Sidabrinis Pakuotės · 2021
Noxx Bottle Design Pakuotė
by Res Zinniker
- Sidabrinis apdovanojimas A' Design Award 2021 in Pakuotės
- CLIENT: Eisbock Brewery Zug, Switzerland
- Estimated Number of Design Views: 22,407
- Verification code AAE0765CBA · Verify this award
Colors
About Noxx Bottle Design Pakuotė
Naujai įkurta „Eisbock" alaus darykla paprašė grafikos dizainerio ir iliustratoriaus Res Zinniker sukurti pakuotės dizainą. Atspirties taškas buvo pavadinimas Noxx ir juodas butelis. Dizainas buvo atspausdintas tiesiogiai ant stiklo, o kiekvienam tipui, be baltos, buvo parinkta speciali spalva. Tamsu kaip naktį (Noxx) – sukurta serija su paslaptingais sutvėrimais, kurie žadina vaizduotę.
About the Sidabrinis apdovanojimas A' Design Award
Noxx Bottle Design Pakuotė laimėjo Sidabrinį apdovanojimą A' Design Award, nepaprastai prestižinį pripažinimą, skiriamą aukščiausios klasės, puikiems ir įspūdingiems dizainams. Sidabro laureatai yra itin puikūs ir labai kūrybingi darbai, rodantys jų kūrėjų išskirtinę kompetenciją, talentą ir įžvalgumą. Tikimasi, kad Noxx Bottle Design Pakuotė bus nuostabus, pavyzdinis, labai profesionalus ir giliai novatoriškas kūrinys. Šis Sidabriniu apdovanojimu įvertintas dizainas yra žymus, žavimas išradimas, padedantis plėsti meno, mokslo, dizaino ir technologijų ribas. Noxx Bottle Design Pakuotė yra kūrinys, kuriam daugelis pavydi, žadinantis troškimus, teikiantis teigiamų jausmų ir sukeliantis nuostabą bei stebėjimąsi.
Press Kit
- Unique Properties
- The newly founded Eisbock brewery asked the graphic designer and illustrator Res Zinniker for a packaging design. The starting point was the name NOXX and the black bottle. The design was printed directly on the glass and a special color was selected for each type in addition to white. Dark as night (NOXX), a series with eerie creatures that stimulate the imagination was created.
- Dimensions & Packaging
- Longneck Beer Bottle, Height 226.5mm, circumference 189mm, printable area 189x79mm.
- Tags
- Craftbeer, Screenprint, Bottle, Switzerland, Creepy, Creatures
- Production Technology
- Screen printing on glass.
- Design Challenge
- The exchange of ideas with the customer side was quite easy and we quickly agreed on the direction we were taking. The hardest part was to convey the uncanny feeling onto the bottle. Much work has been done on the details of the creatures and various variants have been discarded.
- Research
- In the beer industry in particular, a new product is about attracting attention. There's no point in packing an excellent beer in a mediocre design. The client's demands were clear - they wanted both at an excellent level. In the research, the stories of H.P. Lovecraft emerged with its eerie world. This feeling was to be transferred to the packaging. There was a lively exchange with the customer, where various monsters were discussed and many sketches were sent back and forth. The realization took place with Clip Studio Paint and Adobe Illustrator.
- Inspiration
- H.P. Lovecraft and other characters from comics and illustration books. Thomas Ott inspired me to illuminate the motifs darkly and eerily.
- Project Duration
- The project started in January 2017 in Zug, Switzerland and ended with the completion of the entire series in June 2018.
- Operation Flow
- The packaging must immediately attract attention and stick with the consumer as name and appearance.
