Hch Innenarchitektur vun enger Modeboutique by SpActrum is a highly esteemed winner of the very prestigious 2021 A' Design Award an Sëlwer in Inneraum an Ausstellungsdesign Competition Category.
SëlwerInterieur· 2021
Hch Innenarchitektur vun enger Modeboutique
by SpActrum
Client: SpActrum
A' Design Award an Sëlwer Winner in Interieur Category
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- Verified Award Winner
- Verify Award Status for #95823
The Design
About Hch Innenarchitektur vun enger Modeboutique
HCH ass eng Modeboutique an engem modernen Akafszentrum. Den Design baséiert op der symmetrescher Sailenhal, déi un de Plang vun enger klassescher Basilika erënnert. Den Interieur verännert sech doduerch vun engem kommerziellen zu engem sakralen Charakter. D'Layout baséiert och op antike griicheschen Tempelen an de Prinzipie vun de visuellen Achse vun der Akropolis. Dräi rosa Brécke sinn esou ugeuerdent, datt se openee weisen an d'Visiteuren duerch den déiwe Raum féieren. Mannequine kënnen an d'Lächer an de Bréckenuewerflächen agesat ginn fir e Laufsteg ze bilden. Glasfaserverstäerkte Beton, Terrazzo a Stol ginn benotzt.
The Recognition
About the A' Design Award an Sëlwer
Hch Innenarchitektur vun enger Modeboutique ass e Gewënner vum A' Design Award an Sëlwer, enger aussergewéinlech prestigiéiser Unerkennung, déi un Designe vun der héchster Qualitéit, prächteg a beandrockend vergi gëtt. Sëlwer-Gewënner si bemierkenswäert brillant a ganz kreativ Wierker, déi d'erausragend Expertise, d'Talent an d'Schaarfsënnegkeet vun hire Designer weisen. Et gëtt erwaart, datt Hch Innenarchitektur vun enger Modeboutique e wonnerbart, mustergëlteg, bemierkenswäert professionellt an déif innovatiivt Wierk ass. Dëst mam Sëlwer ausgezeechent Design ass eng bemierkenswäert, bewonnert Erfindung, déi dozou bäidréit, d'Grenze vun der Konscht, der Wëssenschaft, vum Design an der Technologie ze erweideren. Hch Innenarchitektur vun enger Modeboutique ass eng Kreatioun, op déi vill neidesch sinn, déi Wënsch erweckt, positiv Gefiller bréngt an Erstaunen a Wonner erweckt.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a retail basilica, an altar of fashion. Surprisingly, we recognized a classic Basilica prototype in the symmetrical columnar hall of this modern commercial shopping mall during our first visit to the site. This discovery allowed us to explore the possibility of shifting the space from a commercial to a “sacred” one. We choose to highlight the ‘Basilica’ character to emphasise the status of consumption in today's society, having the same status as religion in ancient times.
- Dimensions & Packaging
- 700 sqm
- Tags
- Fashion, Basilica inspired, Pink Bridges, Customized Furniture, Modular Units
- Production Technology
- GRC, Terrazzo, Steel,
- Design Challenge
- The “bridges” are key points in the technical design and construction. The digitally designed construction ensured accuracy in the production phase. The laser-cut skeleton frame was produced under 3D computer controlled casting and assembled by expert technicians to support the complex GRC surface. Installation holes were made on the surface at certain intervals, and mannequins with stick ends can be inserted into these holes and welded into the lower supporting structure, to transform the bridges into a runway providing a vivid fashion scene to enhance the customer experience. The curved pink plates are shaped into axis-symmetrical shapes with pulled-in waists, and the bridgehead reminds people of a pink tongue, stirring the desire for fashion.
- Research
- This is a retail basilica, an altar of fashion. Surprisingly, we recognized a classic Basilica prototype in the symmetrical columnar hall of this modern commercial shopping mall during our first visit to the site. This discovery allowed us to explore the possibility of shifting the space from a commercial to a “sacred” one. We choose to highlight the ‘Basilica’ character to emphasise the status of consumption in today's society, having the same status as a religion in ancient times.
- Inspiration
- The layout is a result of learning from the ancient polytheistic temples in Greece. As a counterpart to the Polytheistic period, Greek temples in the Acropolis each had its own orientation. Inspired by the visual-axis projection principles of the Acropolis, the featured prop objects in the shop - the three “bridges” - are arranged to point to each other, to guide the visitors gradually walking through the deep space of the shop, without feeling the cashier’s desk is either too prominent or too remote.
- Project Duration
- Design: 2017-2018
Construction Completed: 2019 - Team Members
- Leading Architect: Yan Pan
Team: Zhen Li, Yu Zheng, Raz Keltsh,Ruonan Fan, - Image Credits
- Hanqi LI, Zefeng ZHANG
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