Colorful Childhood ຕົວຕົນຂອງສາຍຕາ by Yuchen Chen is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.
ທອງສຳລິດກຣາຟິກ· 2021
Colorful Childhood ຕົວຕົນຂອງສາຍຕາ
by Yuchen Chen
Client: Jiaxing Nanhu International Experimental School
A' Design Award ລະດັບທອງສຳລິດ Winner in ກຣາຟິກ Category
Verified Award Winner
Verify Award Status for #116776The Design
About Colorful Childhood ຕົວຕົນຂອງສາຍຕາ
ເພື່ອເປັນການສະເຫຼີມສະຫຼອງວັນສ້າງຕັ້ງໂຮງຮຽນປະຖົມສາກົນຄົບຮອບ 20 ປີ, ໄດ້ມີການຈັດກິດຈະກຳ ແລະ ສື່ສິ່ງພິມຕ່າງໆ ທີ່ມີເອກະລັກທາງດ້ານສາຍຕາ. ໂລໂກ້ແມ່ນການອອກແບບທີ່ສະອາດແລະແຕກຕ່າງກັນ, ມັນມີທັງຫນ້າທີ່ຂອງການສື່ສານຂໍ້ມູນແລະການຕົກແຕ່ງເປັນຮູບພາບລັກສະນະ. ໃນຂະນະດຽວກັນ, ຜູ້ອອກແບບໄດ້ອອກແບບຊຸດທັງຫມົດຂອງກິດຈະກໍາການຄົບຮອບຮູບລັກສະນະເພື່ອສ້າງບັນຍາກາດເປັນມິດ.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Colorful Childhood ຕົວຕົນຂອງສາຍຕາ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Colorful Childhood ຕົວຕົນຂອງສາຍຕາ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Colorful Childhood ຕົວຕົນຂອງສາຍຕາ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- To celebrate the 20th anniversary of School founding, a series of events and publications are launched with a cohesive visual identity. The designer designed a whole set of visual proposals and through illustration and color, The anniversary event visual identity design create a friendly atmosphere.
- Dimensions & Packaging
- Invitation Letter: Width 130mm x Height 190mm,
Event Program Card: Width 130mm x Height 190mm,
Sticker: Width 40mm x Height 100mm,
Anniversary Poster: Width 594mm x Height 420mm,
Tote Bag: Width 330mm x Height 380mm,
Pass Card: Width 54mm x Height 86mm,
Comic Book (Student's Manga Work Portfolio): Width 190mm x Height 190mm x Depth 13.5mm 156 Pages,
Festivals Flag(A): Width 600mm x Height 1600mm,
Festivals Flag(B): Width 400mm x Height 1200mm,
Running Flag (Big Size): Width 1920mm x Height 1280mm,
Running Flag (Small Size): Width 300mm x Height 120mm,
Tape: Diameter 50mm x Height 15mm,
Gift Box: Width 300mm x Height 200mm x Depth 30mm,
Stage LED Wall(Size A): Width 10000mm x Height 5000mm,
Stage LED Wall(Size B):Width 2500mm x Height 5000mm,
Signature Wall: Width 8000mm x Height 4000mm x Depth 800mm,
Photo Cutout Boards: Width 6800mm x Height 3000mm. - Tags
- Anniversary, Visual Identity Design, Branding Design, Typography, School Culture, Festivals, Logotype.
- Production Technology
- The designer designed a whole set of the anniversary visual identity which include: Invitation Letter Design, Anniversary Poster Design,Tote Bag Design, Pass Card Design, Comic Book Design (Student's Manga Work Portfolio), Logotype Design, Typography Design, Site Decoration, Festivals Flag Design, Scenic Design, Stage Design, Tape Pattern Design and Gift box Package Design.
- Design Challenge
- The designer researched the structure of landmark sculptures in school, He realized that the sculptures themselves is a logo. The logo is a clean and distinct design with only two figures that denote the number which is 20, It have both the function of information communicating and decorative as a character image.
- Research
- The initial desire to design an event visual identity with featuring the characteristics of school possible because as the designer researched the structure of landmark sculptures in school, The designer realized that the sculptures themselves is a logo. The logo is a clean and distinct design, it have both the function of information communicating and decorative as a character image.
- Inspiration
- The initial desire to design an event visual identity with featuring the characteristics of school possible because as the designer researched the structure of landmark sculptures in school, The designer realized that the sculptures themselves is a logo, The logo is a clean and distinct design with only two figures that denote the number 20, It have both the function of information communicating and decorative as a character image.
- Project Duration
- The project started in January 2018 in Jiaxing, Zhejiang, China and finished in April 2018 in Jiaxing, Zhejiang, China, and was exhibited in Jiaxing Nanhu International Experimental School in April 2018.
- Operation Flow
- The designer designed a whole set of the anniversary event visual identity to create a friendly atmosphere. He hope immerse students, parents and teachers in the festive mood through unified visual graphics design.
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