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Next Hub ອາຄານໃຊ້ງານແບບປະສົມ by Ahmed Habib

Next Hub ອາຄານໃຊ້ງານແບບປະສົມ by Ahmed Habib is a highly esteemed winner of the very prestigious 2021 A' Design Award ລະດັບເງິນ in ການອອກແບບສະຖາປັດຕະຍະກຳ, ອາຄານ ແລະ ໂຄງສ້າງ Competition Category.


ເງິນສະຖາປັດຕະຍະກຳ· 2021

Next Hub ອາຄານໃຊ້ງານແບບປະສົມ

by Ahmed Habib

Client: Lines

A' Design Award ລະດັບເງິນ Winner in ສະຖາປັດຕະຍະກຳ Category

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Colors

The Design

About Next Hub ອາຄານໃຊ້ງານແບບປະສົມ

Next Hub ເປັນອາຄານໃຊ້ງານແບບປະສົມຢູ່ເມືອງເຈດດາ ປະເທດຊາອຸດີອາຣາເບຍ ທີ່ລວມເອົາເຂດການບໍລິການທ່ຽວທ່ຽວ, ການບໍລິຫານ, ຄວາມບັນເທີງ, ການຄ້າຍ່ອຍ, ອາຫານ ແລະ ເຄື່ອງດື່ມ ແລະ ນັນທະນາການ. ອົງປະກອບການອອກແບບໄດ້ສຳຫຼວດຄວາມສຳພັນລະຫວ່າງສ່ວນເປັນຮູບຮ່າງ ແລະ ສ່ວນທີ່ວ່າງເປົ່າ. ປະລິມາດຂອງອາຄານໄດ້ອ້ອມຮອບລານເປີດໂລ່ງໃຈກາງ ເຊິ່ງເຮັດໃຫ້ນຶກເຖິງຕະຫຼາດແບບດັ້ງເດີມ ແລະ ສ້າງປະສົບການແບບຕົວເມືອງທີ່ມີການພົວພັນທາງສັງຄົມ. ເດີ່ນພາຍໃນນຳເອົາການລະບາຍອາກາດທຳມະຊາດ ແລະ ແສງແດດເຂົ້າສູ່ອາຄານໂຮງແຮມ ແລະ ອາຄານບໍລິຫານ. ວັດສະດຸປະດັບຕົກແຕ່ງລວມມີຫີນທຣາເວີຕິນຂັດເງົາ, ເຫຼັກສີດຳ ແລະ ແກ້ວກະຈົກສອງຊັ້ນ.

The Recognition

About the A' Design Award ລະດັບເງິນ

Next Hub ອາຄານໃຊ້ງານແບບປະສົມ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Next Hub ອາຄານໃຊ້ງານແບບປະສົມ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Next Hub ອາຄານໃຊ້ງານແບບປະສົມ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
Next Hub is an architecture and landscape integrated mixed use design that blends in different facilities including hospitality, admin, entertainment, retail, f&b and recreational zones.The conceptual idea was to explore the architecture relation between solid and void, through a dynamic composition of masses and courts that creates a dialogue between internal and external spaces, to enjoy natural daylight and landscape views all throughout the year.
Dimensions & Packaging
-Plot Area: 23000 sqm
-Max Foot print ratio : 0.6
-Max FAR: 1.2
-Height Regulation from Street Level: G, M & 5 floors
-Set Backs Regulations: 12 m from all sides
-Floors: Basement, Ground, Mezzanine & 5 floors
-No commercial openings are allowed directly on the main street.

Areas:
-Hotel: 12,300 sum , 108 rooms
-Admin Buildings: 9,500
-F&B Shops: 5,400
-Kids Entertainment: 2,000
-Outdoor Plaza:7,200
-Parking: 23,000
Tags
Architecture, Commercial, Hotel, Design, Hospitality, Modern, Industrial, Administration, Entertainment, Recreational, Plaza, Food & Beverage, Social, Mixed use, Triangle, Landscape, Saudi, Jeddah
Production Technology
-Main Structure: Concrete & Steel
-Main Architectural Finishes: Honed Silver Travertine Stone, Black Steel, Desaturated Brown Stucco, Double Glazed Glass
Design Challenge
Creating a destination that offers a quality social experience and redefine the image of a mixed use complex in Jeddah, while respecting the climate requirements and cultural needs dictated by Arab traditions, were the main design challenges.
Research
TYPE-OBJECTIVES-METHODOLOGY

1-Data Collection research-Client needs analysis-Client meetings
2-Cultural research-Project Zoning & cultural needs-Social Questionnaire
3-Arch. Design Direction research-General mood board, Massing & Materials-Web based research
4-Arch. Technical research-Identify Construction methodology-Subject Matter Experts & Web based Research
5-Environmental research-Natural Ventilation & Sun light-Web based research
6-Landscape research-Hardscape & Softscape design direction-Web based Research
7-Presentation direction research-Matching Graphics to Architecture concept-Web based Research
Inspiration
Inspired from old traditional markets "Wikala", the project masses were arranged in a way to enclose the main central plaza, creating internal views and urban-like experience with social interaction. The project sky-line was designed in a dynamic way with different heights, inspired from natural mountains and skylines of Saudi topography. Inspired by Arabic traditional architecture, the hotel and admin buildings were designed with internal courts to bring in natural ventilation and sunlight.
Project Duration
Duration: The project design Process started in July 2020 and finished in October 2020
Location: Jeddah, KSA
Operation Flow
Entrances:
- Plaza: Open Entrance from Main Street
- Hotel: Private Entrance from Side street
- Adminstration: Private Entrance from Main Street
- Entertainment: Private Entrance from Plaza
- Services: Direct Access from back side
- Parking: Direct Access ramps from Main Street
Floors Functions:
The Ground Floor comprise: Main entrances , restaurants, shop and the central plaza; the first floor comprise: restaurant, gym, spa and terrace of the hotel, cinema, kids area and terrace with kiosk and restaurant; the typical floor comprise: hotel bedrooms, offices and kids area.
Team Members
Design Director: Ahmed Habib
Design Architect: Sveva Salimbene
Design Architect: Ehab Hassan
3D Visualization: Oleksandr Bakhmatskyi

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