Stacked Cubes ການສົ່ງເສີມກິດຈະກໍາ by Xin Meng is a highly esteemed winner of the very prestigious 2023 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.
ເຫຼັກກຣາຟິກ· 2023
Stacked Cubes ການສົ່ງເສີມກິດຈະກໍາ
by Xin Meng
Client: Shanghai Jiao Tong University
A' Design Award ລະດັບເຫຼັກ Winner in ກຣາຟິກ Category
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- Verified Award Winner
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The Design
About Stacked Cubes ການສົ່ງເສີມກິດຈະກໍາ
ຜູ້ຈັດຕັ້ງຂອງ HCM (ຕະຫຼາດຕູ້ຄອນເທນເນີ Hongqiao) ໃຊ້ຕູ້ຄອນເທນເນີເປັນຫນ່ວຍງານພື້ນຖານເພື່ອສ້າງພື້ນທີ່ຕະຫຼາດທີ່ຕ້ອງການຢ່າງເສລີ. Stacked cubes ແມ່ນໂຄງການສົ່ງເສີມການຂາຍສໍາລັບຕະຫຼາດນີ້, ລວມທັງການອອກແບບຕົວອັກສອນ, ໂປສເຕີແລະວິດີໂອ. ໃນຖານະເປັນຄອນເທນເນີທີ່ມີຫົວຂໍ້ຊຸມຊົນສ້າງສັນ, ຕະຫຼາດນີ້ສະຫນອງໃຫ້ຜູ້ອາໄສທີ່ຫຼາກຫຼາຍຂອງການບັນເທີງທີ່ສ້າງສັນ. ຜູ້ອອກແບບໄດ້ອອກແບບຕົວອັກສອນໃຫມ່, ເຊິ່ງໄດ້ຮັບແຮງບັນດານໃຈຈາກການປະສົມປະສານຂອງພາຊະນະທີ່ບໍ່ເສຍຄ່າ.
The Recognition
About the A' Design Award ລະດັບເຫຼັກ
Stacked Cubes ການສົ່ງເສີມກິດຈະກໍາ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Stacked Cubes ການສົ່ງເສີມກິດຈະກໍາ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Stacked Cubes ການສົ່ງເສີມກິດຈະກໍາ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Stacked Cubes is the market space required by HCM (Hongqiao container market) organizers to freely build containers as basic units. Font works reconstruct the common elements of small cubes according to the shape of Latin letters. The designer uses the modular font as a metaphor for the free combination of containers, hoping to better express the characteristics of the market with the help of the feeling of the modular font.
- Dimensions & Packaging
- This visual design has no fixed size and can be used according to the size of the media.
- Tags
- Graphic Design,Brand, poster, Font design, Modularizatio
- Production Technology
- Posters are created and designed in Adobe Illustrator and Photoshop.The poster is best reproduced as printed matter. This can create a special atmosphere by the texture of the paper. Videos are made with Effect.
- Design Challenge
- The challenge of this project is the design of fonts.
- Research
- The project aims to promote Hongqiao container market (HCM), a commercial activity. The success of the project is largely due to the design of poster fonts, which are very consistent with the style of the event. The bright colors of posters and videos attracted the attention of the audience.
- Inspiration
- The design is inspired by the containers stacked on the wharf. Containers of the same size can often be stacked into different shapes.
- Project Duration
- The project was launched in Shanghai in January 2022 and completed in April 2022.
- Operation Flow
- This poster will be used as an experimental poster for typography and as an exhibit for design exhibitions. Typography posters have the same function as works of art.
- Image Credits
- Image #1: Creator Xin Meng, Independent production, 2022.
Image #2: Creator Xin Meng, Independent production, 2022.
Image #3: Creator Xin Meng, Independent production, 2022.
Image #4: Creator Xin Meng, Independent production, 2022.
Image #5: Creator Xin Meng, Independent production, 2022.
Video Credits: Operator & Production Xin Meng
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