Novacolor ห้องแสดงสินค้าสี by Peihe Xie is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບພື້ນທີ່ພາຍໃນ ແລະ ນິທັດສະການ Competition Category.
ທອງສຳລິດພາຍໃນ· 2021
Novacolor ห้องแสดงสินค้าสี
by Peihe Xie
Client: AD Architecture
A' Design Award ລະດັບທອງສຳລິດ Winner in ພາຍໃນ Category
Verified Award Winner
Verify Award Status for #106881The Design
About Novacolor ห้องแสดงสินค้าสี
ໂນວາຄາລເລີ (Novacolor) ແມ່ນຫ້ອງສະແດງສິນຄ້າສີທີ່ຕັ້ງຢູ່ໃນເມືອງຊານໂຕວ (Shantou), ມົນທົນກວາງຕຸ້ງ (Guangdong), ປະເທດຈີນ. ພື້ນທີ່ພາຍໃນມີຂະໜາດ 180 ຕາແມັດ ແລະ ຈັດສະແດງພື້ນຜິວ ແລະ ສີສັນຂອງສີຫຼາຍກວ່າ 200 ແບບ. ຫ້ອງສະແດງສິນຄ້ານີ້ຕັ້ງຢູ່ບໍລິເວນຫຼຽວມຸມຂອງຫ້າງສັບພະສິນຄ້າທີ່ມີຜູ້ຄົນສັນຈອນຜ່ານໜ້ອຍ, ດັ່ງນັ້ນການດຶງດູດຄວາມສົນໃຈຈຶ່ງເປັນຫົວໃຈສຳຄັນຂອງກົນລະຍຸດການອອກແບບ. ຊ່ອງທາງເຂົ້າທີ່ຖືກເຮັດໃຫ້ແຄບລົງເປັນສັນຍານບອກເຖິງການປ່ຽນຜ່ານເຂົ້າສູ່ພື້ນທີ່ພາຍໃນ. ຮູບຊົງທັນຍາງໄຂ່ (ellipsoid) ສີຟ້າຖືກແຂວນໄວ້ດ້ານເທິງ ແລະ ສະທ້ອນຮັບກັບເສັ້ນໂຄ້ງຂອງຜັງພື້ນ. ວັດສະດຸທີ່ນຳໃຊ້ປະກອບມີ ເຫຼັກກ້າໄຮ້ສະນິມ, ສີ, ຊີມັງໄມໂຄຣ (microcement), ຟິມໂປ່ງໃສ ແລະ ແກ້ວແບບປ່ຽນສະພາບໄດ້. ໂຄງສ້າງເຍື່ອຍືດ (tensioned membrane) ແຜ່ກະຈາຍແສງສະຫວ່າງທີ່ນຸ້ມນວນໄປທົ່ວສິນຄ້າທີ່ຈັດວາງໄວ້.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Novacolor ห้องแสดงสินค้าสี ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Novacolor ห้องแสดงสินค้าสี ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Novacolor ห้องแสดงสินค้าสี ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The transitional space's opening is specifically downsized, which is a clue to enter a world of different emotions and styles. The small blue ellipsoid hung on the top echoes with the curve of the plane and generates a strong sense of power. A flexible space is divided by a sphere. The perceptual area is created through the meticulous geometric order. It's a place of contradiction and coordination.
- Dimensions & Packaging
- Area: 180 sqm
Main materials: Stainless steel, paint, microciment, transparent film, switchable glass - Tags
- Art, Paint showroom, AD Architecture, Cinematic and dramatic
- Production Technology
- In terms of material, the natural concave-convex metallic texture and the blue sheepskin texture create a contrast. Meanwhile, more than 200 material templates are employed in a low-key way to demonstrate their conciseness in the space. An artistic paint showroom is presented through contradiction.
- Design Challenge
- The biggest problem of this project is located at a mall's corner, which seems like a forgotten area because of its low person flow. Therefore, changing this situation is a very important part of the design strategy.
- Research
- Light is an important medium for expressing the emotion of a space. Tesioned membrane structure is applied in a large area to emphasize the softness of light. The structure enhances the products' lighting effect. Besides, the light and shadow are partially intensified to express the texture of the material and the restless feeling of the space. A repressive power is likely to be released.
This time, the team regarded the design as an aesthetic practice, and tried to do something heart -touching. - Inspiration
- It is located at a mall's corner, which seems like a forgotten area because of its low person flow. Therefore, changing this situation is a very important part of the design strategy.
Novacolor was established in Italy, and originated from developing some natural mineral paints that have a long history. The design team aims to display 200 paints' textures and colors harmoniously in a 180-square-meter space, and attract more customers through eye-catching exhibition and wonderful experience. - Project Duration
- Design time: March 2020
Completion time: July 2020
Location: Shantou, Guangdong Province, China - Operation Flow
- Generally, a space is enhanced by proportions, shapes, material, light and details, but this time, the focus of the space is material, which needs to be exhibited. The space provides people with more opportunities to communicate and interact. The natural white color, gray cement texture, silver metallic paint wall and the black travertine wall of the entrance are organically integrated in the space.
- Team Members
- Chief designer: Xie Peihe
Design team: AD ARCHITECTURE - Image Credits
- Ouyang Yun
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