Precious Lives ภาพປະກອບໂປສເตอร์ by Yunjia Yang is a highly esteemed winner of the very prestigious 2022 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.
ທອງສຳລິດກຣາຟິກ· 2022
Precious Lives ภาพປະກອບໂປສເตอร์
by Yunjia Yang
Client: Northeastern University of China
A' Design Award ລະດັບທອງສຳລິດ Winner in ກຣາຟິກ Category
- 9,950
- Verified Award Winner
- Verify Award Status for #138283
The Design
About Precious Lives ภาพປະກອບໂປສເตอร์
Precious Lives ເປັນຊຸດໂປສເຕີບໍລິການສາທາລະນະກ່ຽວກັບການປົກປ້ອງສິ່ງມີຊີວິດທາງທະເລ. ເຊືອກສີແດງເສັ້ນນ້ອຍຖືກນຳມາໃຊ້ເພື່ອຂີດເສັ້ນຂອບຮູບຮ່າງຂອງເຕົ່າທະເລ, ແມງກະພຸນ ແລະປາວານ. ເຊືອກນັ້ນຜູກມັດ ແລະແຂວນສິ່ງມີຊີວິດແຕ່ລະຊະນິດໄວ້ ເພື່ອສະແດງໃຫ້ເຫັນວ່າສັດທະເລກຳລັງຕົກຢູ່ໃນອັນຕະລາຍຈາກຂີ້ເຫຍື້ອທີ່ຖືກຖິ້ມລົງສູ່ມະຫາສະໝຸດ. ພາບປະກອບເຫຼົ່ານີ້ຖືກອອກແບບດ້ວຍໂປຣແກຣມອອກແບບເວັກເຕີ ແລະຜະລິດຂຶ້ນດ້ວຍເຕັກໂນໂລຊີການພິມລະດັບສູງ. ແຜ່ນພິມແຕ່ລະແຜ່ນມີຂະໜາດ 800 ມິນລິແມັດ ຄູນ 800 ມິນລິແມັດ. ພາບທີ່ຖືກສ້າງຂຶ້ນຢ່າງເກີນຈິງນີ້ ມີຈຸດປະສົງເພື່ອດຶງດູດຄວາມສົນໃຈຂອງສາທາລະນະຊົນຕໍ່ລະບົບນິເວດທາງທະເລ.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Precious Lives ภาพປະກອບໂປສເตอร์ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Precious Lives ภาพປະກອບໂປສເตอร์ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Precious Lives ภาพປະກອບໂປສເตอร์ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- In recent years, there have been many reports about the death of marine creatures. In these reports, for example, a sea turtle, whose shell is wrapped in a plastic bottle, causing it not to grow properly while it is still hatching, so this turtle grows up with this plastic bottle and lives in misery. They are pitiful, they don't have the hands to deal with all this rubbish that humans throw inside the ocean In this case, the author wanted to use modern software technology to make posters of these dangerous and environmentally unfriendly human behaviours, hoping that these public service posters would draw attention to marine ecological issues. This creates a breathtaking visual sensation, reflecting the critical situation of marine life, hanging the creature by a rope to reflect its life-threatening situation, and using exaggeration to warn people about marine life and ecology.
- Dimensions & Packaging
- TECHNICAL PROPERTIES:
Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size::1800mm (H) x 800mm (W), 300dpi, cmyk. - Tags
- conservation, marine life, responsibility, environmental protection, survival, sustainable development
- Production Technology
- The series of illustrations and expressions are drawn by the illustrator vector design software. It is produced by high level printing and manufacturing technologies to show the details of beautiful and exquisite illustrations.
- Design Challenge
- In the design process, the poster was innovatively designed using exaggeration and abstraction in order to reflect the dangerous situation of the sea creatures, with the ultimate blend of meaning and aesthetics achieved by thinking outside the box and modern software.
- Research
- This series of illustrations uses thin red rope to outline the forms of sea creatures: turtles, jellyfish and whales. Using computer vector drawing techniques, the bodies of the marine creatures are strangled with red rope to show that the creatures are in danger, and a rope is used to suspend the creatures to show that their lives are in danger, giving the viewer a sense of suffocation through print and online communication, and using hyperbole to warn people about marine life and ecology.
- Inspiration
- The theme of this poster set is the protection of marine life. The author uses a thin red rope to outline the forms of marine creatures: sea turtles, jellyfish and whales. It shows that these creatures are bound by the garbage environment and reflects the critical situation of marine life. The whole poster also uses a combination of high-level drawing skills and high-tech software to convey the idea of protecting marine life to the public through various media.
- Project Duration
- The project started at Northeastern University in January 2022 and was completed at Northeastern University in February 2022
- Operation Flow
- The key is a strong impact that attracts the public, and a high aesthetic effect attracts people's aesthetic interest.
- Team Members
- Art Director: Huo Kai, designer:Yang Yunjia
- Image Credits
- Image #1 : Illustration Yang Yunjia, 2022.
Image #2 : Illustration Yang Yunjia, 2022.
Image #3 : Illustration Yang Yunjia, 2022.
Image #4 : Illustration Yang Yunjia, 2022.
Image #5 : Illustration Yang Yunjia, 2022.
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