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Taras Zheltyshev

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Interviewe mat Taras Zheltyshev

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Design Legend Interview

49 Froen

I graduated from Medical University. During the study moonlighting designer interery.No did after I was strongly drawn to the subject, technical design, which led to my current activities.

Could you please tell us a bit about your design background and education?

I graduated from Medical University. During the study moonlighting designer

interery.No did after I was strongly drawn to the subject, technical design,

which led to my current activities. He studied a lot from the mistakes, read a lot of literature,

basic sciences: physics, material science, architecture, etc.

What motivates you to design in general, why did you become a designer?

Design allows me to live, create and see how your work is being implemented, and you know that

it is necessary not only to you, or will be fit, makes this work - a hobby, pleasure

Did you choose to become a designer, or you were forced to become one?

I chose and did so deliberately

What do you design, what type of designs do you wish to design more of?

These are complex technical objects, things that create new demands and do not remove the old ones.

Items that can live contact with the man

What should young designers do to become a design legend like you?

Do not strive to become a legend, and not schetayu himself as such.

What distinguishes between a good designer and a great designer?

Ability to work, not to be lazy, to try and bring everything to the end

What makes a good design a really good design, how do you evaluate good design?

Good design is the sprinkler that consumers like and gives emotions, action.

What is the value of good design? Why should everyone invest in good design?

Because without the investment, the project does not become realized ideas, and forced. This

not a successful design.

What would you design and who would you design for if you had the time?

I spend time on the project of your dreams. It motivates me

What is the dream project you haven't yet had time to realize?

dream project, this is a super multifunctional, automatic, interior items

What is your secret recipe of success in design, what is your secret ingredient?

These are books, magazines, exhibitions, master work

Who are some other design masters and legends you get inspired from?

I'm sorry but I can not say

What are your favorite designs by other designers, why do you like them?

I really like Japanese design, it is so concise and yet very voluminous in nature.

What is your greatest design, which aspects of that design makes you think it is great?

Direction - lighting design

How could people improve themselves to be better designers, what did you do?

We must not be afraid to experiment, to try and make mistakes

If you hadn't become a designer, what would you have done?

I would become orthopedics.

How do you define design, what is design for you?

The design is derived from the word invent, create. design is the creation of the unreal to me,

the introduction of the new, the implementation itself.

Who helped you to reach these heights, who was your biggest supporter?

This is my mom, she is an architect and I watched from childhood how it works, she gave me the foundation to show how

work as competently to spend their own strength, and that you should always strive forward.

What helped you to become a great designer?

haha, I'm sorry I did not schetayu himself to be, but I'll try to come to this.

What were the obstacles you faced before becoming a design master?

It is the complexity of the implementation of their ideas. You also need to understand that the creator had not be able to

say exactly when to stop, when the work idealna.Nuzhno time to catch the moment to find a middle ground.

How do you think designers should present their work?

Yes, the designers have put their work in competitions, exhibitions. Everywhere, to evaluate, to competition.

What's your next design project, what should we expect from you in future?

This new collection of furniture in a beautiful sleek design and technical content.

What's your ultimate goal as a designer?

there is no end

What people expect from an esteemed designer such as yourself?

High-level work, with strong competition

How does design help create a better society?

Design moteviruet and makes you think this development.

What are you currently working on that you are especially excited about?

I bring a focus on the relationship, the person with the design.

Which design projects gave you the most satisfaction, why?

The greatest satisfaction I have received from the time of rebirth projects 14-16 centuries, with design periuda

1970-1980 and modern design

What would you like to see changed in design industry in the coming years?

I want to see ergonomics, ease of polygonal, experimentation.

How long does it take you to finalize a design project?

1-3 months

When you have a new design project, where do you start?

I start with sketches by hand, finish, proteraniem finished project,

What is your life motto as a designer?

Only forward, not a step back

Do you think design sets the trends or trends set the designs?

proportionally

What is the role of technology when you design?

The role of technology, greatly important for the design as a whole, what would the project was implemented, it is necessary

mindful of the opportunities and the fact that it is important to implement the project, and not to leave in the form of a sketch

What kind of design software and equipment do you use in your work?

Autocad, 3D max, Corel, Z-brush

What is the role of the color, materials and ambient in design?

A key as it affects the perception of your design, consumer

What do you wish people to ask about your design?

I wish that people would realize my design without asking

When you see a new great design or product what comes into your mind?

I start with step problem solving, collecting them in a single picture

Who is your ideal design partner? Do you believe in co-design?

I work alone

Which people you interacted had the most influence on your design?

Some connoisseurs of this mother and spouse, the other is a consumer, I attentive to all.

Which books you read had the most effect on your design?

Journals of design, anatomy, ergonomics, chromatics, materials, Dictionary mechanisms.

How did you develop your skills as a master designer?

creating projects that are not typical, and participate in contests.

Irrelative of time and space, who you would want to meet, talk and discuss with?

There are too many, I can not choose. The world was, is and will be a lot of talented people,

communicating with everyone - it is an experience

How do you feel about all the awards and recognition you had, is it hard to be famous?

I do not consider myself as such, therefore, not heavy.

What is your favorite color, place, food, season, thing and brand?

Nope, I have my own style, colors change the mood, time. season. Everything is changeable, there are only

your own style.

Please tell us a little memoir, a funny thing you had experienced as a designer?

​​The amazing thing is when such a popular profession, it may be unique in the person of one man, it is a reward. I got to work with the material, which was not yet familiar. I took an advance, and unfortunately,

Work has not turned out the first time, damaging a large Number of stages of past actions that led to the restoration of 3 months are products with many masters, and in the end I potrtil a lot of money and time to, to revive the job. It cost a lot of nerves, but gave a great experience - Extreme works!

What makes your day great as a designer, how do you motivate yourself?

I gave myself the motivation 4 years ago and still motivated.

When you were a little child, was it obvious that you would become a great designer?

No, I thought that I would become an acrobat

What do you think about future; what do you see will happen in thousand years from now?

I do not think about the future, I plan for the future

Please tell us anything you wish your fans to know about you, your design and anything else?

With each job created by me is a surprising number of calluses that, that I could create my article I originally had to spend his money, and time. For this it was necessary to work and engage in a purely making money for projects that want to see who comes up. Because many do not know what is real, not fantasize, not experimenting, and therefore do not order.

So we had to spend a lot, but it pays off and everything is real.

Designer Interview

40 Froen

I've got a professional design education but i'm constantly studying and developing new horizonts in Art. I've changed a lot of different professions, eg.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

I've got a professional design education but i'm constantly studying and developing new horizonts in Art. I've changed a lot of different professions, eg. I've been trained as an engineer, doctor but finally, I do hope FINALLY i become a designer Well, my whole family is some sort of creative people, they are greatly involved in creating something new, especially in design.

Can you tell us more about your company / design studio?

Fiat Lux Studio brings into being industrial art and design. We are targeted to advanced, forward looking customers who want to make their life more ergonomic, vivid, lively and gorgeous. Our highly respected customers care about the environment, society and think about the future the humankind.

What is "design" for you?

Design is a walk near the universe rim for the surrounding space transformation purpose and quality of life improvement.

What kinds of works do you like designing most?

I do like to design lamps and lighting equipment.

What is your most favorite design, could you please tell more about it?

I especially like Mr. Giorgio Saporiti design and Italian industrial design branch e.g. Gio Ponti and Franco Albini, continued the tradition of "industry" in the design and created "objects for use".

What was the first thing you designed for a company?

Well it was a table in a shape of a drop in order to use it in a small kitchen.

What is your favorite material / platform / technology?

My favourite material is plastic, wood, metal and alabaster in different their combinations.

When do you feel the most creative?

I'm creative all the time, and especially creative when i recieve much cash :)

Which aspects of a design do you focus more during designing?

I'm interested in shape, easy manufacturing and use.

What kind of emotions do you feel when you design?

It's a difficult question, but let it be some kind of serenity, joy, love and anticipation.

What kind of emotions do you feel when your designs are realized?

Probably anxiety, pride, admiration and delight

What makes a design successful?

Ыet of such things as lightness, easiness in manufacturing, inner strength and beauty.

When judging a design as good or bad, which aspects do you consider first?

Mainly I consider usability and elegant shape.

From your point of view, what are the responsibilities of a designer for society and environment?

Designer must quietly improve the quality of peoples lives and do his or her best in order not to harm the enviroment.

How do you think the "design field" is evolving? What is the future of design?

Lack of the form itself, unwieldy objects decrease, human thought transformation about the subject, but not as a real object, a kind of change in the perception of a human being.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

My last exibition was in Autumn last year, but i do hope i'll hold it this year in Summer.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

I'm a very creative person and just i see something that goes around me i see it differently and simply implement my own vision of reality in a new visible form.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

Our design style is a fusion style, but we also support classic and modern styles, giving the beauty of simple objects without breaking or changing its original shape and our approach is based on simplicity and purity of form.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I live in a great country with rich cultural heritage and its culture is definitely influenced me and my work but I'm open to the world and especially for the European and particularly Italian design.

How do you work with companies?

Typically,company representatives express their wishes about the future product and as for the design itself and product's functionality, they are at my discretion. Certainly, later we together with the customer discuss the resulting design and come to a single decision.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

Thanks thats a very good question. Nowadays there are many good designers and find exactly that whose work will be needed is beyond difficulty. As for me, I would advise company representatives to attend more exhibitions and design competitions similar to your own in order to organize their own design competition and choose the best work.

Can you talk a little about your design process?

Yes of course. I can describe the design process step by step: 1) We set the goal 2) Provide market research or have a deal with current fashion 3) analyze the gathered information 4) Create thumbnail sketch and share it with the customer 5) Visualize it in the future using modern technology and finally create it in the flesh.

What are 5 of your favorite design items at home?

Sofa, TV remote controller, computer mouse, wallpaper and sink.

Can you describe a day in your life?

My day usually starts at 10 in the morning, I quickly get up, have my breakfast, wash myself, watch the news. Then I go to study or to work where I am till 5 and since 6 o'clock in the evening I return home where I can realize my creative ideas into life, sometimes I can work all night without having any sleep.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

I don't remember exactly the latin proverb but in english it sounds like - Keep control of yourself and you'll possess the world.

From your perspective, what would you say are some positives and negatives of being a designer?

The designer's path is thorny and difficult, on the one hand you can change the world and on the other hand, many good designers remain unfamous.

What is your "golden rule" in design?

Do not hurry and provide a competent approach to the work or project you do and a little bit of magic.

What skills are most important for a designer?

Drawing, vision of colors, shapes and overall composition, imagination.

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

Gobs of professional literature, numerous examples of design work, 3DMAX, photoshop, Corel but my favorite is a pencil and eraser.

Designing can sometimes be a really time consuming task, how do you manage your time?

I have a very strict schedule, because I study and work altogether so all my time is written in my schedule and I usually work according to the pre-planned tasks.

How long does it take to design an object from beginning to end?

It depends on the project or task complexity but usually it takes around a week for a standard design project.

What is the most frequently asked question to you, as a designer?

The answer mightnot seem extraordinary - How much is it? What's the price?

What was your most important job experience?

It's difficult to say all my projects gave smth. to me, I mean in the field of experience and skills but the most unforgettable and useful was the project concerning the future motorcycle. While working on this project I had to think not just about its outlook but also the future power sources, technologies, materials and general concept.

Who are some of your clients?

Upper and middle class clients who are interested in aesthetics.

What type of design work do you enjoy the most and why?

It's a quite hard question but I do like the exact process of the design idea implementation.

What are your future plans? What is next for you?

I'm greatly interested in the future housing design, the future architecture and minimalistic hidden floor lamp.

Do you work as a team, or do you develop your designs yourself?

I usually develop my own design by myself but sometimes I can work as a part of a team.

Do you have any works-in-progress being designed that you would like to talk about?

Now I'm working with a hidden floor lamp. It's a floor lamp that is very compact and easy to use and if you need it you can just push the button and it appears but when you don't need it, it is simply as stealth as possible on the contrast to big, dusty and usually looking standart floor lamps.

How can people contact you?

People usually contact me via email - taburetka5166@gmail.com or phone, +79138522863, but of course people can find me in my office.

Any other things you would like to cover that have not been covered in these questions?

Thank you for such a full questionnaire, I’m really pleased to answer on it. Hope to reveal all the sides of my designing process and even more.

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