ຜົນງານ Bright Side Goods ອັດຕະລັກອົງກອນ ໂດຍ Bilan Liu ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2024 A' Design Award ລະດັບເຫຼັກ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ.
ເຫຼັກກຣາຟິກ· 2024
Bright Side Goods ອັດຕະລັກອົງກອນ
ໂດຍ Bilan Liu
ລູກຄ້າ: Bright Side Goods
ຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ໃນໝວດ ກຣາຟິກ
ຜູ້ຊະນະລາງວັນທີ່ຢັ້ງຢືນແລ້ວ
ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #161322ການອອກແບບ
ກ່ຽວກັບ Bright Side Goods ອັດຕະລັກອົງກອນ
ການອອກແບບ The Bright Side Goods ປະສົມປະສານຄວາມຍືນຍົງເຂົ້າກັບຄວາມສະຫງ່າງາມທີ່ທັນສະໄໝ, ດຶງດູດຜູ້ບໍລິໂພກທີ່ມີສະຕິດ້ານສິ່ງແວດລ້ອມ. ມັນດຸ່ນດ່ຽງຄຸນຄ່າທາງສິ່ງແວດລ້ອມກັບຄວາມງາມແບບຮ່ວມສະໄໝ, ຫຸ້ມຫໍ່ຢູ່ໃນໂລໂກ້ທີ່ປະສົມປະສານຮູບຫົວໃຈແລະຕົວອັກສອນ B, ສານຖັກກັນກັບລວດລາຍໂຊຟາແລະໂຄມໄຟ, ເປັນສັນຍາລັກຂອງຄວາມສະດວກສະບາຍແລະແສງສະຫວ່າງ. ການອອກແບບທີ່ກະທັດຮັດນີ້ຈັບໃຈຄວາມສໍາຄັນຂອງຄວາມຊັບຊ້ອນທີ່ເປັນມິດກັບສິ່ງແວດລ້ອມ, ສະທ້ອນກັບຜູ້ຊົມທີ່ໃຫ້ຄຸນຄ່າກັບຄວາມຍືນຍົງແລະສະໄຕລ໌.
ການຮັບຮູ້
ກ່ຽວກັບ A' Design Award ລະດັບເຫຼັກ
Bright Side Goods ອັດຕະລັກອົງກອນ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Bright Side Goods ອັດຕະລັກອົງກອນ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Bright Side Goods ອັດຕະລັກອົງກອນ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.
ເບື້ອງຫຼັງການອອກແບບ
ຊຸດຂ່າວ
ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.
- ຄຸນສົມບັດພິເສດ
- The design merges sustainability with modern style, appealing to eco-aware consumers. The company creates home products using recycled and upcycled materials, making it more than just a brand—it's a commitment to the environment and design. Their mission is to blend eco-responsibility with visual appeal, forming a distinct identity that lessens environmental impact while enhancing home aesthetics.
- ຂະໜາດ ແລະ ບັນຈຸພັນ
- The visual identity of Bright Side Goods is designed to work well on different media, from big billboards to small phone screens. The logo can change size, being clear to read at 30mm wide for print and 60 pixels wide for digital use. The main blue color and white spaces are consistent in all uses, keeping the brand's look the same everywhere. The Proxima Nova font is used in various sizes, ensuring it’s easy to read both in print and online. Our design guidelines help make sure the logo, colors, fonts, and images stay consistent across all materials.
- ແທັກ
- Sustainable Design, Visual Identity, Visual Communication, Brand Identity, Eco-friendly Branding
- ເຕັກໂນໂລຊີການຜະລິດ
- I aimed to capture the essence of Bright Side Goods, focusing on renewal, continuity, and a cozy home feeling. The logo combines a heart and the letter 'B', with integrated symbols of a sofa and lamp, representing comfort and light. These elements reflect the brand's dedication to sustainable, stylish living spaces. The heart symbolizes compassion and sustainability, while the 'B' directly represents Bright Side Goods. This logo is more than a symbol; it tells the story of the brand's commitment to enhancing homes with eco-friendly elegance and warmth.
- ສິ່ງທ້າທາຍດ້ານການອອກແບບ
- The toughest part of creating the design for Bright Side Goods was finding the right balance between eco-friendliness and a modern, stylish appearance, ensuring it also resonated with market trends. I had to weigh the historical and social facets of sustainable design against contemporary aesthetics. I encountered challenges with environmental regulations and the quest for sustainable materials and methods compatible with the design.
- ການຄົ້ນຄວ້າ
- I carried out surveys and studies, collecting information online and through interviews. The findings showed people prefer products that are eco-friendly and look good. This helped me create a design that matches these preferences, benefiting the business and supporting green design.
- ແຮງບັນດານໃຈ
- The inspiration for Bright Side Goods' design came from blending eco-friendliness with modern style. Driven by the brand's commitment to sustainability and fashionable design, I aimed to craft a visual story that reflects these ideals. My research on sustainable design trends and what consumers like guided the creation of a design that combines environmental care with modern sophistication.
- ໄລຍະເວລາໂຄງການ
- The project commenced and concluded in 2023, earning nominations for prestigious awards, including the IDA Gold, Muse Silver Award, and NYX Gold Awards.
- ຂັ້ນຕອນການດຳເນີນງານ
- The design of Bright Side Goods ensures a smooth, unified experience across all platforms. From the first encounter on a business card to the website journey, it presents a cohesive brand image. The logo acts as a constant, guiding users through their interaction with the brand, whether online or in-store.
- ເຄຣດິດຮູບພາບ
- Illustrator Bilan Liu, 2023.
ໂຄສະນາ
ສຳຫຼວດນອກເໜືອຈາກ Designers.org
ຄົ້ນພົບຜະລິດຕະພັນ, ບໍລິການ ແລະ ໂອກາດຈາກຄູ່ຮ່ວມໂຄສະນາຂອງພວກເຮົາ.
ສຳຫຼວດເພີ່ມເຕີມ
ການອອກແບບທີ່ກ່ຽວຂ້ອງ
ສຳຫຼວດການອອກແບບທີ່ໄດ້ຮັບລາງວັນເພີ່ມເຕີມຈາກໝວດໝູ່ດຽວກັນ, ຄັດເລືອກຕາມຄຸນນະພາບ.
