Women of Wonder University ອັດຕະລັກສະນ໌ແບຣນ by Salvita Bingelyte is a highly esteemed winner of the very prestigious 2020 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.
ທອງສຳລິດກຣາຟິກ· 2020
Women of Wonder University ອັດຕະລັກສະນ໌ແບຣນ
Client: Salvita Design
A' Design Award ລະດັບທອງສຳລິດ Winner in ກຣາຟິກ Category
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The Design
About Women of Wonder University ອັດຕະລັກສະນ໌ແບຣນ
Women of Wonder University ແມ່ນອັດຕະລັກສະນ໌ແບຣນທີ່ຖືກສ້າງຂຶ້ນສຳລັບຫຼັກສູດ 12 ອາທິດ ເພື່ອກຽມຄວາມພ້ອມໃຫ້ແກ່ແມ່ຍິງໃນການສ້າງສົມດຸນລະຫວ່າງການເຮັດວຽກ ແລະ ຊີວິດໃນອະນາຄົດ. ອັດຕະລັກສະນ໌ນີ້ໄດ້ນຳເອົາຕົວອັກສອນຕົ້ນຂອງ Women of Wonder ມາປະສົມກັນເປັນຄຳສັ້ນໆວ່າ WoW ຊຶ່ງອອກແບບດ້ວຍຕົວອັກສອນຫນາ. ສີບົວແທນເຖິງຄວາມເປັນຍິງ ແລະ ໂອກາດ, ສີຟ້າອ່ອນແທນເຖິງຄວາມເປີດກວ້າງ ແລະ ມຸມມອງ, ສ່ວນສີຟ້າເຂັ້ມແທນເຖິງຄວາມໄວ້ວາງໃຈ ແລະ ຄວາມຮູ້. ໂລໂກ້ສີຖືກນຳໃຊ້ເທິງພື້ນຫຼັງສີຂາວ ໃນຂະນະທີ່ໂລໂກ້ສີຂາວຖືກນຳໃຊ້ເທິງພື້ນຫຼັງສີສົດໃສ. ການອອກແບບນີ້ໃຫ້ຄວາມໂດດເດັ່ນ ແລະ ພະລັງແກ່ແພລດຟອມຢ່າງສູງ.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Women of Wonder University ອັດຕະລັກສະນ໌ແບຣນ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Women of Wonder University ອັດຕະລັກສະນ໌ແບຣນ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Women of Wonder University ອັດຕະລັກສະນ໌ແບຣນ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- WoW University is a twelve week course offered through an innovative platform, packed with theory and practice to help every woman get started in her life long journey so they can be an even bigger WoW. The courses consist of practical and theoretical lessons about creativity, self discovery, collaboration and the realization of ideas, both online and at the university. These are key soft skills that will be more important than technical skills for a successful career in the future.
- Dimensions & Packaging
- The colored logo can be used on a white background, while bright backgrounds are best highlighted with a white logo.
- Tags
- University, women, visual identity, logo, branding, graphic design, Salvita Design, Lithuania
- Production Technology
- I opted to use bright colors. Pink symbolizes femininity and opportunity, light blue represents openness and perspective, and dark blue symbolizes trust and knowledge.
- Design Challenge
- To create a logo for a future women university that would stand apart from the regular universities.
- Research
- Inspired by women power, I created a modern, stylish and catchy university logotype. The bold, colorful and vivid style sets WoW University apart from other brands.
- Inspiration
- The Women of Wonder University is an innovative science platform designed to prepare women for future work, life balance. Gender inequality is growing and WoW wants women to grow and feel confident about their future. Professionals, professors, mentors and lifelong learning enthusiasts come together to share everything they know with students, the women of the future.
- Project Duration
- Started in November 2019 and finished December 2019 in Vilnius, Lithuania.
- Operation Flow
- I created a new logo and brand identity for the Women of Wonder University. The goal was to appeal to a new generation of women who are too busy to attend a full time university. The first letters of Women of Wonder are joined together to create a nice and powerful word abbreviation, WoW. With a strong color combination and bold lettering, the new brand creates high visibility, energy and spontaneity.
- Image Credits
- Copywriter Erin Hope Stevens
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