Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ by Junjie Xu

Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ by Junjie Xu is a highly esteemed winner of the very prestigious 2025 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບເທັກໂນໂລຊີມືຖື, ແອັບພລິເຄຊັ່ນ ແລະ ຊອບແວ Competition Category.

ເຫຼັກມືຖື· 2025

Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ

by Junjie Xu

A' Design Award ລະດັບເຫຼັກ Winner in ມືຖື Category

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The Design

About Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ

Splash ແມ່ນແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມທີ່ຖືກສ້າງຂຶ້ນເພື່ອຊ່ວຍໃຫ້ນັກສຶກສາວິທະຍາໄລໄດ້ພົບປະເພື່ອນໃໝ່ແບບຕົວຕໍ່ຕົວ. ຜູ້ໃຊ້ລົງທະບຽນດ້ວຍເບີໂທລະສັບແລະສາມາດເບິ່ງເຫດການທີ່ຈະມາເຖິງໄດ້ຢູ່ໜ້າຫຼັກ. ພຽງແຄ່ຄລິກດຽວກໍ່ສາມາດເຂົ້າຮ່ວມເຫດການໄດ້ ແລະສາມາດສ້າງການພົບປະໃໝ່ໄດ້ພາຍໃນບໍ່ຈັກວິນາທີ. ການຈັບຄູ່ແມ່ນອີງໃສ່ເວລາ, ສະຖານທີ່ ແລະຄວາມສົນໃຈຮ່ວມກັນ. ການເຊື່ອມຕໍ່ຂັ້ນທີສອງ ແລະການແລກປ່ຽນເບີໂທລະສັບສ່ວນຕົວແບບເປັນຄວາມລັບຊ່ວຍສະໜັບສະໜູນຄວາມໄວ້ວາງໃຈ ແລະຄວາມປອດໄພ. ການແຈ້ງເຕືອນຊ່ວຍກະຕຸ້ນການເຂົ້າຮ່ວມ. Splash ຖືກພັດທະນາຂຶ້ນສຳລັບລະບົບ iOS ແລະ Android ແລະຊ່ວຍລົບລ້າງອຸປະສັກດ້ານຄ່າໃຊ້ຈ່າຍ ແລະເວລາໃນການສ້າງສາຍສຳພັນທາງສັງຄົມພາຍໃນວິທະຍາໄລ.

The Recognition

About the A' Design Award ລະດັບເຫຼັກ

Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Splash ແອັບພລິເຄຊັນເຄືອຂ່າຍສັງຄົມ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Splash is an instant offline social networking app designed for college students to seamlessly meet new friends with one-click matching based on time, location, and preferences. Unlike traditional apps, Splash removes financial and time barriers to socializing, leveraging real-time event creation, smart notifications, and second-degree connections for trust. The design prioritizes speed, spontaneity, and safety, ensuring frictionless interactions that foster real-world friendships.
Dimensions & Packaging: Platform: iOS (Swift), Android (React Native)
Backend: Firebase (Firestore, Authentication), Google Cloud Functions
Event Matching Algorithm: Real-time interest and availability-based pairing
User Authentication: Phone number-based login with OTP verification
Privacy & Safety: End-to-end encryption for phone number exchanges
Data Storage: Cloud-based with GDPR compliance
Package Size: 40MB initial app download
Tags: social networking, campus friendship, offline socializing, real-time event matching, college networking, friend meetup app, spontaneous meetups, Firebase app, community building, event-based networking
Production Technology: Splash was built using Swift for iOS development with a Firebase backend for real-time event matching and authentication. We employed React Native for cross-platform scalability, leveraging Google Cloud Functions for instant event processing. The UI was crafted using Figma, focusing on minimalistic yet engaging interaction flows. Our design methodology followed Lean UX and rapid prototyping, allowing for iterative user testing and agile improvements.
Design Challenge: The biggest challenge was balancing spontaneity with user safety and trust. Unlike traditional networking apps, Splash required instant but meaningful social matching, ensuring low drop-off rates while maintaining a seamless UX. We tackled this by leveraging second-degree connections for social proof, implementing privacy-first phone exchange, and designing a minimal-input event creation process. Rapid iteration and real-world testing allowed us to optimize engagement.
Research: Research Type: Market & UX Research
Objective: Validate the demand for frictionless campus socializing
Methodology: Surveys, interviews, prototype testing
Data Collection: 500-person survey at CMU, 100+ user interviews
Participants: College students (18-24)
Results: High interest in a free, instant social meetup app
Insights: Users prioritize low effort, real-time availability, and social safety
Impact: Splash removes financial/time barriers to forming friendships, making socializing more accessible
Inspiration: Splash was inspired by the struggle of making real-life friends on campus without investing excessive time or money. We saw a gap—students craved spontaneous, effortless social interactions. Drawing from Uber’s instant matching model, we designed Splash to remove the friction in meeting new people. Our research included a 500-person CMU survey and 100+ user interviews, refining our MVP for real-world needs. With fast iterations and data-driven UX, we built a seamless, intuitive experience.
Project Duration: Pittsburgh PA, Sep 2023 - Mar 2024
Operation Flow: Users sign up with their phone number and sync contacts to discover friends. The homepage displays upcoming events, allowing users to join with one click. Event initiators can create meetups in seconds, while AI-powered notifications increase engagement. Users confirm participation by exchanging details and uploading a profile image. Smart reminders ensure attendance. The app fosters real-world connections effortlessly, reducing social friction.
Team Members: Junjie Xu
Image Credits: Junjie Xu