Linhu Queshe Green Tea Arbatos pakuotė by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Sidabrinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.
SidabrinisPakuotės· 2021
Linhu Queshe Green Tea Arbatos pakuotė
by Xianfeng Wu
Sidabrinis apdovanojimas A' Design Award Winner in Pakuotės Category
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The Design
About Linhu Queshe Green Tea Arbatos pakuotė
„Linhu Queshe“ žalioji arbata – tai pakuotės dizainas žaliajai arbatai, auginamai Ibine, Sičuano provincijoje, Kinijoje – regione, garsėjančiame bambukais. Talpykla suformuota kaip bambuko segmentas, atspindint kilmės vietos kultūrą. Pakuotė pagaminta iš aliuminio, yra lengva, švelnios spalvos. Forma skiriasi nuo tradicinių kiniškų arbatos pakuočių ir yra paprasta naudoti. Kompaktiškas pavidalas taupo vietą ir mažina transportavimo išlaidas. Kelias talpyklas galima sukrauti ant lentynos, sukuriant ekspoziciją, primenančią bambukų mišką. Kiekvienos talpyklos matmenys – 47 x 47 x 65 milimetrai.
The Recognition
About the Sidabrinis apdovanojimas A' Design Award
Linhu Queshe Green Tea Arbatos pakuotė laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Linhu Queshe Green Tea Arbatos pakuotė bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Linhu Queshe Green Tea Arbatos pakuotė yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- This is a tea packaging design. The product packaging form is different from the traditional Chinese tea packaging. The packaging is light and easy to use.
- Dimensions & Packaging
- 47mmX47mmX65mm
- Tags
- Bamboo, tea, packaging, nature, green tea
- Production Technology
- The product is made of aluminum, light and elegant in color.
- Design Challenge
- Both color and texture have experienced proofing for many times. Through close communication with manufacturers, the final product can be perfectly presented and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of material, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- The tea originates from Yibin, Sichuan Province, known as "China Bamboo Sea ". It is famous for its bamboo production, and Linhu Queshe is also the local high-quality green tea. In order to highlight the cultural characteristics of the country of origin, the designer designed the packaging into a bamboo-festival shape, so that it saves space and reduces logistics costs when packaging transportation. When displayed, it can overlap the packaging, becoming a beautiful scenery on the shelf.
- Project Duration
- The project was created in December 2018 and completed in Shenzhen in March 2019, and sold in Yibin, China
- Operation Flow
- The packaging can be overlapped when displaying, just like walking into the bamboo forest and enjoying the breath of nature.
- Team Members
- Wu Xianfeng
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