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George Šmejkal

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Interviewe mat George Šmejkal

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Design Legend Interview

49 Froen

I have a Bachelor degree on Faculty of architecture, CTU, Prague. I have graduated on Faculty of wood science, CULS, Prague.

Could you please tell us a bit about your design background and education?

I have a Bachelor degree on Faculty of architecture, CTU, Prague. I have graduated on Faculty of wood science, CULS, Prague. Now I am Master of Science and I am finishing my Master Architecture program on Brno University of Technology.

What motivates you to design in general, why did you become a designer?

I like to achieve new goals. I love use of modern technology a new possibilities.

Did you choose to become a designer, or you were forced to become one?

It is absolutely natural process.

What do you design, what type of designs do you wish to design more of?

furniture design and architecture

What should young designers do to become a design legend like you?

Think about concept. Don´t be scared.

What distinguishes between a good designer and a great designer?

Great has a bulletproof concept.

What makes a good design a really good design, how do you evaluate good design?

If it has a great idea behind the project.

What is the value of good design? Why should everyone invest in good design?

Because of the time of team of people which is comprised in the final product.

What would you design and who would you design for if you had the time?

footbridges for cities

What is the dream project you haven't yet had time to realize?

a parametric building

What is your secret recipe of success in design, what is your secret ingredient?

You need to know what you want to achieve.

Who are some other design masters and legends you get inspired from?

Philippe Starck, Zaha Hadid architects, Greg Lynn

What are your favorite designs by other designers, why do you like them?

Funiture of Zaha Hadid architects. Same complexity as in urban studies is dedicated to furniture.

What is your greatest design, which aspects of that design makes you think it is great?

It is Amheba bookcase. Amheba could change its shape in the course of the designing process, thanks to defining parameters. Concept of Topological optimization is used for lightening the structure. This organic shape is driven by algorithm, which contains parameters and set of rules. Lighweight structure is easily transferable.

How could people improve themselves to be better designers, what did you do?

Always search for new and fresh information.

If you hadn't become a designer, what would you have done?

an architect

How do you define design, what is design for you?

process between art and technical knowledge

Who helped you to reach these heights, who was your biggest supporter?

my parents, always

What helped you to become a great designer?

Lot of workshops and my girlfriend.

What were the obstacles you faced before becoming a design master?

very hard school for bachelor degree, bad people.

What's your next design project, what should we expect from you in future?

it will be new chair with primary aspect of low price

What's your ultimate goal as a designer?

Make own studio a work on interesting parametric projects.

What people expect from an esteemed designer such as yourself?

really hard work on the design

How does design help create a better society?

It improves the whole environment. Also, the behaviour and relations between people.

What are you currently working on that you are especially excited about?

combination of wood and 3d print

Which design projects gave you the most satisfaction, why?

The Amheba bookcase. It works great.

What would you like to see changed in design industry in the coming years?

Use of new materials and fabrication method. Make 3d print mass broaden out.

Where do you think the design field is headed next?

It will be using new materials and technology.

How long does it take you to finalize a design project?

It´s about 4-5 months.

When you have a new design project, where do you start?

It starts with an idea. Pure and strong.

What is your life motto as a designer?

My passion is to find another paths than is regular.

Do you think design sets the trends or trends set the designs?

vice versa

What is the role of technology when you design?

fundamental

What kind of design software and equipment do you use in your work?

Rhinoceros+Vray+Grasshopper(+addons)

What is the role of the color, materials and ambient in design?

Crucial. These are the aspects which make great design.

What do you wish people to ask about your design?

What is the benefit of it.

When you see a new great design or product what comes into your mind?

I want to see it physicaly.

Who is your ideal design partner? Do you believe in co-design?

Yes, it is possible. Co-design is absolutely great with people from different sector.

Which people you interacted had the most influence on your design?

Tutors of workshops.

Which books you read had the most effect on your design?

Buckminster Fuller

How did you develop your skills as a master designer?

Trying to much things as possible

Irrelative of time and space, who you would want to meet, talk and discuss with?

Greg Lynn

How do you feel about all the awards and recognition you had, is it hard to be famous?

I not feel famous.

What is your favorite color, place, food, season, thing and brand?

I like any great colors, but pink and black are great. Winter time with fresh air is good. Good clothes are essential (Nike, NewEra).

Please tell us a little memoir, a funny thing you had experienced as a designer?

At my work, funny things doesn´t happens:)

What makes your day great as a designer, how do you motivate yourself?

Clean and friendly environment is a key to fell and work better.

When you were a little child, was it obvious that you would become a great designer?

Not at all. But I want to be an inventor.

What do you think about future; what do you see will happen in thousand years from now?

Vehicles like cars will be flying. Cancer could be healed. People will live longer, but in cause of huge amount of them, it will be lack of energy and water.

Please tell us anything you wish your fans to know about you, your design and anything else?

Check out Our new projects on Facebook and Instagram. Thank You and Be creative!

#parametrstudio

Designer Interview

40 Froen

My name is George Šmejkal. I have a Bachelor degree on Faculty of architecture, CTU, Prague. I have graduated on Faculty of wood science, CULS, Prague.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

My name is George Šmejkal. I have a Bachelor degree on Faculty of architecture, CTU, Prague. I have graduated on Faculty of wood science, CULS, Prague. Now I am Master of Science and I am finishing my Master Architecture program on Brno University of Technology. I am very interested in parametric designing.

Can you tell us more about your company / design studio?

Parametr Studio is fresh startup project which designs Smart wooden furniture. Each project has an encrypted special ability obtained by using digital design techniques, enhancing product capabilities. Studio was established in 2016 and it has 2 members. This young team is cooperation of designer and project manager. Studio is based in Prague, where the inventions come into existence. Main goal is to produce wood artefacts with better properties than is standard. Combination of generative tools and digital fabrication are characteristic feature of the studio.

What is "design" for you?

My passion is to find another paths than is regular.

What kinds of works do you like designing most?

The scale doesn´t matter. From architecture to design.

What is your most favorite design, could you please tell more about it?

It is Amheba bookcase. Organic bookcase called Amheba could change its shape during the designing process, thanks to defining parameters. Concept of Topological optimization is used for lightening the structure.

What was the first thing you designed for a company?

The Chair Fupa (fully parametric), It changes the shape based on the client input information.

What is your favorite material / platform / technology?

I am trying to find new solution of designing and fabrication especially with wood materials. I am working with CNC machines.

When do you feel the most creative?

When I absolutely know what I want to achieve.

Which aspects of a design do you focus more during designing?

It is economy of whole project.

What kind of emotions do you feel when you design?

excitement, adrenaline

What kind of emotions do you feel when your designs are realized?

satisfaction and calm

What makes a design successful?

It is Great idea behind the projects.

When judging a design as good or bad, which aspects do you consider first?

what is the concept

From your point of view, what are the responsibilities of a designer for society and environment?

Nowadays, It is very important to take care about recycling and use of materials which designers are using.

How do you think the "design field" is evolving? What is the future of design?

More use of technology in designing and fabrication.

When was your last exhibition and where was it? And when do you want to hold your next exhibition?

My Fupa Chair was exhibited in February 2017 on Ecological housing fair in Prague.

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

Facebook and fast social media are great for inspiration. Also, Instagram and Youtube.

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

It is characteristic to use the computer and visual algorithmic programming, for me. My style is parametric designing.

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I am from Hradec Králové a town in Czech Republic. There was lot of very famous great architecture made between the First and the Second world war. There is lot of innovations in these buildings. That thing has very positive impact on me.

How do you work with companies?

No so often. Only for fabrication, but I like it and it works fine.

What are your suggestions to companies for working with a designer? How can companies select a good designer?

In general, primary important is, if the design has an idea behind itself.

Can you talk a little about your design process?

At first, I need to have a goal which I need to achieve. Then, I make first sketches for formulate the idea. And after that, It is only long long time of scripting.

What are 5 of your favorite design items at home?

It is my bookcase Amheba. Than a lamp, a chair, and a table.

Can you describe a day in your life?

Somedays I am going to school for my master study in architecture. Other days I am working on visualizations or designing for Archonaut architecture studio. In the rest, I am thinking about new ideas for Parametr Studio.

Could you please share some pearls of wisdom for young designers? What are your suggestions to young, up and coming designers?

Don´t be scared, be aware of stupid people.

From your perspective, what would you say are some positives and negatives of being a designer?

Negative aspect is that everyone is designer. There is very big competition. On the other hand, It is really satisfying profession.

What is your "golden rule" in design?

Think about the concept.

What skills are most important for a designer?

3d modelling

Which tools do you use during design? What is inside your toolbox? Such as software, application, hardware, books, sources of inspiration etc.?

Rhinoceros + Grasshopper (+addons)

Designing can sometimes be a really time consuming task, how do you manage your time?

I have a paper notebook.

How long does it take to design an object from beginning to end?

It depends, but about 4-5 months for me.

What is the most frequently asked question to you, as a designer?

What I am using for my creativity.

What was your most important job experience?

Realization of Rock Café interior restoration in the center of the Prague.

Who are some of your clients?

My friends. And their friends.

What type of design work do you enjoy the most and why?

I love parametric designing. I love the logic behind whole process.

What are your future plans? What is next for you?

I want to make new cheap furniture. Than some bigger pavilion from wood and finally a building. All with rules based on the parametric design.

Do you work as a team, or do you develop your designs yourself?

I am developing my design myself.

Do you have any works-in-progress being designed that you would like to talk about?

Now I am finishing interesting school project which is generated by sound pollution from roads.

How can people contact you?

By email: info@parametrstudio.cz

Any other things you would like to cover that have not been covered in these questions?

Check out Our new projects on Facebook and Instagram #parametrstudio

Thank you and bye.

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