Blueocean Svetainė by Sixty Two is a highly esteemed winner of the very prestigious 2021 Bronzinis apdovanojimas A' Design Award in Svetainių ir interneto dizainas Competition Category.

BronzinisInternetas· 2021

Blueocean Svetainė

by Sixty Two

Client: Blueocean

Bronzinis apdovanojimas A' Design Award Winner in Internetas Category

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Verified Award Winner

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Colors

The Design

About Blueocean Svetainė

Blueocean yra adaptyvi svetainė, suteikianti prekės ženklų savininkams ir rinkodaros specialistams prieinamą prieigą prie rinkos duomenų. Platforma siūlo prekės ženklo asmenybės vertinimus, turinio patikras, konkurentų lyginamosios analizės rezultatus ir praktiškus pasiūlymus. Aiškus duomenų vizualizavimas didelius rinkos informacijos kiekius paverčia įžvalgomis, padedančiomis kurti verslo strategiją. Trumpas nemokamas vertinimas nukreipia vartotojus prie pilno vertinimo, taip išlaikant procesą paprastą. Švarus ir profesionalus išdėstymas veikia nešiojamuosiuose kompiuteriuose, planšetėse ir išmaniuosiuose telefonuose.

The Recognition

About the Bronzinis apdovanojimas A' Design Award

Blueocean Svetainė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Blueocean Svetainė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Blueocean Svetainė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: Blueocean's goal is to provide affordable access to market data to allow brand owners & marketers proactively build a solid business strategy, with features ranging from brand personality assessments, content checks, competitor benchmark analysis and actionable suggestions. Seamless visualization & easy experience is a key factor for brand owners & marketers to be able to understand millions of market data and get insights to help them strategize and stay ahead of competitors.
Dimensions & Packaging: Responsive Website
Tags: Blueocean, Website, UI, UX, IA, Marketing, Data, Brand, Design
Production Technology: Responsive Web
Design Challenge: The design challenges for this project included (1) creating a user friendly flow to allow users to get their brand assessment, and (2) creating complex visualizations of their brand identity that are easy to understand.
Research: No formal usability research was done during the design process, though all designs were validated through pilot tests with a number of business users.
Inspiration: Blueocean came to us with an existing offline business model. They sought our help to reduce and minimize human personnel needs by taking their services online so that they are able to expand their client base while still providing the best degree of their services.
Project Duration: The project started in October 2019 and finished in December 2019. The team members were based in Jakarta, Indonesia.
Operation Flow: Users can access the website via a laptop computer, tablet or smartphone. The design streamlines the process of getting their brand assessment by allowing users to access the short / free version that leads to the full assessment. The design of the platform is purposely clean, energetic but also professional to cater to business users.
Team Members: Angelina Tanoto
Adiatma Bani
Vilia Ingriany
Image Credits: Sixty Two
Blueocean