Obsessive Love Kino Festivalio Svetainė by Min Huei Lu

Obsessive Love Kino Festivalio Svetainė by Min Huei Lu is a highly esteemed winner of the very prestigious 2021 Bronzinis apdovanojimas A' Design Award in Svetainių ir interneto dizainas Competition Category.

BronzinisInternetas· 2021

Obsessive Love Kino Festivalio Svetainė

by Min Huei Lu

Client: Academy of Art University

Bronzinis apdovanojimas A' Design Award Winner in Internetas Category

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Atrasti dabar Visit Site View at A' Design Award Press Release Award Badge

Colors

The Design

About Obsessive Love Kino Festivalio Svetainė

Dizaineris sukūrė hipotetinio kino festivalio projektą, skirtą Alfredo Hitchcocko filmams, kurie iš prigimties vyrauja vuajerizmo manija, paminėti. Dizainas seka giją, kurioje neįgyvendinti personažai persekioja aukas, suteikdami joms nuosavybės jausmą, o galiausiai tamsus įgalinimas motyvuoja vojeerį nužudyti. Vaizdiniai elementai, vartotojo sąsaja ir vartotojo patirtis yra sukurti iš voyeur perspektyvos. Kaip voyeurs, publika kažkodėl jaučiasi prisidėjusi prie įvykių ekrane.

The Recognition

About the Bronzinis apdovanojimas A' Design Award

Obsessive Love Kino Festivalio Svetainė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Obsessive Love Kino Festivalio Svetainė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Obsessive Love Kino Festivalio Svetainė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.

Behind the Design

Press Kit

Credits, team members and technical details provided by the designer.

Unique Properties: The hypothetical film festival project to celebrate the films of Alfred Hitchcock. The objective is to coordinate a complex set of materials that must function together as a whole. The idea is also to marry multiple messages with divergent formats—all with a unified and holistic aesthetic. This aesthetic has to contain the essence of the directors and their storytelling style.
Dimensions & Packaging: Website Dimensions:1920px X 1080px
Tags: Film Festival
Production Technology: Camera
Adobe XD
Adobe Photoshop
Design Challenge: The biggest challenge upon embarking on this project was to explore and understand Albert Hitchcock’s work on a 5 series of films. The film’s theme mainly revolves around the perspective of a voyeur. The essence of Hitchcock’s work seeks to introduce the details that the character embraced and it showcases; a pocket knife, a pair of binoculars, the victim’s photos as well as the fragrance of the target. In order to achieve the same level of depth that the film was trying to portray, part of my process was to focus on the physical attributes of the voyeur’s tools to be incorporated into my design process and innovation.
Research: The design follows a thread which is unfulfilled characters stalk victims, giving them a sense of ownership, in the end, dark empowerment motivates the voyeur to murder. The visual elements, user interface, and user experience are all designed from a voyeur perspective. As voyeurs, audiences somehow feel complicit in the events onscreen.
Inspiration: There is a prevailing obsession with voyeurism running throughout Hitchcock’s oeuvre. He knew that human beings have a fascination with watching. We are naturally nosy, curious, intrusive in our daily existence. As voyeur, audiences somehow feel complicit in the events onscreen. This project attempts to incorporate the artistic expression of Alfred Hitchcock and five chosen films in two ways–through consistent visual language and design deliverables that mesh together as an integrated system.
Project Duration: The project started in March 2019 and finished in Jun 2019 in San Francisco.
Operation Flow: This project requires extensive research, prototype testing for user’s ease as well as a lot of trial and errors. All this is to achieve a well-organized user interface for a pleasant user experience
Team Members: Min Huei Lu
Image Credits: Image #1: Photographer/Creator Min Huei Lu
Image #2: Photographer/Creator Min Huei Lu
Image #3: Photographer/Creator Min Huei Lu
Image #4: Photographer/Creator Min Huei Lu
Image #5: Photographer/Creator Min Huei Lu