Lunema Specimen Typeface Book by Paul Robb is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບເງິນ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.
ເງິນກຣາຟິກ· 2021
Lunema Specimen Typeface Book
by Paul Robb
Client: Salt & Pepper
A' Design Award ລະດັບເງິນ Winner in ກຣາຟິກ Category
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- Verified Award Winner
- Verify Award Status for #116645
The Design
About Lunema Specimen Typeface Book
Lunema ເປັນຕົວພິມແບບ neo-grotesque sans serif ທີ່ມີສະໄຕລ໌ສູງທີ່ມີຄວາມຄົມຊັດທາງດ້ານເລຂາຄະນິດ. ຄອບຄົວ san serif ທີ່ມີປະໂຫຍດທີ່ສາມາດຢືນຢູ່ໃນການທົດສອບເວລາ, ໃນຂະນະທີ່ຍັງມີຄວາມຮູ້ສຶກທີ່ທັນສະໄຫມແລະເປັນເອກະລັກ. ແຕ່ລະຮູບຮ່າງຂອງຕົວອັກສອນໄດ້ຖືກອອກແບບດ້ວຍຄວາມໃສ່ໃຈຫຼາຍໃນລາຍລະອຽດເພື່ອຮັບປະກັນຄວາມຊັດເຈນໃນຂະຫນາດຂະຫນາດໃຫຍ່ແລະຂະຫນາດນ້ອຍເນື່ອງຈາກການໃສ່ກັບດັກຫມຶກເລິກທີ່ແຕກຕ່າງກັນ. ນ້ຳໜັກທັງໝົດ 10 ອັນມີຊຸດ glyph Latin ຂະຫຍາຍພ້ອມດ້ວຍທາງເລືອກ ແລະ ເສັ້ນຜູກ.
The Recognition
About the A' Design Award ລະດັບເງິນ
Lunema Specimen Typeface Book ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Lunema Specimen Typeface Book ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Lunema Specimen Typeface Book ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Lunema is a highly stylized contemporary neo-grotesque sans serif typeface with strong geometric contrasts. The font to be highly legible in smaller point sizes due to the distinct deep ink traps. All 10 weights have an extended Latin glyph set with alternatives and ligatures.
- Dimensions & Packaging
- The font is produced in 10 weights and styles
- Tags
- Type design, font
- Production Technology
- Typeface realized in Glyphs
- Design Challenge
- The challenge was to create a stylish modern font with sweeping forms that were and covered problems when used in smaller point sizes but create distinctive stylish forms.
- Research
- We studied early and late 1900 century san serif fonts, used in high volume printing runs where a problem of legibility was defined by the print process.
- Inspiration
- The design was inspired by 1900 century san serif typeface used in telephone books. The design uses modern and generous stylish glyph forms allowing the font to be used both in smaller point sizes and at large point sizes to create an original branding typeface.
- Project Duration
- The project began in July 2020 with the commercial license released by Monotype in December 2020
- Operation Flow
- The commercial font is used primarily by branding and communications design
- Team Members
- Paul Robb
Moira Bartoloni
Federica Simone - Image Credits
- @ Salt & pepper Studio / Paul Henry Robb
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