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Cicada Hui อัตลักษณ์ตราสินค้า by Wang Jinhua

Cicada Hui อัตลักษณ์ตราสินค้า by Wang Jinhua is a highly esteemed winner of the very prestigious 2022 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.


ເຫຼັກກຣາຟິກ· 2022

Cicada Hui อัตลักษณ์ตราสินค้า

by Wang Jinhua

A' Design Award ລະດັບເຫຼັກ Winner in ກຣາຟິກ Category

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The Design

About Cicada Hui อัตลักษณ์ตราสินค้า

Cicada Hui ເປັນອັດຕະລັກສະນ໌ຕາສິນຄ້າທີ່ຖືກອອກແບບໃຫ້ກັບຜູ້ໃຫ້ບໍລິການດ້ານການສຶກສາທີ່ໃຫ້ບໍລິການແກ່ເດັກນ້ອຍອາຍຸລະຫວ່າງສາມຫາສິບສີ່ປີ. ໂລໂກ້ອີງໃສ່ຮູບຮ່າງພື້ນຖານຂອງຈັກກະຈັ່ນ, ແມງທີ່ຕາມປະເພນີເປັນຕົວແທນຂອງຄວາມພາກພຽນ, ຄວາມຝັນ, ຄວາມມຸ້ງໝັ້ນ ແລະ ຊື່ສຽງອັນດີ. ປີກທີ່ກາງອອກຂອງຈັກກະຈັ່ນສະແດງເຖິງເຈດຕະນາທີ່ຈະມຸ້ງໄປສູ່ເປົ້າໝາຍອັນສູງສົ່ງ. ສີເຫຼືອງ, ສີຂຽວ ແລະ ສີຟ້າຖືກນຳໃຊ້ເພື່ອສື່ເຖິງຄວາມໜຸ່ມ ແລະ ຄວາມມີຊີວິດຊີວາ. ປ້າຍທີ່ອອກແບບໃຫ້ເຂົ້າກັນນັ້ນໃຊ້ໄມ້ເປັນໂຄງສ້າງຫຼັກ, ມີກອບອະລູມິນຽມແບບບາງ ແລະ ຫຼອດໄຟ LED ຢູ່ພາຍໃນ. ແຜ່ນຖານສາມາດຖອດອອກໄດ້ເພື່ອຄວາມສະດວກໃນການບຳລຸງຮັກສາ.

The Recognition

About the A' Design Award ລະດັບເຫຼັກ

Cicada Hui อัตลักษณ์ตราสินค้า ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Cicada Hui อัตลักษณ์ตราสินค้า ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Cicada Hui อัตลักษณ์ตราสินค้า ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
"Knowing" means cicada, which has the meaning of eternal life and represents persistence, dream, determination and credit.
The enterprise image design is based on the basic shape of cicada. With open wings, it means to aim high and fly high. With this logo, the design and modeling of "Zhile" is symbolized, and yellow, green and blue symbolize that the enterprise is full of youth and vitality.
Tags
Education, logo, brand design, cicada, education brand
Production Technology
The sign adopts wooden materials as the main structure of the sign. 2mm thick and 35mm wide special all aluminum frame is used around, the sign panel and back plate are stable and regular, and the sign base plate is easy to disassemble and maintain. LED light-emitting tube is used inside.
Design Challenge
The difficulty of the project lies in how to integrate the auspicious meaning of knowledge in the tradition into the educational brand and use the design to reflect it.
Inspiration
Relying on the community, Zhiliaohui focuses on the quality cultivation education of children aged 3-14.
Relying on Yueshang's years of experience in the education industry, with innovative teaching ideas and modern operation and management mode, children can enjoy one-stop international quality education at home. Develop the brain, inspire intelligence, stimulate children's imagination and creativity, and open up unlimited possibilities for growth.
Project Duration
The project starts in Shenzhen in June 2021 and ends in Shenzhen in December 2021.
Team Members
Main creator: Wang Jinhua
Executive design: Zhai Qijing
Copywriter: Yang Han
Design Assistant: You Fangzhou
Design Assistant: Zuo Wenjuan

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