Save Calendar Kalendoriaus iliustracija by Mengjia Li is a highly esteemed winner of the very prestigious 2021 Sidabrinis apdovanojimas A' Design Award in Grafikos, iliustracijų ir vizualinės komunikacijos dizainas Competition Category.
SidabrinisGrafika· 2021
Save Calendar Kalendoriaus iliustracija
by Mengjia Li
Client: Northeastern University
Sidabrinis apdovanojimas A' Design Award Winner in Grafika Category
Verified Award Winner
Verify Award Status for #119152The Design
About Save Calendar Kalendoriaus iliustracija
„Save Calendar" – tai iliustracijų serija, sukurta kalendoriui maisto taupymo tema. Iliustracijose vaizduojamas ūkio laukas per keturis metų laikus – pavasarį, vasarą, rudenį ir žiemą. Spalvos keičiasi kartu su kiekvienu sezonu, todėl keturis laikotarpius lengva atskirti. Simetriška kinų stiliaus kompozicija suteikia vaizdams modernią išvaizdą. Mėnesio ir sezono informacija pateikiama kiekvieno lapo viršuje. Piešiniai sukurti naudojant kompiuterinę programinę įrangą ir atspausdinti 800 x 800 milimetrų formatu. Serija atskleidžia sunkų ūkininkų darbą ir primena žmonėms vertinti maistą.
The Recognition
About the Sidabrinis apdovanojimas A' Design Award
Save Calendar Kalendoriaus iliustracija laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Save Calendar Kalendoriaus iliustracija bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Save Calendar Kalendoriaus iliustracija yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- By showing the changes of the four seasons in the field, combining the field scenery with the calendar modeling, exploring the Chinese fashion and charm, thus creating illustration design works with modern design flavor and national characteristics.
- Dimensions & Packaging
- Printing illustrations:800mm (H) x 800mm (W) (sheet size), Data size:1800mm (H) x 1800mm (W), 300dpi, cmyk.
- Tags
- Economy, field, seasons change, illustration design, Chinese style
- Production Technology
- Draw a series of illustrations and expressions by computer software. It is produced by high-level printing and manufacturing technology to show the details of beautiful and exquisite illustrations.
- Design Challenge
- The difficulty lies in accurately grasping the characteristics of the four seasons in the field, combining the scenery of the four seasons with the color change, and accurately distinguishing the four seasons by color, so as to shape the modern aesthetic feeling.
- Research
- Starting from the four seasons of the field, it is depicted by the expression technique of national tide style. Taking the changes of the fields in spring, summer, autumn and winter as the breakthrough point, the gifts of the fields to people are reflected through the pictures. The month and season information is added at the top of the screen to further highlight the theme of frugal calendar and remind people to cherish food.
- Inspiration
- It is the traditional virtue of the Chinese nation to practise economy and oppose waste. However, with the development of the era of consumer economy, waste phenomena emerge one after another. Starting from saving food, this set of works reflects the hard work of farmers by showing the four seasons of the field, so as to awaken people's gratitude for food.
- Project Duration
- In Shenyang, a major agricultural product producing province, in 2020 .
- Operation Flow
- This design takes the changes of the four seasons of the field as the breakthrough point to create a series of illustrations. The symmetrical composition with strong Chinese flavor enhances the visual impact of the picture and attracts people's aesthetic interest with high aesthetic effect.
- Team Members
- Art Director: Huo Kai, designer: Li Mengjia
- Image Credits
- Image #1 : Li Mengjia, 2020
Image #2 : Li Mengjia, 2020
Image #3 : Li Mengjia, 2020
Image #4 : Li Mengjia, 2020
Image #5 : Li Mengjia, 2020
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