Mr.Penguin Arbatos pakuotė by Xianfeng Wu is a highly esteemed winner of the very prestigious 2021 Bronzinis apdovanojimas A' Design Award in Pakuočių dizainas Competition Category.
BronzinisPakuotės· 2021
Mr.Penguin Arbatos pakuotė
by Xianfeng Wu
Bronzinis apdovanojimas A' Design Award Winner in Pakuotės Category
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- Verified Award Winner
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The Design
About Mr.Penguin Arbatos pakuotė
Ponas Pingvinas – tai arbatos pakuotės dizainas, suformuotas pingvino pavidalu. Talpyklos korpusas pagamintas iš stiklinės medžiagos, todėl viduje esanti rutulio formos oranžinė puerų arbata išlieka matoma. Minkštas medinis dangtelis ir audinio šalikas suteikia pakuotei atsipalaidavusią ir madingą išvaizdą. Apvertus dangtelį, atsiskleidžia pingvino personažo veidas. Forma nutolsta nuo tradicinės arbatos pakuotės ir siekia patraukti jaunesnius kinų arbatos gėrėjus. Ištuštėjusią talpyklą galima pakartotinai naudoti kaip saugojimo indą ar vazą. Kiekvieno vieneto matmenys – 106 x 106 x 240 milimetrų.
The Recognition
About the Bronzinis apdovanojimas A' Design Award
Mr.Penguin Arbatos pakuotė laimėjo Bronzinį apdovanojimą A' Design Award, labai prestižinį pripažinimą, skiriamą išskirtiniams dizainams, kuriuos žymi kūrybiškumas, išradingumas ir sumanumas. Bronzos laureatai yra pakankamai įgudę ir stulbinamai kūrybingi dirbiniai, patvirtinantys jų kūrėjų didelę patirtį, vaizduotę ir išteklių gausą. Tikimasi, kad Mr.Penguin Arbatos pakuotė bus aukštai vertinamas, žavimas ir brangus daiktas, žymiai profesionalus ir novatoriškas. Šis Bronziniu apdovanojimu įvertintas dizainas įtraukia geriausias praktikas mene, moksle, dizaine ir technologijose ir yra puikus dėl dėmesio detalėms. Mr.Penguin Arbatos pakuotė puikiai tenkina poreikius, paliečia troškimus, žavi jausmus ir traukia smalsumą.
Behind the Design
Press Kit
Credits, team members and technical details provided by the designer.
- Unique Properties
- It breaks the traditional form of tea packaging and hopes to cater to more young people who love Chinese tea. The appearance of the product is designed according to the shape of penguin, You can feel a kind of warm picture when displaying.
- Dimensions & Packaging
- 106mmX106mmX240mm
- Tags
- Penguin, tea packaging, water tank, life, leisure
- Production Technology
- Vitreous material is adopted in the creation of tank body, which makes it possible to have a sight of spheroidal orange puer tea inside the tank. Soft wooden cover matches its scarf made it more fashionable and leisure .
- Design Challenge
- In the process of product proofing and production, there are also many obstacles, because the product involves the combination of a variety of materials, most of which are completed by hand. In the process of assembly, there are some difficulties. Through close communication with the manufacturer in the later stage, the product is finally presented perfectly, and the market feedback is good.
- Research
- In the process of product creative design, not only the consumers of the product should be considered, but also the experience of customers and the effect of the product on the shelf. Reasonable expression of materials, convenient use of products, environmental protection and recycling can promote the sales of products.
- Inspiration
- Penguin gives people a warm feeling, and tea also gives people a warm heart. We hope that through the IP image of penguin, customers will have a more intimate feeling when they buy, form a symbolic communication, and make the brand more prominent when the products are on the shelves.
- Project Duration
- The project was created in February 2019, completed in Shenzhen in January 2020, and exhibited in Shenzhen Convention and Exhibition Center in December 2020
- Operation Flow
- Additionally, when you turn the cover over, what will come into your eyes is a handsome Mr.Penguin. And that is the original idea of Mr. Penguin. The empty tank can be used as storage tank or vase after you finish drinking the tea in the tank. Thus it can integrate your life very naturally.
- Team Members
- Wu Xianfeng
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