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Chiang Hu Baijiu by Evan Chen and Ziming Guo
Chiang Hu Baijiu by Evan Chen and Ziming Guo
Chiang Hu Baijiu by Evan Chen and Ziming Guo
Chiang Hu Baijiu by Evan Chen and Ziming Guo
Chiang Hu Baijiu by Evan Chen and Ziming Guo

Sidabrinis Pakuotės · 2021

Chiang Hu Baijiu

by Evan Chen and Ziming Guo

  • Sidabrinis apdovanojimas A' Design Award 2021 in Pakuotės
  • CLIENT: Lascaux Design Institute Inc.
  • Estimated Number of Design Views: 31,240
  • Verification code 95738B701D · Verify this award
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About Chiang Hu Baijiu

Ji yra įsipareigojusi tradiciniam kinų vynui (baltajam vynui, ryžių vynui, geltonajam ryžių vynui, vaisių vynui ir kt.) kartu su šiuolaikine tendencija sukurti naują kinų išraišką, tarptautinę išraišką. Butelio priekyje yra įmantri paukščių graviūra. Priešingoje butelio pusėje yra Kinijos Fenhe upės, vyninės gimtinės, kraštovaizdis. Per vyną paukščiai skrenda virš kalnų ir upių, išreikšdami aukštus siekius.

About the Sidabrinis apdovanojimas A' Design Award

Chiang Hu Baijiu laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Chiang Hu Baijiu bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Chiang Hu Baijiu yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.

Press Kit

Unique Properties
Chianghu is a neo chinese-style single sorgum baijiu fremented and distilled with Daqu plus a touch of valencia orange peel for a light critus aroma, which is well balanced and owns a smooth, sweet finish.
It is committed to the Chinese traditional wine (white wine, rice wine, yellow rice wine, fruit wine, etc.) combined with the modern trend to make new Chinese expression, international expression.
Dimensions & Packaging
The size of the single box is 240mm*125mm*100mm.
Structure, natural anti-collision design, internal fixed paper foil, express no longer need to use foam package. When you open the box, the lid is in close contact with the bottom, which will slowly slide down because of the air damping.
Tags
logo,packaging,illustrations,graphics,aggs,Lascaux Design,baijiu
Production Technology
Located in Luliang Distillery, one of the world's ten largest spirits producing areas, the Qinghu Distillery is located in Luliang Hill, Fenhe River, the second largest tributary of the Yellow River Valley.
Huzhou Brewing Technology: Using Lu Liang area's intangible cultural heritage brewing technology, it is awarded to Lu Liang's intangible cultural heritage brewing technology, which is1.5 years old,3 years old,5 years old, mixed in proportion.
Design Challenge
Howl is a bird with lofty aspirations and the strength to fly high in Chinese ancient deepening legend. How to show the ambition under the limited bearing range of the picture (bottle shape, packaging box) is the difficulty of our creation; Finally, the positive expression of confidence, courage and strength of the birds, the reverse side of the vast mountains and rivers for the exquisite illustration as the main graphic creation. Slowly turn the bottle, through the bottle and wine, birds are flying in the sky. To express great foresight and ambition.
Research
The founder of the product appreciates our understanding of white wine, we all agree that food, water and wine is an important part of wine making, so we began to cooperate, at the same time expressing self-confidence in the wine packaging, expressing great ambition.
Inspiration
On the front of the bottle is an elaborate engraving of birds.
On the opposite side of the bottle is the landscape of China's Fenhe River, the birthplace of the winery. Through the wine, the birds fly above the mountains and rivers, expressing lofty aspirations.
Project Duration
The project started in Suzhou on New Year's Day, 2021.
Operation Flow
When consumers get the wine, turn the bottle, will see a big bird flying in the vast landscape above the river, convey the meaning of lofty ambition.
Image Credits
EvanChen

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