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Pass On Fotografesch Serie by Eduardo Dulla

Pass On Fotografesch Serie by Eduardo Dulla is a highly esteemed winner of the very prestigious 2020 A' Design Award an Bronze in Fotografie a Fotomanipulatiounsdesign Competition Category.


BronzeFotografie· 2020

Pass On Fotografesch Serie

by Eduardo Dulla

Client: Eduardo Dulla

A' Design Award an Bronze Winner in Fotografie Category

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Colors

The Design

About Pass On Fotografesch Serie

Pass On ass eng fotografesch Serie, déi ronderëm d'Bild vun enger Noriicht opgebaut ass, déi an enger Fläsch verschloss ass. All Foto ass vun engem eenzege Wuert inspiréiert, wéi Hoffnung oder Bridderlechkeet, a stellt dëst Wuert duerch seng Bedeitung oder duerch en tatsächlecht Evenement duer. Déiselwecht dräi Elementer, eng Noriicht, eng Fläsch an Waasser, erschéngen an all Bild, awer all Thema gëtt op eng aner Manéier behandelt. Décor, speziell Aquariemer a spezifesch Mechanismen goufen fir d'Biller gebaut. Déi digital Biller kombinéieren Interferenz a Bildfusioun, a ginn mat Inkjet op Bamwollpabeier gedréckt.

The Recognition

About the A' Design Award an Bronze

Pass On Fotografesch Serie ass e Gewënner vum A' Design Award an Bronze, enger héich prestigiéiser Unerkennung, déi un erausragend Designe vergi gëtt, déi sech duerch Kreativitéit, Erfindungsgab a Schlauheet ausgezeechnen. Bronze-Gewënner si voll Fäegkeet a opfälleg kreativ Wierker, déi déi grouss Erfahrung, d'Fantasie an d'Ressourceréichtum vun hire Designer bestätegen. Et gëtt erwaart, datt Pass On Fotografesch Serie e héich geschätzt, bewonnert a beléifte Géigestand ass, bemierkenswäert professionell an innovativ. Dëst mam Bronze ausgezeechent Design integréiert déi beschte Praktike vun der Konscht, der Wëssenschaft, vum Design an der Technologie an zeechent sech duerch Opmierksamkeet fir Detailer aus. Pass On Fotografesch Serie erfëllt Bedierfnesser exzellent, beréiert Wënsch, bezauberet Gefiller an erweckt Neigierecht.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This photographic project seeks to present and represent "words" in a photograph, combining the literal and the subjective.
Dimensions & Packaging
digital photography, printed with inkjet on cotton paper the photographs have variable format, long side about 800mm
Tags
message in a bottle, photo digital, photo manipulation, mankind,
Production Technology
Photos made with Canon digital camera and lenses. In studio, lighting equipment from Broncolor, Elinchron, Arri and Dedolight was used. All photos of this series have interference and image fusion.
Design Challenge
The same elements were used, message, bottle and water in all images but the themes were treated differently, make viable the means of production and adapted to the meaning or inspiring event of the photo.
Research
Each photo in this series is inspired by a word and, to represent it, has been chosen, an event or its own meaning.
Books, movies, newspaper news, served as a reference for the realization of this project.
Then the idealization of the image, the roughs in drawings and from there the effective and specific production for each photo.
Experiments were performed, set designs were built, special aquariums were set up, specific mechanisms were created for these photos.
Inspiration
The initial idea of this series of photographs is the story about the isolated castaway throwing overboard its perhaps ultimate distress call.
Despair? It can be considered one of the greatest displays of hope possible.
The photos of the messages on the bottles were inspired by their very meaning or a specific event such as "Same Blood" for terrorist attacks in Paris; "Reverse of Courage" for the terrible disasters in Mariana and Brumadinho.
Project Duration
The project started in July 2017 and is yet in progress.
Operation Flow
The photos were taken with the intention of proposing reflection on our attitudes towards the message written inside the bottle, questioning whether these messages are really important and worth sharing.
Patents
all rights reserved Eduardo Dulla
Team Members
Collaborator and set designer:Regiane Mancini.
Collaborator:Judite Scholz.
photography assistant:Tiago Matos.
image handling and manipulation: Adilson Tucão.
image handling and manipulation: Jujuba Digital.
Image Credits
all photos Eduardo Dulla

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