ຜົນງານ ODTU Sanat 20 ການອອກແບບຕົວຕົນຂອງສາຍຕາ ໂດຍ Kenarkose Creative ເປັນຜູ້ຊະນະທີ່ໄດ້ຮັບຄວາມນັບຖືສູງຂອງລາງວັນ 2020 A' Design Award ລະດັບເງິນ ອັນຊົງກຽດໃນໝວດການແຂ່ງຂັນ ການອອກແບບກຣາຟິກ, ພາບປະກອບ ແລະ ການສື່ສານດ້ວຍພາບ.
ເງິນກຣາຟິກ· 2020
ODTU Sanat 20 ການອອກແບບຕົວຕົນຂອງສາຍຕາ
ລູກຄ້າ: Middle East Technical University
ຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ໃນໝວດ ກຣາຟິກ
ຜູ້ຊະນະລາງວັນທີ່ຢັ້ງຢືນແລ້ວ
ຢັ້ງຢືນສະຖານະລາງວັນສຳລັບ #97941ການອອກແບບ
ກ່ຽວກັບ ODTU Sanat 20 ການອອກແບບຕົວຕົນຂອງສາຍຕາ
ສຳ ລັບປີທີ 20 ຂອງ ODTU Sanat, ເຊິ່ງເປັນງານມະຫະ ກຳ ສິລະປະທີ່ຈັດຂື້ນປະ ຈຳ ປີໂດຍວິທະຍາໄລເຕັກນິກຕາເວັນອອກກາງ, ການຮ້ອງຂໍແມ່ນເພື່ອສ້າງພາສາສາຍຕາເພື່ອສະແດງໃຫ້ເຫັນຜົນສະທ້ອນຂອງ 20 ປີຂອງງານບຸນດັ່ງກ່າວ. ຕາມການຮຽກຮ້ອງ, ປີທີ 20 ຂອງງານບຸນໄດ້ຖືກເນັ້ນ ໜັກ ໂດຍການເຂົ້າເບິ່ງມັນຄ້າຍຄືສິ້ນຂອງສິນລະປະທີ່ປົກຄຸມເພື່ອຈະຖືກເປີດເຜີຍ. ເງົາຂອງຊັ້ນສີດຽວກັນທີ່ປະກອບເປັນຕົວເລກ 2, ແລະ 0 ສ້າງພາບລວງຕາ 3D. ພາບລວງຕານີ້ເຮັດໃຫ້ຄວາມຮູ້ສຶກສະບາຍໃຈແລະຕົວເລກເບິ່ງຄືວ່າພວກມັນລະລາຍລົງສູ່ພື້ນຫລັງ. ການເລືອກສີທີ່ສົດໃສສ້າງຄວາມກົງກັນຂ້າມທີ່ອ່ອນໂຍນກັບຄວາມງຽບສະຫງົບຂອງຄື້ນ 20.
ການຮັບຮູ້
ກ່ຽວກັບ A' Design Award ລະດັບເງິນ
ODTU Sanat 20 ການອອກແບບຕົວຕົນຂອງສາຍຕາ ແມ່ນຜູ້ຊະນະ A' Design Award ລະດັບເງິນ ເຊິ່ງເປັນການຍອມຮັບທີ່ມີກຽດສູງເປັນພິເສດສຳລັບການອອກແບບຊັ້ນສູງ ທີ່ງົດງາມ ແລະ ປະທັບໃຈ. ຜູ້ຊະນະລະດັບເງິນແມ່ນຜົນງານທີ່ເຈີດຈ້າ ແລະ ສ້າງສັນຫຼາຍ ທີ່ສະແດງເຖິງຄວາມຊຳນານ ພອນສະຫວັນ ແລະ ຄວາມຄົມຄາຍຂອງຜູ້ອອກແບບ. ODTU Sanat 20 ການອອກແບບຕົວຕົນຂອງສາຍຕາ ຖືກຄາດວ່າຈະເປັນຜົນງານແບບຢ່າງ ທີ່ເປັນມືອາຊີບຢ່າງຍິ່ງ ແລະ ມີນະວັດຕະກຳທີ່ເລິກເຊິ່ງ. ການອອກແບບທີ່ຊະນະລະດັບເງິນນີ້ແມ່ນການປະດິດທີ່ໂດດເດັ່ນ ແລະ ໄດ້ຮັບການຍົກຍ້ອງ ທີ່ປະກອບສ່ວນຂະຫຍາຍຂອບເຂດຂອງສິລະປະ ວິທະຍາສາດ ການອອກແບບ ແລະ ເຕັກໂນໂລຊີ. ODTU Sanat 20 ການອອກແບບຕົວຕົນຂອງສາຍຕາ ເປັນຜົນງານທີ່ຫຼາຍຄົນອິດສາ ປຸກຄວາມປາດຖະໜາ ນຳຄວາມຮູ້ສຶກທາງບວກ ແລະ ກໍ່ໃຫ້ເກີດຄວາມອັດສະຈັນໃຈ.
ເບື້ອງຫຼັງການອອກແບບ
ຊຸດຂ່າວ
ຂໍ້ມູນ, ສະມາຊິກທີມ ແລະ ລາຍລະອຽດທາງເຕັກນິກທີ່ສະໜອງໂດຍນັກອອກແບບ.
- ຄຸນສົມບັດພິເສດ
- As per the request from the institution, the 20th year of the festival was emphasized by approaching it like a covered art piece to be unveiled. Shadows of the same colored layers that form the numbers 2, and 0 created a 3D illusion. This illusion gives the feeling of relief and the numbers look like they melted into the background. The vivid color choice creates a subtle contrast with the tranquility of the wavy 20. The visual identity was adopted to many printed and digital media in various sizes.
- ຂະໜາດ ແລະ ບັນຈຸພັນ
- The smallest printed material was the event program brochure with the dimensions of an A6 sized paper. The biggest printed materials were the banners hanged outside the Metu Culture and Convention Center with the dimensions of 5m x 8m.
- ແທັກ
- Visual Identity, Visual Communication, Graphic Design, Branding
- ເຕັກໂນໂລຊີການຜະລິດ
- As in each year of the festival, the visual identity was supposed to be mostly projected through printed materials. The design idea for the 20th year required the sense of depth and this depth was achieved by the careful use of shadows in between the same colored layers to give the sense of a relief surface.
- ສິ່ງທ້າທາຍດ້ານການອອກແບບ
- Odtu Sanat administrative committee is a crowded team consisting of members with various design and fine arts backgrounds. The creative challenge was to come up with a design idea that could bring together the challenging opinions of the committee into a single system. In addition, visibility, legibility, noticeability were the most important challenges since there were many printed and digital materials to be designed and produced.
- ການຄົ້ນຄວ້າ
- This was the fourth consecutive year of the team designing the visual identity system for Odtu Sanat. Also, being graduated from Odtu the whole design team is quite familiar with the university values and its identity. Therefore, the research phase for this project was done both consciously during the design process but it was also supported subconsciously by the knowledge came from the familiarity with the institution.
- ແຮງບັນດານໃຈ
- Odtu Sanat is an annually held art festival by one of the most successful state universities of Turkey, Middle East Technical University. The festival is centered around an exhibition under the established theme of the year and is supported by various events that last about a month. For the 20th year of the festival, the request from the institution was to build a visual language to highlight the consequent 20 years of the festival.
- ໄລຍະເວລາໂຄງການ
- The project started in October 2018 in Ankara and finished in March 2019.
- ຂັ້ນຕອນການດຳເນີນງານ
- Metu campus is the biggest green area in Ankara thanks to its large forest that accompanies its own natural habitat. The whole campus was once a vast arid land and is the outcome of the Metu Afforestation Project. The biggest challenge was to be easily recognized in this green campus. In order to immediately grab the attention of the audience, a distinctive vibrant coral color was selected that stands out among the shades of green.
- ສະມາຊິກທີມ
- Merve Okcu
Gizem Akdag
Haktan Aksu
Pelin Bilgin - ເຄຣດິດຮູບພາບ
- All visual materials were designed and produced by Kenarkose Creative.
ໂຄສະນາ
ສຳຫຼວດນອກເໜືອຈາກ Designers.org
ຄົ້ນພົບຜະລິດຕະພັນ, ບໍລິການ ແລະ ໂອກາດຈາກຄູ່ຮ່ວມໂຄສະນາຂອງພວກເຮົາ.
ສຳຫຼວດເພີ່ມເຕີມ
ການອອກແບບທີ່ກ່ຽວຂ້ອງ
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