Aistaland GT7 ລົດຄູເປແບບ Shooting Brake by Huawang Automotive Technology Guangzhou Co., Ltd. is a highly esteemed winner of the very prestigious 2026 A' Design Award ລະດັບແພລັດຕິນັມ in ການອອກແບບລົດຍົນ ແລະ ຍານພາຫະນະທາງບົກ Competition Category.
ແພລັດຕິນັມລົດຍົນ· 2026
Aistaland GT7 ລົດຄູເປແບບ Shooting Brake
by Huawang Automotive Technology Guangzhou Co., Ltd.
Client: Huawang Automotive Technology (Guangzhou) Co., Ltd.
A' Design Award ລະດັບແພລັດຕິນັມ Winner in ລົດຍົນ Category
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The Design
About Aistaland GT7 ລົດຄູເປແບບ Shooting Brake
Aistaland GT7 ແມ່ນລົດຄູເປແບບ shooting brake ທີ່ປະສົມປະສານຮູບຊົງອຸດສາຫະກຳທີ່ສົມເຫດສົມຜົນເຂົ້າກັບເຕັກໂນໂລຊີການຂັບຂີ່ອັດຕະໂນມັດລະດັບ L3. ແຖບແສງສີຟ້າທີ່ຕໍ່ເນື່ອງສະແດງສະຖານະຂອງລົດຈາກທຸກມຸມ, ເຮັດໃຫ້ຜູ້ໃຊ້ຖະໜົນຄົນອື່ນສາມາດເຫັນສະຖານະການຂັບຂີ່ອັດສະລິຍະໄດ້. ຝາກະໂປງຄວາມປອດໄພແບບແອັກທີບປົກປ້ອງຄົນຍ່າງຜ່ານກົນໄກການຍົກຕົວແບບປັບຕົວໄດ້. ຈໍສະແດງຜົນເທິງກະຈົກໜ້າແບບຄວາມເປັນຈິງເສີມ (Augmented Reality Head-Up Display) ຂະໜາດ 88 ນິ້ວ ຖືກລວມເຂົ້າໃນຄວາມໂຄ້ງຂອງແຜງໜ້າປັດ, ຮັກສາຂໍ້ມູນສຳຄັນໃຫ້ຢູ່ໃນແນວສາຍຕາດ້ານໜ້າ. ເຊັນເຊີ LiDAR ແລະກ້ອງຖ່າຍຮູບ DTOF ສ້າງແບບຈຳລອງສາມມິຕິຂອງສະພາບແວດລ້ອມອ້ອມຂ້າງ.
The Recognition
About the A' Design Award ລະດັບແພລັດຕິນັມ
Aistaland GT7 ລົດຄູເປແບບ Shooting Brake ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບແພລັດຕິນັມ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງສຸດສຳລັບການອອກແບບທີ່ພິເສດແທ້ ສະຫງ່າງາມ ແລະ ຍິ່ງໃຫຍ່. ຜູ້ຊະນະລະດັບແພລັດຕິນັມແມ່ນສິ່ງມະຫັດສະຈັນແຫ່ງການສ້າງສັນ ເປັນຫຼັກຖານຂອງຂີດຈຳກັດແຫ່ງຄວາມຄິດສ້າງສັນທາງປັນຍາ ແລະ ສະແດງເຖິງຄວາມເປັນມືອາຊີບ ແລະ ພອນສະຫວັນທີ່ບໍ່ມີໃຜທຽບໄດ້ຂອງຜູ້ອອກແບບ. ການອອກແບບເຫຼົ່ານີ້ຖືກຄາດວ່າຈະເປັນຜົນງານທີ່ມີຊື່ສຽງທີ່ສຸດ ທີ່ກຳນົດຄວາມງາມຂອງຍຸກສະໄໝ ປະກອບສ່ວນຕໍ່ຄວາມຢູ່ດີກິນດີຂອງສັງຄົມ ແລະ ຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Aistaland GT7 ລົດຄູເປແບບ Shooting Brake ສະແດງເຖິງຄວາມເປັນເລີດທີ່ເໜືອລະດັບ ແລະ ເຮັດໃຫ້ໂລກດີຂຶ້ນດ້ວຍຄຸນລັກສະນະທີ່ເປັນປະໂຫຍດ. Aistaland GT7 ລົດຄູເປແບບ Shooting Brake ແມ່ນຜົນງານທີ່ຊະນະ A' Design Award ລະດັບແພລັດຕິນັມ ທີ່ກະຕຸ້ນຄວາມປາດຖະໜາ ໃຫ້ແຮງບັນດານໃຈ ເຮັດໃຫ້ມີຄວາມສຸກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມສຸກອັນຍິ່ງໃຫຍ່.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- Aistaland GT7 integrates rational industrial aesthetics with L3-level autonomous technology. Its continuous Intelligent Driving Blue Light system communicates vehicle status with 360 degree clarity, fostering trust in public-road environments. Innovations such as the active safety hood, 88-inch AR-HUD structural integration, Huawei DLP 3.0 projection, and co-developed dynamic tweeter diffuser redefine human-machine interaction, merging safety, structure and emotion into a unified, systematic design.
- Dimensions & Packaging
- Vehicle type: Intelligent shooting brake coupe.
Display system: 88-inch AR-HUD integrated with dashboard.
Autonomous level: L3 intelligent driving with dedicated steering-wheel control interface.
Perception system: LiDAR + DTOF camera fusion for 3D environmental modeling.
Lighting: Continuous Intelligent Driving Blue Light, segmented diffuse-reflection rear lighting.
Safety: Active pedestrian protection hood with adaptive lift mechanism. - Tags
- Intelligent driving, L3 autonomous vehicle, AR-HUD integration, Active safety hood, Human-machine interaction, Rational industrial design, Systematic narrative design, Huawei DLP 3.0, Shooting brake coupe
- Production Technology
- The Aistaland GT7 integrates L3 autonomous architecture with LiDAR and DTOF cameras for high-precision 3D perception modeling. The active hood employs intelligent collision discrimination algorithms and adaptive lifting mechanisms. The 88-inch AR-HUD is structurally synchronized with dashboard curvature and projection geometry. The segmented diffuse-reflection rear light utilizes a Geneva-pattern aluminum panel. Huawei DLP 3.0 enables full-color projection, while the dynamic tweeter diffuser incorporates precision motorized articulation.
- Design Challenge
- The principal challenge was reconciling advanced autonomous systems with a restrained, rational aesthetic language. Balancing regulatory safety requirements, pedestrian protection laws, and complex sensor integration within a pure shooting brake form required precise structural coordination. Another challenge lay in visualizing invisible intelligent states without visual excess. Through systemic integration and interdisciplinary collaboration, technology was internalized into form, achieving clarity, safety, and emotional resonance simultaneously.
- Research
- Type of Research: Applied design and engineering research. Research Objectives: To enhance cognitive safety and emotional trust in L3 human-machine co-driving. Methodology: Systematic narrative design integrating form, interaction, and technology. Data Collection and Research Tools Used: Ergonomic testing, perception modeling, simulation of traffic scenarios. Participants or Experiments: Drivers in simulated and real-road evaluations. Results: Reduced cognitive load and improved trust perception. Insights and Impacts: Demonstrated that visible intelligent states enhance safety acceptance, influencing future autonomous vehicle design strategies.
- Inspiration
- The project was inspired by the need to transform intelligent driving from an abstract system into a perceptible, trustworthy presence. Guided by the principle “form follows function,” we explored how rational aesthetics could internalize safety and technology within structural order. Research into cognitive safety, human-machine co-driving, and holistic mobility experiences motivated a design that balances restraint, clarity, and emotional warmth in advanced mobility.
- Project Duration
- The project commenced in 2025 in China as a collaborative development between AISTALAND and Huawei. It involved interdisciplinary teams spanning industrial design, intelligent driving engineering, human-machine interaction, and acoustic system development, culminating in a fully integrated prototype ready for public exhibition and media presentation.
- Operation Flow
- The AISTALAND GT7 communicates its intelligent state through a continuous blue light visible from all angles. Drivers access L3 functions via a distinct tactile control zone on the steering wheel. Critical information is projected within the forward line of sight through the integrated AR-HUD, minimizing distraction. The dynamic tweeter responds with subtle nodding and rotating movements, creating emotional interaction. Together, lighting, projection, and motion establish intuitive, trustworthy co-driving.
- Team Members
- Li Peizhen
Tan Chufan
Yang Hao
Li Xuan
Wang Fengming
Cai Xijiang
Shen Peng
Ji Xiaoqing
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