Constructing The Intangible ການແຕ້ມຮູບແບບແນວຄິດ by Yuanying He is a highly esteemed winner of the very prestigious 2026 A' Design Award ລະດັບເຫຼັກ in ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ Competition Category.
ເຫຼັກກຣາຟິກ· 2026
Constructing The Intangible ການແຕ້ມຮູບແບບແນວຄິດ
by Yuanying He
Client: K3ntiv3
A' Design Award ລະດັບເຫຼັກ Winner in ກຣາຟິກ Category
Verified Award Winner
Verify Award Status for #181673The Design
About Constructing The Intangible ການແຕ້ມຮູບແບບແນວຄິດ
ການກໍ່ສ້າງສິ່ງທີ່ບໍ່ສາມາດສຳຜັດໄດ້ ສຳຫຼວດຄວາມຊົງຈຳໃນຖານະຂະບວນການກໍ່ສ້າງຄືນໃໝ່ ແທນທີ່ຈະເປັນການເກັບຮັກສາ. ໄດ້ຮັບແຮງບັນດານໃຈຈາກກິ່ນຫອມທີ່ບໍ່ຍືນຍົງຂອງດອກໝາກໂປມໃນໄວເດັກ, ຜົນງານນີ້ໄດ້ນຳໃຊ້ອົງປະກອບທາງສະຖາປັດຕະຍະກຳ ເຊັ່ນ: ປັ້ນຈັ່ນ, ຕາໜ່າງ ແລະ ຂັ້ນໄດທີ່ບໍ່ຕັ້ງແຖວກັນ ເພື່ອເຮັດໃຫ້ໂຄງສ້າງຂອງການລະນຶກເຫັນເປັນພາບ. ຄວາມຊົງຈຳຖືກນຳສະເໜີໃນຖານະການກະທຳທີ່ຫ້າວຫັນຂອງການປະກອບເສດສ່ວນຂອງອະດີດ ເພື່ອກໍ່ສ້າງຕົວຕົນໃນປັດຈຸບັນ. ຜ່ານພາສາທາງໂຄງສ້າງທີ່ສະຫງົບງຽບ, ຜົນງານນີ້ໄດ້ປ່ຽນປະສົບການທາງປະສາດສຳຜັດທີ່ບໍ່ສາມາດສຳຜັດໄດ້ ໃຫ້ກາຍເປັນຮູບແບບທາງພື້ນທີ່ທີ່ສາມາດເຫັນໄດ້.
The Recognition
About the A' Design Award ລະດັບເຫຼັກ
Constructing The Intangible ການແຕ້ມຮູບແບບແນວຄິດ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເຫຼັກ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສຳລັບການອອກແບບທີ່ດີ ທີ່ຕອບສະໜອງຄວາມຕ້ອງການທາງວິຊາຊີບ ແລະ ອຸດສາຫະກຳທີ່ຄາດຫວັງຈາກຜົນງານທີ່ອອກແບບມາຢ່າງດີ. ຜູ້ຊະນະລະດັບເຫຼັກສະແດງເຖິງທັກສະອັນຍິ່ງໃຫຍ່ ຄວາມຊຳນານສະເພາະສູງ ຄວາມເຂົ້າໃຈຂອງຜູ້ຊ່ຽວຊານ ແລະ ຄວາມສາມາດໃນການສ້າງສັນຂອງຜູ້ສ້າງ. Constructing The Intangible ການແຕ້ມຮູບແບບແນວຄິດ ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ໄດ້ຮັບການຍົກຍ້ອງສູງ ໜ້າຊົມເຊີຍ ແລະ ເປັນທີ່ຮັກແພງ ທີ່ໃຊ້ງານໄດ້ຈິງ ແລະ ມີນະວັດຕະກຳ. ການອອກແບບທີ່ຊະນະລະດັບເຫຼັກນີ້ລວມວິທີປະຕິບັດທີ່ດີທີ່ສຸດຂອງອຸດສາຫະກຳ ແລະ ມີຄຸນລັກສະນະທາງເຕັກນິກທີ່ມີຄວາມສາມາດ ເຊື່ອມໂຍງກັບຄວາມຮູ້ ແລະ ພອນສະຫວັນ. Constructing The Intangible ການແຕ້ມຮູບແບບແນວຄິດ ໄດ້ຮັບການເຄົາລົບສຳລັບຄວາມລະອຽດຮອບຄອບ ແລະ ຖືກອອກແບບເພື່ອປັບປຸງຄຸນນະພາບຊີວິດ ຊ່ວຍເຮັດໃຫ້ໂລກເປັນບ່ອນທີ່ດີຂຶ້ນ.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Constructing the Intangible explores the architecture of memory. This artwork examines how sensory fragments, specifically the ephemeral scent of the past, are reorganized. Memory is presented not as static preservation, but as an active secondary rendering shaped by narrative coherence. Utilizing a structural language bridging nature and architecture, the design transforms intangible sensory experiences into visible forms. Past fragments serve as scaffolding to support selfhood.
- Dimensions & Packaging
- High-resolution digital artwork.
Dimensions: 3600 x 3600 pixels.
Color space: RGB.
Format: Digital illustration suitable for print and screen display. - Tags
- memory reconstruction, olfactory memory, architectural metaphor, narrative identity, secondary construction, spatial abstraction, sensory memory, autobiographical memory
- Production Technology
- The artwork was created using digital illustration techniques. A structured grid-based composition system was applied to organize spatial elements. Layered vector and raster rendering methods were combined to achieve depth and architectural precision. The visual system references drafting language and construction schematics to reinforce the conceptual framework.
- Design Challenge
- The primary challenge was translating an invisible and ephemeral sensory experience into a coherent spatial structure. The work avoids literal representation of scent and instead constructs a layered architectural system to express memory reconstruction. Balancing structural precision with emotional ambiguity required careful control of composition, grid systems, and visual hierarchy.
- Research
- This project explores autobiographical memory reconstruction through visual metaphor. Drawing from narrative identity theory and cognitive psychology, it investigates how memory is not a fixed recording but an active reconstruction shaped by perception and storytelling. Olfactory memory, particularly childhood scent associations, serves as an anchoring mechanism to translate intangible sensory recall into spatial and architectural language.
- Inspiration
- The inspiration originated from a simple observation: describing a dream after waking is already an act of secondary representation and reconstruction. The cool scent of pomelo blossoms from childhood serves as a sensory anchor. This fleeting memory is deconstructed into an orderly “construction site”. Cranes, grids, and misaligned staircases symbolize the subtle imperfections and ongoing rebuilding inherent in human recollection.
- Project Duration
- The project was conceptualized and completed in February 2026 in Shenzhen, China.
- Operation Flow
- The viewer engages with the artwork through visual navigation. Misaligned staircases, cranes, and grid structures guide the eye toward a central focal point, mirroring the cognitive process of memory reconstruction. The interaction is interpretive rather than functional, inviting reflection rather than instruction.
- Patents
- This project is an original conceptual artwork created by the artist. It is not associated with any registered patents or trademarks. All intellectual property rights belong solely to the artist.
- Image Credits
- All visual elements, illustrations, and conceptual content in this project are original works created solely by the artist. No third-party materials, stock images, templates, or external visual assets were used in the creation of this work.
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