Nebu ຮ້ານຄ້າປີກ by Eric Fung is a highly esteemed winner of the very prestigious 2025 A' Design Award ລະດັບທອງສຳລິດ in ການອອກແບບພື້ນທີ່ພາຍໃນ ແລະ ນິທັດສະການ Competition Category.
ທອງສຳລິດພາຍໃນ· 2025
Nebu ຮ້ານຄ້າປີກ
by Eric Fung
Client: Once Design Studio
A' Design Award ລະດັບທອງສຳລິດ Winner in ພາຍໃນ Category
Verified Award Winner
Verify Award Status for #168836The Design
About Nebu ຮ້ານຄ້າປີກ
Nebu ແມ່ນຮ້ານຄ້າປີກໃນຮົງກົງທີ່ຖືກອອກແບບສຳລັບການຂາຍເຂົ້າໜົມແຜ່ນຫິມະ (snowflake crisps). ພື້ນທີ່ມີຂະໜາດ 26 ຕາລາງແມັດ ແລະ ມີຄວາມສູງເພດານ 3 ແມັດ. ໂຕນສີຂາວນຸ້ມ ແລະ ສີຟ້າອ່ອນຊວນໃຫ້ນຶກເຖິງແສງຂອງເຊົ້າລະດູໜາວ. ອຸປະກອນສະແດງສິນຄ້າທີ່ເຮັດຈາກໄມ້ ແລະ ແສງໄຟທີ່ນຸ້ມນວນຊ່ວຍເພີ່ມຄວາມອົບອຸ່ນແບບທຳມະຊາດ. ອາຄຣິລິກຂັດພື້ນຜິວຖືກນຳມາປະສົມປະສານກັບສະແຕນເລດເພື່ອສ້າງພື້ນຜິວທີ່ເຢັນສະບາຍຄືກັບຫິມະ ໂດຍທີ່ອາຄຣິລິກທີ່ໂປ່ງແສງເລັກນ້ອຍເຮັດໃຫ້ເຫັນເນື້ອສຳຜັດຂອງໂລຫະທີ່ຢູ່ດ້ານຫຼັງ. ຜັງພື້ນທີ່ເປີດໂລ່ງຊ່ວຍໃຫ້ເຄື່ອນທີ່ໄດ້ຢ່າງອິດສະຫຼະ ແລະ ພື້ນທີ່ນ້ຳພຸຊັອກໂກແລັດເຮັດໃຫ້ລູກຄ້າສາມາດຊົມການເຄືອບເຂົ້າໜົມແຜ່ນໄດ້.
The Recognition
About the A' Design Award ລະດັບທອງສຳລິດ
Nebu ຮ້ານຄ້າປີກ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບທອງສຳລິດ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຳລັບການອອກແບບທີ່ໂດດເດັ່ນ ເຊິ່ງມີລັກສະນະເດັ່ນດ້ວຍຄວາມຄິດສ້າງສັນ ຄວາມຫຼັກແຫຼມ ແລະ ຄວາມຄົມຄາຍ. ຜູ້ຊະນະລະດັບທອງສຳລິດແມ່ນຜົນງານທີ່ມີທັກສະພຽງພໍ ແລະ ສ້າງສັນຢ່າງໂດດເດັ່ນ ທີ່ຢືນຢັນປະສົບການອັນກວ້າງຂວາງ ຈິນຕະນາການ ແລະ ຄວາມສາມາດຂອງຜູ້ອອກແບບ. Nebu ຮ້ານຄ້າປີກ ຖືກຄາດວ່າຈະເປັນສິ່ງຂອງທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ເປັນມືອາຊີບ ແລະ ມີນະວັດຕະກຳຢ່າງໂດດເດັ່ນ. ການອອກແບບທີ່ຊະນະລະດັບທອງສຳລິດນີ້ນຳໃຊ້ວິທີປະຕິບັດທີ່ດີທີ່ສຸດໃນດ້ານສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ ແລະ ດີເລີດໃນການເອົາໃຈໃສ່ລາຍລະອຽດ. Nebu ຮ້ານຄ້າປີກ ຕອບສະໜອງຄວາມຕ້ອງການຢ່າງດີເລີດ ສຳຜັດຄວາມປາດຖະໜາ ດຶງດູດຄວາມຮູ້ສຶກ ແລະ ກະຕຸ້ນຄວາມຢາກຮູ້ຢາກເຫັນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- As ephemeral as snowflakes, capturing fleeting moments.
In the bustling heart of Hong Kong, the Nebu snowflake crisps store emerges as a serene and beautiful enclave, akin to a gently falling snowflake, Light and Elegant. This is a dreamlike space dedicated to snowflake crisps, serving not just as a retail venue but as an artistic sanctuary where sensory and emotional experiences intertwine. It exemplifies how to transform, The Beauty of the Moment, into an unforgettable shopping experience. - Dimensions & Packaging
- 26sqm with 3m ceiling height
- Production Technology
- We try to make an interesting and fancy material combination in this design. We are thinking how to make a cold with snow touch feeling finishing which we test to combine sanded acrylic and stainless steel together serval times. The reslut is the sanded acrylic giving a snow touch feeling with slight transparent, aloow to project the stainless steel texture at back.
- Design Challenge
- we create and transport the 7 meters lenght of ribbon plastic board for the logo canopy, it is in one whole price.
- Research
- We approaches design by studying brand products while considering customer purchasing behaviors and overall shopping processes. This enables us to capture the psychology of shoppers, optimizing product display locations and the spatial layout to create a more efficient and seamless shopping and sales experience.
- Inspiration
- Soft whites interwoven with pale blues evoke the purest light of a winter morning. Wooden display fixtures paired with gentle lighting emit a natural warmth, creating a stunning contrast with the ethereal snowflake crisps. Customers linger in this space, making it easy for them to recall the brand in the future, thereby enhancing brand recognition.
- Project Duration
- 1 month, Hong Kong
- Operation Flow
- In this open space, customers can freely navigate and choose. The store features a chocolate fountain production area for Snowflake Crisps, drawing customers to observe the creation of chocolate-coated Snowflake Crisps up close. This experience feels like a pilgrimage of aesthetics, enhancing customer engagement and allowing them to savor each moment of the creation process. This not only adds memorable touchpoints to the shopping experience but also encourages customers to spend more time in-store, ultimately leading to purchases. The display of Snowflake Crisps is arranged like art pieces, inviting customers to engage with their sight and taste.
- Team Members
- Eric Fung
- Image Credits
- Laser Angel
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