Music of the Skalne Podhale Region Muzikos vadovėlis by Aleksandra Toborowicz

Music of the Skalne Podhale Region Muzikos vadovėlis by Aleksandra Toborowicz is a highly esteemed winner of the very prestigious 2021 Bronzinis apdovanojimas A' Design Award in Spausdintinės ir publikuojamos medijos dizainas Competition Category.

BronzinisSpauda· 2021

Music of the Skalne Podhale Region Muzikos vadovėlis

by Aleksandra Toborowicz

Client: Polskie Wydawnictwo Muzyczne

Bronzinis apdovanojimas A' Design Award Winner in Spauda Category

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Colors

The Design

About Music of the Skalne Podhale Region Muzikos vadovėlis

Skalnų Podhalės regiono muzika yra vadovėlis, skirtas mokytis aukštakalnių muzikos. Trijų tomų komplektas apima teoriją, pirštų notaciją ir muzikinę notaciją, jį papildo įrašai. Kiekvienas tomas atsiverčia plokščiai, tai leidžia patogiai naudotis juo atliekant muziką. Viršelio grafika sujungia kalnų horizontą su garso įrašo vaizdu muzikos redagavimo programoje ir sudaro veidrodinį atspindį, primenantį atspindžius kalnų ežeruose. Pavadinimai ir grafika atspausdinti šilkografijos būdu ant neapdorotos drobės su raudonais siūlais, tai nuoroda į tradicinius aukštakalnių kostiumus.

The Recognition

About the Bronzinis apdovanojimas A' Design Award

Music of the Skalne Podhale Region Muzikos vadovėlis laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Music of the Skalne Podhale Region Muzikos vadovėlis bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Music of the Skalne Podhale Region Muzikos vadovėlis puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The textbook prepared by Krzysztof Trebunia-Tutka is the first such comprehensive publication in Poland devoted to highlander music. They consist of 3 volumes: "A handful of theories" (the most substantively and visually diverse), "Finger notation" and "Music notation" as well as recordings with which people who want to learn the secrets of highlander music should become familiar with.

The graphics on the covers refer to the mountain horizon view and sound recording (recording the soundtrack in a music editing program). It is also an optical illusion of a reflection in the water (a reference to mountain lakes in which mountains "look at each other"), as well as a reflection of the notes: note and finger, which represent the same content in two different forms. Horizontal typography completes the division of the reflection and strengthens the game of associations.
The cover image is vivid, expressive. Strongly contrasting combination of intense green and deep black emphasizes the emotionality and energy of highlander music.
In volumes 2 and 3, color inversion was used, in volume 1 (theoretical), the form of a sketch / drawing / outline was used - in order to distinguish it from the materials for the practical learning of the game. Such a procedure makes it possible to refer indirectly to the outline of the theory.
Dimensions & Packaging: Format: 23,5 cm x 30,5 cm;
Number of pages: vol. 1: 88, vol. 2: 344, vol. 3: 300;
Cover: 73250 Brillance canvas, silkscreen;
End paper: Antalis PopSet Ultra Red 120 g/m2;
Inside paper: Alto Naturel vol. 1,5, 100 g/m2;
Inside print: vol. 1: offset 5+5 (186 U Pantone + CMYK), vol. 2: offset 2+2 (black + Pantone 583 U), vol. 3: offset 2+2 (black + Pantone 583 U);
Circulation: 1000;
sewn-glued binding;
red threads;
red elastic-belly band
Tags: music, tradition, mountains, music processing program, highlander, tatra, notes, music notes,
Production Technology: The title and graphics printed on covers are in the silk-screen technology.

The elastic belly band around the three-volume release evokes associations with a vertical line ("scale" - marker) in an audio processing program. Red color accents: threads, end paper and elastic contrast with the green and black of the covers, they are an additional portion of energy.

The use of raw linen with a strong weave and red threads is a reference to traditional highlander costumes.
Design Challenge: The publication is a specific anthology of the most important and beautiful highlander melodies and songs, often forgotten or rarely performed.
Inspiration: The aim of the graphic design was to translate the foundations of highlander traditions into modern design ideas.
The project priority was to show the "spirit of Polish mountains" and the energy of highlander music. The concept is a story intertwined from several threads that overlap and harmonize with the content on different levels.
Conditions: traditional Polish highlander (Tatra) music, energy, mountains’ landscape, music processing program.
Project Duration: 2019–2021; Kraków; Poland
Operation Flow: The publication is opened "flat", which ensures the comfort of using individual volumes while performing music.
Team Members: Aleksandra Toborowicz
Image Credits: Aleksandra Toborowicz – photos