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Martina Schuhmann

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Interviewe mat Martina Schuhmann

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Designer Interview

22 Froen

After highschool I have started to study architecture. I didn´t finish it but I was always interested in design, homeware and interior.

Could you please tell us more about your art and design background? What made you become an artist/designer? Have you always wanted to be a designer?

After highschool I have started to study architecture. I didn´t finish it but I was always interested in design, homeware and interior. From time to time I was restyling my house - always brought some personaltity to my home. I was painting, working with drift wood and finally I designed my first felt stone rug.

Can you tell us more about your company / design studio?

It´s a one woman show and it´s specialized in felt design. 90% of the items are customized.

What is "design" for you?

design = art ... and art isn´t what it is - it´s what you make others see

What was the first thing you designed for a company?

Drift wood lamp

What is your favorite material / platform / technology?

natural materials like wood and wool

When do you feel the most creative?

work life balance has to be good

What kind of emotions do you feel when you design?

I feel happy to create something new

What kind of emotions do you feel when your designs are realized?

sometimes I´m doubtful if it´s a item you can really use

When judging a design as good or bad, which aspects do you consider first?

functunality

Where does the design inspiration for your works come from? How do you feed your creativity? What are your sources of inspirations?

Most of my ideas come by being in the nature - feel the nature. Get my inspiration while traveling - other places other inspirations

How would you describe your design style? What made you explore more this style and what are the main characteristics of your style? What's your approach to design?

Item has to b e stylish as well as a good factore. It has to stand the daily life

Where do you live? Do you feel the cultural heritage of your country affects your designs? What are the pros and cons during designing as a result of living in your country?

I live next to Vienna - Austria. Yes Austria is beautiful country and we have a lot of nature to get inspired.

How do you work with companies?

I´m working with interior Designers and it´s very inspiring to get new "ideas". Most of my rugs are customized and for me it´s important that my design is adapted to the enviroment.

What are 5 of your favorite design items at home?

my rugs, my drift wood lamps and one alessi bowle

From your perspective, what would you say are some positives and negatives of being a designer?

pos - you can create what you feelneg. - sometimes customers want to adapt the design in a "wrong" way

What is your "golden rule" in design?

it has to be useful and functunal

How long does it take to design an object from beginning to end?

sometimes it´s from the first moment like you want it to be - sometimes it needs years

What is the most frequently asked question to you, as a designer?

from where did you get this idea

What type of design work do you enjoy the most and why?

interior design

Do you work as a team, or do you develop your designs yourself?

myself - but I discuss new ideas with friends

Do you have any works-in-progress being designed that you would like to talk about?

Rugs like meadows, a bed of flower ... it brings happiness home

How can people contact you?

www.flussdesign.at

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