafung, Zeegnisser vun de Grenze vun der intellektueller Kreativitéit a weisen déi onvergläichlech Professionalitéit an d'Genie vun hire Designer. Et gëtt erwaart, datt dës Designen déi bekanntst Wierker sinn, déi d'Ästhetik vun enger Epoch definéieren, zum Wuelbefanne vun der Gesellschaft bäidroen an d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie erweideren. Rotass Haute Joallerie Chongqing Bijouterie Interieur Design weist en transzendent Niveau vun Exzellenz a mécht d'Welt mat senge wäertvollen Eegeschaften zu enger besserer Plaz. Rotass Haute Joallerie Chongqing Bijouterie Interieur Design ass e Wierk, dat den A' Design Award an Platin gewonne huet an dat Wënsch erwecht, inspiréiert, erfreet a grouss Freed schaaft.

Press Kit

Unique Properties
This is a two-story commercial street structural shop renovation project. The first floor hall conveys the aesthetic concept of the brand through gypsum sculpture, and the copper steps and mirror roof give the space an upward force. The elevated mezzanine is not only the extension of space, but also the VIP reception space. On the second floor, a large number of church architectural symbols are used to increase the sense of ritual for consumers.
Dimensions & Packaging
The project covers a total of 280 square meters. The skillfully overhead sandwich area is not only the extension of space, but also the VIP reception space.
Tags
Interior, Retail, Store, Haute Joallerie, Jewellery, Ritual Sense, Modern, Simple, Art, Church
Production Technology
The main materials used throughout the project are gypsum board, steel plate mirror, and white steel pipe.
Design Challenge
The whole space on the second floor uses a large number of church building symbols, which increases the sense of ritual of consumers. At the same time, it generates associations with the use of wedding rings, so that consumers can feel the meaning and happiness of the wedding rings.
Research
At present, many custom jewelry store design in the market has not jumped out of the traditional way, that is, only in the display of noble jewelry, so in order to set up the benchmark of new commercial form, designers from the artistic aesthetic aspects of improving space to consider, hoping to take into account customers of all ages, and bring them a good experience, promote secondary sales and network promotion.
Inspiration
The main product of Rotass is customized wedding ring, and it is the love between men and women that makes people produce this kind of consumption. Because the design relies on the brand's long history charm of the original building, therefore, the designer always designs the space around the theme of "love" symbolized by the brand from the two aspects of structure and art.
Project Duration
The project started in December 2018 in Chongqing and finished in May 2019 in Chongqing.
Operation Flow
The cutting wall of the corridor on the second floor makes people feel like they are shuttling in diamonds through the turning of space surface. The wall is decorated with wallpaper, which is customized by the manuscript content of the jewelry designer, reflecting the personality of the custom jewelry store.
Patents
Copyrights belong to Xiaobing Yao, 2019.
Image Credits
Image #1: Photographer Qiang Dou, Exhibition Hall, 2019.
Image #2: Photographer Qiang Dou, The Reception Desk, 2019.
Image #3: Photographer Qiang Dou, Corridor, 2019.
Image #4: Photographer Qiang Dou, Stairs, 2019.
Image #5: Photographer Qiang Dou, Details, 2019.

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