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A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ by Yu Morisawa

A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ by Yu Morisawa is a highly esteemed winner of the very prestigious 2023 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.


ເຫຼັກກຣາຟິກ· 2023

A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ

by Yu Morisawa

Client: A Inc

A' Design Award ລະດັບເຫຼັກ Winner in ກຣາຟິກ Category

10,237

Verified Award Winner

Verify Award Status for #145279

Colors

The Design

About A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ

A Inc ແມ່ນໂປຣແກຣມອັດຕະລັກສະນ໌ຂອງບໍລິສັດທີ່ຖືກສ້າງຂຶ້ນສໍາລັບບໍລິສັດແຫ່ງໜຶ່ງທີ່ຕັ້ງຢູ່ໃນນະຄອນໂຕກຽວ. ອັດຕະລັກສະນ໌ນີ້ຖືກອອກແບບອ້ອມຮອບຕົວອັກສອນ A ໜຶ່ງຕົວທີ່ປະກອບຂຶ້ນຈາກແຖບສີຕ່າງໆ. ແຖບສີເຫຼົ່ານີ້ເປັນຕົວແທນຂອງພະລັງງານແລະທ່າແຮງຂອງທຸກຄົນທີ່ມີສ່ວນຮ່ວມກັບບໍລິສັດ. ແຖບສີທີ່ວາງທັບກັນສະແດງໃຫ້ເຫັນວ່າບໍລິສັດໄດ້ກໍ່ຮູບຮ່າງຂຶ້ນຜ່ານຄວາມຫຼາກຫຼາຍຂອງຄວາມນິຍົມສ່ວນບຸກຄົນແນວໃດ. ອັດຕະລັກສະນ໌ນີ້ຖືກນໍາໃຊ້ກັບນາມບັດແລະຊອງຈົດໝາຍ, ໂດຍແຕ່ລະຄົນສາມາດເລືອກສີທີ່ຕົນເອງມັກໄດ້. ສີຂອງຊອງຈົດໝາຍສາມາດຈັບຄູ່ໃຫ້ເໝາະສົມກັບຜູ້ຮັບໄດ້. ໂລໂກ້ຖືກປະທັບແບບປູ່ນນູນເພື່ອຄວບຄຸມສີທີ່ເຂັ້ມແຂງໃຫ້ມີຄວາມນຸ້ມນວນຂຶ້ນ.

The Recognition

About the A' Design Award ລະດັບເຫຼັກ

A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. A Inc ອັດຕະລັກສະນ໌ຂອງບໍລິສັດ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
I handled the corporate design for A Inc.
The limitless energy and potential of every A Inc employee is expressed using a range of colors. The striped pattern for the letter A of the logo is a visual expression of how the company is formed by an overlapping combination of all those individuals.
Dimensions & Packaging
Business card
Width91mm, Height55mm

Envelope
Width235mm, Height120mm
Tags
limitless energy, potential, a range of colors, stripes, diversity
Production Technology
In applying the design, people can choose their favorite color for business cards and multiple envelope colors can be matched with recipients. The colors have a strong emphasis, so the logo is embossed for subtlety.
Design Challenge
Design a single letter A as a logo.
Research
I try to keep things simple, clear, and emotional.
Also, we design the meaning of the corporate.
Inspiration
Using a single A in the logo creates a sense of presence that embodies A Inc's vision illuminating people's potential and mission for a world that believes in the power of what people like.

The meanings invested in the logo are

1.Stripes signify the energy and potential of everyone involved with A Inc.
2. The A is an accumulation of multiple stripes.
3. A Inc takes shape through the power of its diversity of preferences.
Project Duration
Completed in Tokyo in 2020. Since then, we have continued to refine it.
Operation Flow
Understanding of identity
Company motivation
Visualization of company image
recruiting
Image Credits
Photographer / Ryo Yasumoto

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