Nomad ຮູບເງົາສັ້ນອະນິເມຊັນ by Yetong Xin and Muwen Li is a highly esteemed winner of the very prestigious 2025 A' Design Award ລະດັບເງິນ in ການອອກແບບຮູບເງົາ, ວິດີໂອ ແລະ ແອນິເມຊັ່ນ Competition Category.
ເງິນຮູບເງົາ· 2025
Nomad ຮູບເງົາສັ້ນອະນິເມຊັນ
Client: Reraner
A' Design Award ລະດັບເງິນ Winner in ຮູບເງົາ Category
Verified Award Winner
Verify Award Status for #164631The Design
About Nomad ຮູບເງົາສັ້ນອະນິເມຊັນ
Nomad ແມ່ນຮູບເງົາສັ້ນອະນິເມຊັນແນວວິທະຍາສາດ ກ່ຽວກັບອະນາຄົດຂອງປ່າຝົນອາເມຊອນ. ຮູບເງົາສະແດງໃຫ້ເຫັນເມືອງທີ່ເຄື່ອນທີ່ໄດ້ ເຊິ່ງສາມາດພາຊົນເຜົ່າອາເມຊອນໄປສູ່ພື້ນທີ່ໃໝ່ທີ່ອາໄສຢູ່ໄດ້ ເມື່ອສະຖານທີ່ໃດໜຶ່ງບໍ່ສາມາດຮອງຮັບຊີວິດຂອງມະນຸດໄດ້ອີກຕໍ່ໄປ. ເຄື່ອງຈັກໃນ Nomad ຍັງຄົງໂຄງສ້າງແບບກົນຈັກ ແຕ່ຖືກສ້າງຂຶ້ນສ່ວນໃຫຍ່ຈາກວັດສະດຸທຳມະຊາດແທນທີ່ຈະເປັນໂລຫະ. ແນວທາງທີ່ໄດ້ຮັບແຮງບັນດານໃຈຈາກທຳມະຊາດນີ້ ຫຼີກລ່ຽງຄວາມເຢັນຊາຂອງເຄື່ອງຈັກແບບດັ້ງເດີມ ແລະ ໃຫ້ຄວາມຮູ້ສຶກມີຊີວິດຊີວາແກ່ເມືອງ. ການແຕ້ມຮ່າງ ແລະ ສະຕໍຣີບອດຖືກສ້າງຂຶ້ນກ່ອນ ຕາມດ້ວຍການສ້າງໂມເດວ, ອະນິເມຊັນ, ການເຣັນເດີ ແລະ ການປະກອບພາບ. ການຈັບການເຄື່ອນໄຫວ (Motion capture) ຖືກນຳໃຊ້ສຳລັບຕົວລະຄອນ.
The Recognition
About the A' Design Award ລະດັບເງິນ
Nomad ຮູບເງົາສັ້ນອະນິເມຊັນ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Nomad ຮູບເງົາສັ້ນອະນິເມຊັນ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Nomad ຮູບເງົາສັ້ນອະນິເມຊັນ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- The mechanical design in the video has a unique style: while it retains a mechanical structure, it primarily uses natural materials instead of metal. Through this nature inspired mechanical approach, the design aims to portray a human city that values nature, reflecting a vision for future cities—harmony between humans and the environment. This design breaks away from the coldness of traditional machinery, giving it a sense of vitality that resonates with the audience and enhances their immersive experience.
- Dimensions & Packaging
- 4K Video. Screened on a large display.
- Tags
- animation, nature, scifi, emotion, future
- Production Technology
- First created design sketches and storyboards in Photoshop, then modeled in Blender. Used Cinema4D for scene building, animation, rendering, and simulations, and finally composited everything in After Effects. The character movements were captured using motion capture technology.
- Design Challenge
- The challenge was how to create a worldview that respects nature in the context of a high tech future. Many futuristic films, such as those with cyberpunk aesthetics, often depict highly mechanized cities, which conflict with the message of nature conservation the project aimed to convey. To address this issue, multiple discussions were held, ultimately leading to the adoption of a biomimetic approach, designing a city that embodies advanced technology while coexisting harmoniously with nature.
- Research
- This project originated from MIT Media Lab's City Science Group research on Amazonian tribes, focusing on the Amazon rainforest's decline due to human activity. Collaborating with scholars and urban designers, the team explored the tribes' beliefs, such as shamanism and totems. Their findings suggest that future Amazonian tribes may continue to respect nature and build cities that harmonize with the environment, shaping the film's worldview and production.
- Inspiration
- This scifi animation short was created in 2023, with a focus on environmental protection. By 2024, due to urban expansion, the forest cover in the eastern Amazon had decreased by 31 percent. This inspired the project to reflect on how humans should coexist harmoniously with nature in the future. The concept envisioned a city capable of moving freely; when a location can no longer sustain human activity, it would transport the Amazonian tribes to new habitable areas, achieving a dynamic balance of natural resources.
- Project Duration
- The project started in September 2023 in MIT Media Lab in Boston and finished in January 2024, and was exhibited in Brooklyn Film Festival, D ARCH Film Festival, A plus D museum in Los Angeles, and METAXIS plus PROMPT Festival in Budapest in 2024.
- Operation Flow
- This animation uses a widescreen cinematic aspect ratio, and the music is highly aesthetic. It is best suited for viewing in a completely dark environment, such as a cinema, with a large screen or projector. The audience will experience an immersive and ultimate audiovisual experience.
- Team Members
- Co Author: Muwen Li
Music: Yicheng Zhu
Music: Zuochu Liu
Sound Design: JoNine Liu
Voice: Gabriela Bila Advincula
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