Taste Connnection X ກະເປົາອະເນກປະສົງ by Chinhua Huang and Chad Fan

Taste Connnection X ກະເປົາອະເນກປະສົງ by Chinhua Huang and Chad Fan is a highly esteemed winner of the very prestigious 2020 A' Design Award ລະດັບເງິນ in ການອອກແບບອຸປະກອນເສີມແຟຊັ່ນ ແລະ ການເດີນທາງ Competition Category.

ເງິນອຸປະກອນເສີມ· 2020

Taste Connnection X ກະເປົາອະເນກປະສົງ

by Chinhua Huang and Chad Fan

Client: TAGather Goods Co., Ltd

A' Design Award ລະດັບເງິນ Winner in ອຸປະກອນເສີມ Category

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The Design

About Taste Connnection X ກະເປົາອະເນກປະສົງ

Taste Connection X ແມ່ນກະເປົາອະເນກປະສົງທີ່ສາມາດໃຊ້ເປັນກະເປົາເປ້, ກະເປົາສະພາຍ ຫຼື ຮູບແບບກະເປົາເດີນທາງແບບເປີດໄດ້. ກະເປົານີ້ຜະລິດຈາກ PVC ກັນນ້ຳ ທີ່ພິມລວດລາຍ ຊຶ່ງຜະສົມຜະສານໂລໂກ້ຂອງຍີ່ຫໍ້ຊານົມໄຂ່ມຸກ (bubble tea) ຍອດນິຍົມຈາກໄຕ້ຫວັນ. ແຕ່ລະຊິ້ນຖືກຕັດແບບສຸ່ມຈາກມ້ວນທີ່ປົກຄຸມດ້ວຍລວດລາຍເສັ້ນສີສັນ, ດັ່ງນັ້ນຈຶ່ງບໍ່ມີກະເປົາສອງໃບໃດທີ່ມີການປະສົມສີແບບດຽວກັນ. ຮູບຊົງຖືກສ້າງຂຶ້ນໂດຍການພັບ, ໂດຍບໍ່ມີການຕັດເພີ່ມເຕີມ, ແລະ ສາຍຝ້າຍທີ່ປັບໄດ້ພ້ອມກັບການພິມທີ່ອອກແບບສະເພາະ ຊ່ວຍກຳນົດແຕ່ລະຮູບແບບ. ການອອກແບບນີ້ຍັງໃຊ້ເປັນຂອງທີ່ລະລຶກຂອງທັດສະນີຍະພາບຕາມທ້ອງຖະໜົນຂອງໄທເປໄດ້ອີກດ້ວຍ.

The Recognition

About the A' Design Award ລະດັບເງິນ

Taste Connnection X ກະເປົາອະເນກປະສົງ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. Taste Connnection X ກະເປົາອະເນກປະສົງ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. Taste Connnection X ກະເປົາອະເນກປະສົງ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: With brand motto of making bag as "portable urban impression from Taiwan", the pattern on the water proof PVC material has blended the most popular bubble tea brand logos from Taiwan.

Each bag is made of fabric randomly cut from the roll filled up with colorful stripes, not a single bag would have identical color way to others. With no additional cut, the design is giving the shape by folding into different forms, whereby each respective function is well defined.
Dimensions & Packaging: Backpack mode: W36cm x H38cm (can fit A4 documents, 13"~15" laptop)
messenger bag mode: W36cm x H24cm
Fully open luggage mode: W 36cmx H92cm
Tags: backpack, messenger bag, waterproof bag, travel bag, color fashion
Production Technology: We use waterproof PVC(high quality synthetic leather) as material which passed SGS exam.

The cotton strap is custom-made with our design print. With adjustable strap, the bag can be turn into different forms.
Design Challenge: In order to ensure no two bags have identical print composition but still stylish, we have to carefully choose the area to be shaped into 3-D form.
Research: Our core brand value is to discover all the high potential daily materials and turn them into valuable design goods. Starting from Taipei, for the long run, we plan to work with cities from all over the world whereby each city images and locally unique materials can be discerned and applied, therefore cultural economies can be cultivated.
Inspiration: The bubble tea drinks started from Taiwan and now have been well-received globally. Taipei street scene is largely made up of colorful signs and waterproof canopy. Combined with these two signature elements from Taiwanese daily surroundings, the design is not only a stylish bag but also a souvenir best presents where it comes from.
Project Duration: N/A
Operation Flow: N/A
Team Members: Brand Director: Chinhua(Andrew) Huang
Designer: Chad Fan
Image Credits: Photographer: An Chen
Video: Chun-Yu Chen