Designer Interview
20 Froen
Bachelor's Degree in Product Design from Nuova Accademia di Belle Arti Milano, Master Degree in Interaction Design in Domus Academy.
Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?
Bachelor's Degree in Product Design from Nuova Accademia di Belle Arti Milano, Master Degree in Interaction Design in Domus Academy. Currently working as an interaction designer.To create, to solve problems, to give product unique user experienceWhen I was young, I was wondering to become a designer.
Can you tell us more about your company / design studio?
A home decor company based in Chengdu
What is "design" for you?
Creating, solving problems, optimizing states quo
What kinds of works do you like designing most?
Strategy, experience and product
What is your most favorite design, could you please tell more about it?
Nendo，simple, clear, full of humor
What was the first thing you designed for a company?
A educational robotic car
What is your favorite material / platform / technology?
Natural material
When do you feel the most creative?
During brain storming and sketching
Which aspects of a design do you focus more during designing?
The goal and the customer requirement
What kind of emotions do you feel when your designs are realized?
Sense of achievement
What makes a design successful?
Customer, market, company, team, and the realizability of the product
When judging a design as good or bad, which aspects do you consider first?
How the product been contacted and interacted with customer
From your point of view, what are the responsibilities of a designer for society and environment?
To optimise the world we live, even in a small single pieces of thing
How do you think the "design field" is evolving? What is the future of design?
A wild, logic, world full of order and beautiful
When was your last exhibition and where was it? And when do you want to hold your next exhibition?
It was in Guangzhou, 2017I have not planing my next exhibition yet
Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?
For every single moment of my daily life.By exploring, feeling, thinking
How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?
Minimal but useful
Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?
I lived in China, sometimes design must follow the business requirement
How do you work with companies?
I am employee
What are your suggestions to companies for working with a designer? How can companies select a good designer?
Clear requirements, give designers enough space to diverge
