Fresh ແອັບພລິເຄຊັນມືຖື by Deyin Zhang is a highly esteemed winner of the very prestigious 2022 A' Design Award ລະດັບເຫຼັກ in ຜະລິດຕະພັນຍືນຍົງ, ໂຄງການ ແລະ ການອອກແບບສີຂຽວ Competition Category.

ເຫຼັກຜະລິດຕະພັນຍືນຍົງ· 2022

Fresh ແອັບພລິເຄຊັນມືຖື

by Deyin Zhang

Client: Zhejiang University

A' Design Award ລະດັບເຫຼັກ Winner in ຜະລິດຕະພັນຍືນຍົງ Category

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The Design

About Fresh ແອັບພລິເຄຊັນມືຖື

Fresh ແມ່ນແອັບພລິເຄຊັນມືຖືທີ່ຖືກອອກແບບມາເພື່ອຫຼຸດຜ່ອນການສູນເສຍອາຫານໃນຄົວເຮືອນ. Fresh ສະແກນລາຍການຊື້ເຄື່ອງຈາກຊຸບເປີມາເກັດເພື່ອບັນທຶກອາຫານທີ່ຊື້ມາ, ແລະຜູ້ໃຊ້ສາມາດເພີ່ມລາຍການເຫຼົ່ານັ້ນເຂົ້າໄປໃນໜ້າຕູ້ເຢັນສະບັບຈຳລອງ. ແອັບພລິເຄຊັນຈະຕິດຕາມອາຍຸການເກັບຮັກສາຂອງແຕ່ລະລາຍການ ແລະໝາຍປ້າຍສີສະແດງໃຫ້ເຫັນເປັນສີຂຽວ, ສີເຫຼືອງ ແລະສີແດງ ຕາມລະດັບຄວາມສົດທີ່ຍັງເຫຼືອຢູ່. ການແຈ້ງເຕືອນຊ່ວຍໃຫ້ຜູ້ໃຊ້ບໍລິໂພກອາຫານກ່ອນທີ່ມັນຈະເນົ່າເສຍ. ນອກຈາກນີ້ Fresh ຍັງໃຫ້ບໍລິການລາຍງານການສູນເສຍອາຫານປະຈຳອາທິດ ແລະສະຖິຕິສະສົມ ເພື່ອສົ່ງເສີມການບໍລິໂພກແບບຍືນຍົງ. ແອັບພລິເຄຊັນນີ້ສາມາດໃຊ້ໄດ້ທັງໃນລະບົບ iOS ແລະ Android.

The Recognition

About the A' Design Award ລະດັບເຫຼັກ

Fresh ແອັບພລິເຄຊັນມືຖື ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Fresh ແອັບພລິເຄຊັນມືຖື ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Fresh ແອັບພລິເຄຊັນມືຖື ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Due to the current situation of food discarding caused by overbuying and leaving in the refrigerator, this app was designed. The app will record the shelf life of food and distinguish the food with different shelf life in the refrigerator through green, yellow and red prompt boxes to avoid food discarding. In addition, the app provides weekly wasted food reports and cumulative statistics to educate users about sustainable consumption and reducing food discarding.
Dimensions & Packaging: Launched on IOS and Android
Tags: refrigerator assistant, app, sustainable consumption, reduce food waste
Production Technology: People can use this app to scan supermarket shopping lists to get food purchase records and add food to the app. App will track the shelf life of food and remind people to avoid aliment wasting. In addition, the application also provides weekly waste food reports and cumulative statistics to educate users on sustainable consumption and reduce aliment discarding.
Design Challenge: When this app is fully technically feasible, the only challenge is how to call on more people to use this app. We use visual graphics with a sense of design and differentiated prompt boxes to remind users. To be sure, the more people use this app, the less food will be wasted.
Research: With the development of material conditions, people used to overbuying food and forget the them in the refrigerator, resulting in a huge discarding of food. Based on this huge social problem, several extensive interviews was conducted with Chinese community residents, surveying their shopping and food storage in their refrigerators. After many discussions and user interviews with students majoring in design at Zhejiang University, the app was finally designed to skillfully educate users about sustainable consumption and reducing food discarding.
Inspiration: It is estimated that a third of all food produced each year, equivalent to 1.3 billion tons of food worth about 1 trillion U.S. dollars, ends up rotting in consumer and retailer trash bins or spoiled by improper transportation and harvesting.Sadly, people get in the habit of buying too much aliment, or forgetting to eat it before its sell-by date, leading to huge aliment discarding.
Project Duration: This project started in January 2022 in Hangzhou, China, and it is still under developing.
Operation Flow: First, scan the supermarket shopping list with the app, and the screen will get the purchased food. Users can drag specific foods to the "my fridge" page. App will actually record the shelf life of food and distinguish the different shelf life of food in the refrigerator through green, yellow and red prompt boxes to remind to avoid wasting. In addition, the application also provides weekly waste food reports and cumulative waste food statistics to educate users on sustainable consumption and reduce aliment waste.
Team Members: Creative Director: Deyin Zhang
Designer: Yao Wang
Designer: Chengyi Shen
Programmer: Zhitong Cui
Programmer: Hebo Gong
Designer：Xiyuan Zhang
Tutor：Shijian Luo