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Liv Dach Rlp ການອອກແບບໂລໂກ້ by Nikolai Janz

Liv Dach Rlp ການອອກແບບໂລໂກ້ by Nikolai Janz is a highly esteemed winner of the very prestigious 2025 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.


ທອງສຳລິດກຣາຟິກ· 2025

Liv Dach Rlp ການອອກແບບໂລໂກ້

by Nikolai Janz

Client: LIV Dach RLP

A' Design Award ລະດັບທອງສຳລິດ Winner in ກຣາຟິກ Category

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The Design

About Liv Dach Rlp ການອອກແບບໂລໂກ້

Liv Dach Rlp ແມ່ນການອອກແບບໂລໂກ້ທີ່ສ້າງຂຶ້ນສຳລັບສະມາຄົມກິນອາຊີບຊ່າງມຸງຫລັງຄາໃນປະເທດເຢຍລະມັນ. ເຄື່ອງໝາຍນີ້ຫລີກລ່ຽງຮູບຊົງຫລັງຄາທີ່ປາກົດຢູ່ໃນໂລໂກ້ຂອງສະມາຄົມ ແລະ ບໍລິສັດຊ່າງມຸງຫລັງຄາສ່ວນຫລາຍ. ຮູບຊົງເລຂາຄະນິດແບບງ່າຍໆຖືກນຳມາປະສົມປະສານກັນເພື່ອສ້າງເປັນສັນຍາລັກທີ່ສະອາດຕາ ແລະ ບໍ່ລ້າສະໄໝ. ໂລໂກ້ນີ້ສາມາດປັບຂະໜາດໄດ້ ແລະ ໃຊ້ໄດ້ດີທັງໃນຮູບແບບໄອຄອນຂະໜາດນ້ອຍ ແລະ ປ້າຍໂຄສະນາຂະໜາດໃຫຍ່. ການອອກແບບນີ້ຊ່ວຍສະໜັບສະໜູນການສື່ສານທີ່ສອດຄ່ອງກັນທັງໃນສື່ດິຈິຕອລ ແລະ ສື່ສິ່ງພິມ. ຄວາມງ່າຍດາຍຂອງສັນຍາລັກເຮັດໃຫ້ສະມາຄົມນີ້ຈື່ຈຳໄດ້ງ່າຍ ແລະ ຮັບຮູ້ໄດ້ງ່າຍ.

The Recognition

About the A' Design Award ລະດັບທອງສຳລິດ

Liv Dach Rlp ການອອກແບບໂລໂກ້ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Liv Dach Rlp ການອອກແບບໂລໂກ້ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Liv Dach Rlp ການອອກແບບໂລໂກ້ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties
This is the logo design for the Guild Association of Roofing Crafts. The goal was to create a timeless and clean logo without using typical roof shapes, which are featured in over 90% of logos for roofing associations and companies.
Dimensions & Packaging
The logo works equally well as a small favicon and on large-scale billboards.
Tags
logo, branding, corporate design, cd, ci
Production Technology
Using and combining simple shapes in Adobe Illustrator.
Design Challenge
The most challenging part was creating a symbol that stands out from other logos in the industry while still gaining acceptance among the members.
Research
First, several interviews were conducted with representatives of the association. Subsequently, the designs of roofing companies from other federal states and guilds were analyzed. The strengths and weaknesses of these designs were evaluated and discussed with the association. Close collaboration with the client was essential to ensure that the result not only looked good but was also fully understood in its entirety.
Inspiration
The design needed to work across all platforms and be scalable. It should remain versatile and effective in both digital and print media, not just today but also in the years and decades to come. The simplicity of the logo makes it easy to remember.
Project Duration
The project started in September 2023 in Hilden, Germany and finished in January 2024.
Operation Flow
The new corporate design ensures consistent communication across all channels and levels, creating a unified brand experience. It's intuitive and adaptable, making it easy to apply in various contexts, from digital to print. The updated visuals improve recognition and engagement by resonating with the target audience. Key elements like typography, color schemes, and imagery are optimized for clarity and impact, resulting in better performance, stronger brand identity, and seamless interaction for all users.

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